Company analysis: Pandora Media

Consultants Mind

Reading Pandora Media’s financial statements is like rubbernecking at a car crash on the highway. Since then, I personally only use Spotify, and well, Pandora Media is even worse shape. The post Company analysis: Pandora Media appeared first on Consultant's Mind.

Media out of balance

Seth Godin Blog

Successful media (let's define 'successful' as media that can make a difference, make a connection and possibly make a living) has four elements: Attention.

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A Java-Based Media Platform

Strategy+Business

Starbucks undergoes a media makeover

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Retooling Your Skills for Consulting in Media Advertising with Alex Bombeck: Podcast #37

Consulting Success

Retooling Your Skills for Consulting in Media Advertising with Alex Bombeck: Podcast #37 is a post from: Consulting Success. Consulting Success Podcast Alex Bombeck Consulting Media Advertising Michael Zipursky Retooling Your Skills for ConsultingOne of the barriers in a consulting firm is having every form of competition and figuring out how to reinvent yourself to stand out from the crowd.

Stop Chasing Likes: Social Media Success Start with Strategy

Joellyn Sargent

Certainly losing social traffic can be a cause for concern, but what’s most critical to social media success is not how many clicks it drives. While their approach to social media has matured considerably, I still see many business leaders caught up in the numbers.

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How Smarter Phones Will Transform Tech, Media, and Telecom

Strategy+Business

A new generation of smartphones, powered by artificial intelligence, could be in consumers' hands within the next few years and will have deep effects on every player in the technology, media, and telecommunications industry

Media’s Future: Reinvent or Fail

BCG

Value creation in the media industry depends on one’s perspective. In the traditional media space, however, companies are addressing declines in their legacy businesses and the need for transformation with varying levels of urgency. Article Thursday, October 27, 2016.

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FAQs from our Social Media & Employment Webinar

McKinsey

Last week we hosted a webcast on social media and employment. Our president, Bianca Lager, and our business development manager, Jonny Hawley, focused on the benefits and risks of using social media to vet potential employees. We also don’t “hack” anyone’s social media that is private.

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Media's Data-Driven Future

Strategy+Business

In this Thought Leader interview, one of the world's premier voices on digital technology in media and entertainment looks ahead to the decline of midsized companies, the evolution of data-driven decision making (and the general lack of skill at it), and the prospect of many jobs being lost to automation, except for the very top creative tier "Today is the slowest rate of technological change you will ever experience in your lifetime," says Shelly Palmer.

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A CEO’s Social Media Checklist

Joellyn Sargent

5 Things Executives Need to Know About Social Media. Social Media is something that’s on the radar of many corporate leaders. Here’s a simple 5-point checklist to be sure your company is on track with social media strategies – and make sure you won’t be burned.

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Print Media Doom Part 3: News is a Commodity

The Thirsty Dog

Jason Price covers the impacts of social media and the commoditization of news have had on traditional print media as well as potential new revenue sources. The post Print Media Doom Part 3: News is a Commodity appeared first on The Thirsty Dog Blog. The Media digital media flipboard Jason Price jason price seattle magazine news media Newspaper paywall Print News Media revenue Seattle social media thirsty dog consulting user experience

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Why Mainstream Print Media is Doomed in its Current Form

The Thirsty Dog

The first in a series by Jason Price focusing on the decline and impending demise of traditional print media in its current form as digital media emerges. The post Why Mainstream Print Media is Doomed in its Current Form appeared first on The Thirsty Dog Blog. The Media Consulting digital download digital media Jason Price jason price seattle music industry news media Newspaper print media Seattle

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7 Ways Social Media is Like Pregnancy

Joellyn Sargent

I don’t know why, but this morning it was the interesting similarities between social media and pregnancy. No matter how much you’ve heard about becoming a parent, or doing social media, you just can’t know what to expect until you start down the road.

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Truth in advertising: Achieving transparency with media rebates to fuel growth

McKinsey

Advertisers can build more transparent, partnerlike relationships with their media agencies by taking four steps. Marketing & Sales Insights

What’s Your (Social Media) Policy?

Joellyn Sargent

If you haven’t established a social media policy for your business, it’s time to get busy. Like an Internet Use policy, a social media policy explains how employees can utilize social media when representing the company. Should You Outsource Your Social Media?

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The New News on Print Media Transformation

BCG

Digital technology is no longer the disruptive force in print media—it is the driving force that shapes content creation and distribution. The distinction between print and digital is not relevant anymore: publishers have become, with varying degree of success, digital media companies.

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Unleashing Technology, Media, and Telecom with Digital Transformation

BCG

Companies in the technology, media, and telecommunications (TMT) sectors are in the vanguard, bringing these new opportunities to market—even as their legacy businesses are threatened by them. Report Thursday, October 27, 2016. This is an era of disruption.

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Is Social Media the Death of Branding?

Joellyn Sargent

The writer tried to make the case that social media has destroyed branding , so what’s the point? While it’s true that social media has had a dramatic impact on branding , the assumption that it’s just not worth it to worry about branding these days is dangerous. Loyal brand ambassadors will be the first to step in when someone slams your company, coming to your defense on Twitter and other social media sites. Social Media has Transformed Branding.

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Marketing Myopia: Blinded by Social Media?

Joellyn Sargent

As the buzz about social media reaches a crescendo, I can’t help but wonder if some marketers are missing the boat with customers who aren’t fully on board with social. She is a popular speaker and is regularly quoted in the media on strategy, leadership and branding.

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Wall Street and Mainstream Media Stench Engulfs Hillary

MishTalk

The stench surrounding Hillary is so bad not even mainstream media can completely cover it up. Here is a synopsis, some even from mainstream media. Moreover, leaked emails prove reporters and Wall Street executives are part of that stench.

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Transforming Media Core Technology to Meet Digital Demands

BCG

Having reshaped the print media and music industries, digital disruption is now sweeping through the rest of media in similar fashion, rendering traditional video distribution models outmoded. Media companies need to transform their core technology to stay in the game.

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Skip the Social Media Fast Track – It’s Bad for Business

Joellyn Sargent

Is your company offering customers a fast track through social media? According to Satmatrix , 55% of companies ignore customers who provide feedback via social media. ” So the question arises: are the 1% who use social media more important than the 99% who don’t?

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Writing for Social Media: Twitter

MBO Partners

Five tips for more effective social media writing on Twitter

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The Revenue Stream Revolution in Entertainment. and Media

Strategy+Business

Digitization has permanently reshaped the global entertainment and media (E&M) ecosystem. They are doing so by pursuing new modes of distribution, targeting ad products more effectively, driving e-commerce activity, building membership businesses, and branching out into new media and geographies. The most successful E&M companies have always benefited from multiple revenue streams.

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How to Promote Your Business on Social Media

MBO Partners

Five effective ways to use social media marketing to promote and grow your independent consulting business

It’s not just me profiting from social media

Rod Burkert

What would you want to know more about using social media to expand your practice? I ask this question because it’s not just me profiting from social media. It’s all part and parcel of the social media fabric. As it relates to the intersection of social media and “what’s hot,” here is a compilation of what a few accounting firm marketers said. Video Marketing and Social Media. Stories range from social media being a time suck to a game changer.

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Writing for Social Media: Facebook

MBO Partners

Five tips for effective social media writing on Facebook

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Print Media Doom Part 2: Lack of Vision and Strategy = Epic Fail

The Thirsty Dog

In this installment – Jason Price examines the effects of limited vision and strategy and the corresponding decline in advertising revenue have had in the print media industry. The post Print Media Doom Part 2: Lack of Vision and Strategy = Epic Fail appeared first on The Thirsty Dog Blog. The Media advertising digital media Jason Price jason price seattle magazine news media Newspaper Print News Media revenue search engine strategic planning

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How Consultants Can Use Social Media to Brand Themselves

Tom Spencer

This is a guest post from Archie Ward , a business consultant and social media strategist. There are several different platforms that consultants can use to develop their image and stand out from the competition, and utilising social media is a great first step.

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It’s time to spring clean your social media customer care strategy

Tom Spencer

Most young entrepreneurs have a pretty good handle on social media. Dealing with complaints and enquiries via social media is a game with its own rules – neither as informal as your personal Facebook presence, nor as mannered as an IRL customer service department.

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5 Timeless Social Media Marketing Tips|Women In Consulting Blog

Women in Consulting

Learn more » White Papers & Resources: Empower Event Participants with Social Media Success with Independent Fundraising Events Nonprofit Social Media Strategy The Blackbaud Index of Charitable Giving Nonprofit Industry Research » view all white papers.

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Print Media Doom Part 1: Is Ad Revenue Decline the Beginning of the End?

The Thirsty Dog

In this installment, Jason Price covers the impacts of declining Ad Revenue and an Aging Readership on the print news media industry. The post Print Media Doom Part 1: Is Ad Revenue Decline the Beginning of the End? The Media advertising aging population digital media flipboard jason price seattle magazine Newspaper newsweek paywall revenue thirsty dog consulting washington post

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Law of Social Media

MishTalk

Recent events in Turkey, and prior events in Egypt and Libya got me thinking about the amazing power of social media. The Law of Social Media : Arrogant fools who think they can control social media quickly discover social media controls them. Law of Social Media Corollary One : Once sentiment reaches an extreme enough point, it is too late to be controlled. The social media genie cannot be put back in the bottle.

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How to: Social Media in Minutes a Day

Joellyn Sargent

You’ve heard the rumors – social media ninjas managing their messages in just minutes a day. Social Media social media Sounds impossible? Not really. It’s true. You can discover great content and share it with your followers in 5 or 10 minutes each day. Here’s a quick video on how you can master social sharing in minutes a day. Want the apps? Here are the links: HootSuite. Scoop.It. Curious about my Scoop-It topics?

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You're a Media Company. Now What?

Strategy+Business

Amid eroding boundaries, fragmented attention, and an expanding array of delivery systems, more companies are deploying media to meet business objectives. To a degree, everybody is in the media business now. Here are four ways to find a strategy that works in this dynamic world

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Can Media Firms Become Digital Video Mavens?

Strategy+Business

Traditional media companies are buying up new multichannel networks in pursuit of online audiences.

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What's the next step for media (and for us)?

Seth Godin Blog

Perhaps the biggest cultural change of my lifetime has been the growing influence and ubiquity of commercial media in our lives. Commercial media companies exist to make a profit, and they've grown that profit faster than just about any industry you can name. For the media.

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Trump Destroyed Trump, Not the Media: “This Election is Over”

MishTalk

Dave Stockman, Ronald Reagan’s former budget director told Fox News the “Media Destroyed Trump” and “This Election is Over” Is that the case? more…). Economics

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#BlackFriday = media trap

Seth Godin Blog

Any media outlet that talks about Black Friday as an actually important phenomenon is either ignorant or working hard to please their advertisers. Sixteen years ago, my friend Jerry Shereshewsky helped invent ''cyber Monday'' as a further expansion of the media/shopping complex mania.

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Social Media Training for Supporters

The Nonprofit Consultant

Here's an interesting item for those of us obsessed with social media. The first webisode is on promoting the Brown campaign via Facebook: This is a great example of using social media, and a brilliant strategy. Tags: Nonprofit social media facebook

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