Markovitz Consulting

AUGUST 19, 2020

All too often, companies that strive for first mover advantage bleed their products—or their entire organization—to death. Peter Golder and Gerard Tellis’s seminal study of 500 brands in 50 product categories reveals that almost half of market pioneers fail. Good luck finding any of those products today.

Guidelines 140

Guidelines Operations Talent Sports 140

Wakeman Consulting Group: Dave's Blog

MAY 26, 2023

From my POV: I look at the type of business model and change to the sales cycle that is necessary to actually fulfill the promise of selling out an entire season. Updated sales efforts that include better practices on opportunity creation, customer management, and selling based on value. What does this mean? Is that good or bad?

Sports 52

Sports Retail Film Industry 52

Management Consulted

AUGUST 9, 2015

OC&C STRATEGY CONSULTANTS INTERVIEWS & CULTURE . Today we continue our firm profile series with an in-depth review of OC&C Strategy Consultants. Known for its incredible family-style and entrepreneurial culture, relaxed work style, and long retention of employees, OC&C competes not only on strategy but also on culture.

Interviews 100

Interviews Culture Strategy Strategy 100

Martinka Consulting

JUNE 1, 2022

In sports the fans always think that one new player will bring a championship. In business it’s often the thought that the best product wins when it’s usually about marketing and sales. Actually, they have all the options when not tied down to a family sale. We all have misconceptions on things.

Sports 40

Sports Sales Industry Course 40

Wakeman Consulting Group: Dave's Blog

JANUARY 1, 2023

This matters because ticket sales, merchandise, etc. We will continue to see an overreliance on pricing gimmicks: The struggles to sell tickets in sports, theatres, and other venues have led to a doubling down on “get-in pricing”, discounts, and overreliance on dynamic pricing. You will get marketing strategy.

Sports 59

Sports Marketing Travel Turnaround 59

Martinka Consulting

OCTOBER 14, 2020

While not about sports it may have something to do with your favorite team, especially if they’re bad. And production is unlikely to ramp up significantly anytime soon.”. When you operate like this it’s tough to increase output when there’s a spike in sales. What if sales go down 10-20-30%? What if sales go up 20-30-60%?

Operations 40

Operations Sports Sales Productivity 40

Wakeman Consulting Group: Dave's Blog

DECEMBER 16, 2022

Last week, I discussed lessons I learned dealing with some of the largest sports’ brands in the world. Strategy second: The first step you take is a step back: Brand tracking, segmentation, heritage, talking to fans, and figuring out what you’ve learned that you should apply next year. Strategy before tactics…diagnosis first.

Sports 59

Sports Marketing Research Strategy 59

Consulting Matters

APRIL 9, 2019

So it was a very significant role and we did very unique things and new to the world type products. I was a sounding board to other higher executives about what their strategies may be or how they might sound in a particular presentation at a quarterly review in front of thousands of people. I'm a coach in and out of the business.

Interviews 208

Interviews How To Engineering Productivity 208

Martinka Consulting

JULY 18, 2018

The May 21, 2018 Wall Street Journal had a special section titled, “ C-Suite Strategies.” Here are some other insights from the interview: Branding works – Simon said millennials like brand name products (like most of us), if the price is close. Build on your strengths – Hain has 11 products accounting for 93% of their sales.

Sports 40

Sports Trends Journal Interviews 40

Consulting Matters

APRIL 9, 2019

So it was a very significant role and we did very unique things and new to the world type products. I was a sounding board to other higher executives about what their strategies may be or how they might sound in a particular presentation at a quarterly review in front of thousands of people. I'm a coach in and out of the business.

Interviews 189

Interviews How To Engineering Productivity 189

Rick Conlow

NOVEMBER 29, 2019

To be the best you can be in customer service, sales, leadership, sports, or any other endeavor, you need to change, too. ” In another example , Dr. Denis Waitley identified similar peak performance strategies in his work with Olympic athletes and business people. What key behaviors or strategies did you use?

Exercises 125

Exercises Film eBook Education 125

Harvard Business

MARCH 21, 2017

Walmart does need to shore up its e-commerce capabilities, but its attempts to out-Amazon Amazon aren’t a winning strategy. Consider that Amazon also offers free same-day delivery by 9 PM on more than 1 million items in select areas and free two-hour delivery on some products in select metro areas through its Prime Now option.

Strategy 38

Strategy Strategy Strategy& Retail 38

Harvard Business

DECEMBER 1, 2016

Conventional wisdom suggests that marketers should emphasize the novelty of new products to get people to buy them. Despite the fact that firms spend billions of dollars on developing and marketing new products, these products face persistently high failure rates — often up to 40% to 90%, depending on the product category.

Productivity 28

Productivity Advertising Study Marketing 28

MishTalk

JULY 15, 2013

Big Miss in Retail Sales vs. Expectations; Trend Change or Another "Soft Patch"? Retail sales were up 0.4% May retail sales were revised lower, to +0.5% Here are some retail sales comments from Bloomberg to help put things into perspective. Sales dropped 2.2 Automobile dealer sales rose 1.8 Purchases rose 2.4

Retail 64

Retail Trends Sales Real Estate 64

Prudent Pedal

JANUARY 21, 2020

Buyer’s journey mapping has grown in importance for professional services firms as more firm solutions have become productized. Well-intentioned as it was, the result of all this “content” is confusion, indecision, exasperation, and, ironically, a slower sales cycle. So, you ask, how did we ruin buying cycle mapping?

B2B 52

B2B Sales Sports Marketing 52

Martinka Consulting

NOVEMBER 18, 2014

Regular readers know that I like to make analogies between sports and business. If you read the sports page (paper and screen) you know this. I hear it’s huge on sports talk radio, which I don’t listen to. Perhaps your equipment is outdated and not productive enough. You have to get the word out (marketing).

Sports 40

Sports Sales Exercises Finance 40

Management Consulted

APRIL 2, 2017

Strategy& (PwC). Ask any consultant about the Middle East, and Booz (now Strategy&) will be the first name on their lips! A little later, Booz was acquired by PwC and rebranded as Strategy& Now that our little history lesson is complete, let’s continue. Here we go! McKinsey & Company. McKinsey at #4?

Oliver Wyman 160

Oliver Wyman Consulting Deloitte Real Estate 160

MishTalk

DECEMBER 11, 2015

Retail sales disappointed once again today. Last month retail sales rose 0.1%. This month retail sales rose 0.2% Once again the headline for the retail sales report understates underlying strength. Total retail sales rose only 0.2 Excluding vehicles, sales rose 0.4 Vehicle sales fell 0.4

Retail 28

Retail Sales How To Report 28

Harvard Business

SEPTEMBER 25, 2018

The most common ways of doing this are to send executives to build personal relationships with international business partners and to hire local distribution partners — or independent, third-party intermediaries — to represent their products or services overseas. For example, consider Dez Blanchfield , whom I interviewed.

B2B 35

B2B Education Media B2C 35

Tom Spencer

JULY 22, 2015

He says being in business is not like playing a sport or being in warfare. Even in the friendliest of work environments employee performance will be reviewed annually and productivity will be compared against other employees working at the same level. It implies that you’re the guy doing the eating or being eaten.

Transportation 60

Transportation Industry Sports Construction 60

Harvard Business

MARCH 12, 2018

While there’s often increased pressure to be more productive in the office, it’s sometimes hard not to wonder, “What’s the point?” ” Whether in marketing or sales, it often feels like jobs are contingent on external circumstances, the whims of executives, strategic pivots, and shareholder demands.

Sports 28

Sports Company Exercises Fashion 28

Women in Consulting

APRIL 10, 2014

With a little effort and strategy, you can breathe some life into your marketing. If we want customers and prospects to feel something for our products other than boredom and disaffection, we cannot aim our content solely at their “logic” brains. We recommend a product because it solves a very real human problem. Outward Focus.

B2B 127

B2B Marketing Examples Sports 127

Harvard Business

JULY 4, 2017

’ One could imagine an Apple car that is a Tesla-like product—one with comparable speed, self-driving technology, aesthetics, and features–but is so seamlessly integrated with the Apple ecosystem and requires a new sized iPhone, or some kind of blend of iPhone, iPad or MacBook. To me, the minivan is the guiding light.

Sports 34

Sports Transportation Pharmaceuticals Sales 34

Martinka Consulting

MARCH 5, 2021

The title is the theme of the book with each chapter being a deal tip or strategy (and it’s available on Amazon). You may think it sexy to make something but if you’re a sales type with no manufacturing experience it’s probably a road to disaster. Pay them a fair wage, have a good culture, and keep productivity high.

Balance Sheet 40

Balance Sheet Cash Flow Financial Education 40

Harvard Business

JUNE 15, 2017

Each presents distinct opportunities for profit and competitive advantage, from product improvements to new revenue streams to possible industry game changers. Innovate products, services, and processes. Use data to uncover hidden insights, and use those insights to create or improve products, services, and processes.

Data 38

Data Company Insurance Insurance 38

Harvard Business

FEBRUARY 2, 2018

of all book sales in the United States. Add in speeches, training programs, TV programs, online-products, coaches, yoga, and the like, self-help is a $10 billion industry per year , and that’s just in the U.S. These assertions are based on a diverse set of fields, including psychology, sports, arts, and leadership.

Benchmarking 44

Benchmarking Comparison Research Sports 44

Harvard Business

OCTOBER 10, 2017

When Bernstein hid a set of production lines from managers’ view, the performance of employees on those lines increased by 10% to 15%. Tactical performance is how effectively your organization sticks to its strategy. The second type, known as adaptive performance , is how effectively your organization diverges from its strategy.

Metrics 45

Metrics Engineering Operations Sales 45

Harvard Business

JUNE 22, 2016

As a result, big box retail must shift its strategy — from competing on access and selection to staging big experiences and providing big discounts. Linens ‘n Things went bankrupt, as did Circuit City, Sports Authority, and Borders. Customers no longer want anything that is mass-marketed.

Retail 32

Retail Trends Sports Productivity 32

Harvard Business

MARCH 21, 2018

If your customer retention strategy relies on “buying” loyalty with rewards, rebates, or discounts, it is coming at a high cost. But his framework also offers a model for rethinking the traditional four P’s of marketing: product , price , place , and promotion. Topic Images Inc./Getty Getty Images.

Marketing 50

Marketing Apparel Retail Company 50

freshminds

MARCH 22, 2016

This continues through the various pathways in order to search and navigate through the website, for example 'premium best buys', 'in demand' products, fly out pictures for further visual recognition and extensive filtering options for advanced search as well as a quick search.

Retail 41

Retail Trends Sales Productivity 41

Harvard Business

AUGUST 8, 2017

Tesla just delivered its first Model 3, the affordable model that he envisioned in his “secret” strategy some 11 years ago. He wanted to build a sports car, then build a more affordable car with zero emissions. How about families who participate in travel sports leagues for their kids? Laura Schneider for HBR.

Metrics 28

Metrics Sports Data Marketing 28

Harvard Business

SEPTEMBER 8, 2017

For companies, this requires an unprecedented level of integration and coordination across every business unit, from sales and marketing to customer service, and across physical and digital channels. This poses a deep challenge to companies organized by product and function rather than a customer-centric model like experience and value.

Enterprise 28

Enterprise Sports Marketing Software 28

Tom Spencer

JANUARY 27, 2023

The company has consistently pushed the boundaries of what is possible with EVs, starting with the Tesla Roadster in 2008, the first long-range electric sports car. This was followed by the Model X, a sport utility vehicle with falcon-wing doors, and the Model 3, a more affordable option for mass market appeal.

Energy 88

Energy Sports Media Industry 88

Harvard Business

MAY 3, 2018

The transactional layer can be found in most products and services. What is critical is the emotional layer , the features of a product or service that tap into the fundamental, and under-the-surface, motivations and emotions of customers. To gain it, you need a group of users who love your product.

Case Interview 28

Case Interview Metrics Operations Strategy 28

Harvard Business

JUNE 24, 2016

” As a result, the producers of Hamilton are scrambling to find the right pricing strategy to handle demand. Advertising like “we’ve dropped our previously bloated fixed prices” to boost sales can taint Hamilton ’s brand. So what should Hamilton have done? I doubt it.

Airlines 33

Airlines Hotels Sports Advertising 33

Harvard Business

SEPTEMBER 29, 2017

But according to data from industries including academia, health care, technology, manufacturing, retail, sports, and business services, people are actually “unconsciously incompetent” in a typical 20% to 40% of areas critical to their performance. Another strategy is to promote a culture of continuous improvement.

How To 28

How To Training Training Education 28

MishTalk

JANUARY 22, 2016

That may require people to change the batteries, but it will also eliminate gas delivery and gas production jobs. Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific. Bio-engineering critical to pharmaceuticals, plastics and polymers, biofuels.

Industry 28

Industry Biotechnology Transportation Healthcare 28