Consultant Journal

FEBRUARY 4, 2020

If you find yourself asking, “What social media platform should I be on?”, Friends, colleagues, competitors, clients and even the big social media platforms themselves are only too eager to make a recommendation…and a sale! What social media platform is the wrong question. ”, that’s understandable.

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The Fearless Marketer

MARCH 2, 2020

I’ve been at the humungous business conference, Social Media Marketing World since Sunday. More than 4,000 participants have been asking the question: “How do I use social media to attract more business, and what are the social media platforms and strategies that are best for me?”. It just doesn’t pay off. Cheers, Robert.

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Media Marketing Report B2B 62

Henry DeVries

DECEMBER 21, 2022

Media trainer Susan Harrow provides advice on how to overcome it. Is imposter syndrome holding you back from attracting right-fit clients?

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Media How To Strategy Strategy 73

Chad Barr

JUNE 23, 2021

Over the years, the various social media platforms have become a huge influencing factor in the way we communicate online, conduct our business and engage with potentially billions of people. I raised some concern regarding these social media platforms but there are of course benefits to using them as well. Create new connections.

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Media ROI Energy Leadership 52

Harvard Business

APRIL 5, 2023

A survey of U.S. residents asks whether new subscription services from Twitter, Facebook, Instagram, and Snapchat meet their expectations.

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Research Media Survey Meeting 73

Clarity Consultants

AUGUST 14, 2019

While these rich media techniques are often considered cutting-edge, they are becoming more widely available. The post Rich Media That Is Pushing the Training Boundaries appeared first on Clarity Consultants - Training Development. Here’s what you need to know about the learning technology and how it is pushing training boundaries.

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Consulting Success

MAY 21, 2018

Retooling Your Skills for Consulting in Media Advertising with Alex Bombeck: Podcast #37 is a post from: Consulting Success. President and Managing Director of North Highland, Alex Bombeck, has always believed that retooling and reskilling himself is an effective way.

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Consulting Advertising Media Management 101

Alan Weiss

SEPTEMBER 19, 2021

I’m always asked in my sessions how valuable social media are for marketing consulting/coaching services to corporations. People know my answer, there’s a total silence, breath is held, and I reply, “Not valuable.”

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Media Exercises Consulting Retail 40

Harvard Business

FEBRUARY 8, 2022

EbonyLife Media CEO Mo Abudu considers how to move forward in her quest to tell authentic African stories to the world.

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Media Productivity How To Change Management 39

Harvard Business

JUNE 28, 2021

MTV president Chris McCarthy and makeup artist Andrew Sotomayor discuss how media can shape mental health narratives.

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Harvard Business

MARCH 30, 2023

Looking at which brands you share followers with can surface surprising opportunities.

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Media Research Strategy Strategy 76

Henry DeVries

FEBRUARY 10, 2020

What does it take to be a social media influencer and Instagram star? As a social media star, sponsors will pay the pair to mention the clients, brands, and campaigns in Instagram posts, tweets and blogs.

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Melissa Agnes

AUGUST 28, 2014

The other day I had a conversation with someone who made a statement about the healthcare industry not needing to be on social media because no one cares about the nurses’ birthdays and little useless memes (I’m SOOO paraphrasing here!). What’s the point of social media for healthcare? appeared first on Agnes + Day.

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Henry DeVries

SEPTEMBER 10, 2019

Are you falling into the social media comparison trap? In her research, marketing professor Kelly Goldsmith examines people’s responses to uncertainty and scarcity, uncovering and explaining seemingly paradoxical effects.

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Media Comparison Research Marketing 51

MishTalk

MARCH 21, 2014

Recent events in Turkey, and prior events in Egypt and Libya got me thinking about the amazing power of social media. The Law of Social Media : Arrogant fools who think they can control social media quickly discover social media controls them. The social media genie cannot be put back in the bottle.

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Media Management Strategy Strategy 73

Clarity Consultants

NOVEMBER 15, 2016

Social Media integration can be a real game-changer when it comes to staying ahead with your learning & development efforts. Here are four ways you can incorporate social media into your programs for real results. The flexibility and unique learning opportunities offered through social channels can be surprisingly effective.

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Seth Godin Blog

AUGUST 9, 2019

In every era, traditional media channels will diminish, dismiss and ignore the new ones. New media tends to be adopted by amateurs first. But professional content for the masses is precisely what old media stands for. They do this at the very same time that they are supplanted by the new ones. But they blinked.

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Strategy+Business

APRIL 25, 2017

In this Thought Leader interview, one of the world's premier voices on digital technology in media and entertainment looks ahead to the decline of midsized companies, the evolution of data-driven decision making (and the general lack of skill at it), and the prospect of many jobs being lost to automation, except for the very top creative tier.

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Seth Godin Blog

MAY 3, 2018

Successful media (let's define 'successful' as media that can make a difference, make a connection and possibly make a living) has four elements: Attention. Enrollment. Permission. Too often, particularly online, people just worry about the first one. It's a race to go viral, to go low, to make a bunch of noise.

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Melissa Agnes

JULY 17, 2014

Melissa’s #1 despised buzzword: Social media crisis. To us, here at Agnes + Day , someone who says that they specialize in “social media crises” is demonstrating a big red flag. The truth is that no matter where a crisis originates, it will end up online and online includes, but is not limited to, social media.

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Media Course Journal Process Improvement 101

Melissa Agnes

JUNE 15, 2014

The International Committee of the Red Cross (ICRC) is doing ground-breaking things when it comes to leveraging social media for crisis communications and emergency management. The post TCIP #002 – Strategizing Social Media for Crisis Communications with Isaac Griberg appeared first on Agnes + Day.

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Media Government Strategy Strategy 104

Melissa Agnes

SEPTEMBER 16, 2014

A company with two plane crashes in the last year asks people to post their bucket list destinations on social media. A social media manager loses their temper in a customer service post on Facebook. Everyone is using social media for marketing today. 2) Social media training for users in the organization.

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Media Training Training Risk Analysis 95

MBO Partners

JUNE 12, 2018

Five effective ways to use social media marketing to promote and grow your independent consulting business.

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Media How To Consulting Marketing 70

Tom Spencer

JUNE 1, 2015

This is a guest post from Archie Ward , a business consultant and social media strategist. Consultants rely on image as much as they do with any other form of credibility, and one of the avenues technology has provided for consultants to easily differentiate themselves from others in their field is through the use of social media.

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Harvard Business

JANUARY 2, 2018

Over 90% of medium and large businesses have used social media in their marketing for five years or longer. Yet the CMO Survey reveals that nearly half of marketers are unable to show the impact of their social media investments. ” But countless businesses have done just that with social media. Evan Smogor/Unsplash.

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Media Company ROI Metrics 50

Alan Weiss

MAY 31, 2020

Someone on Linkedin is advertising an “authentic elevator pitch.” ” Isn’t this the planet Earth in 2020?

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Media Advertising Consulting 52

Strategy+Business

MAY 6, 2018

Digitization has permanently reshaped the global entertainment and media (E&M) ecosystem. They are doing so by pursuing new modes of distribution, targeting ad products more effectively, driving e-commerce activity, building membership businesses, and branching out into new media and geographies.

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Melissa Agnes

AUGUST 26, 2014

Adam Schefter recently stirred up some controversy by tweeting the following: Great line from @johnreporters on young people’s decisions in social-media age: “It’s time for common sense to catch up with technology.” The post Does Common Sense On Social Media Come With Age? What are your thoughts?

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Media Guidelines Training Training 88

Melissa Agnes

OCTOBER 22, 2014

The Law Enforcement Social Media Conference. A three day event, The Law Enforcement Social Media Conference is the first ever online social media conference for law enforcement and the speaker list is sensational! How to position your agency as a social media influencer. Register now!

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Seth Godin Blog

JANUARY 12, 2020

The thing the media is talking about, in heavy rotation. The media benefits from turning you into their product, once you give them your attention. Here’s something to consider: the world doesn’t get better when you spend more time engaging with mass media. Feel free, but do it because you’ve chosen to.

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Media Productivity 34

Rod Burkert

APRIL 11, 2018

What would you want to know more about using social media to expand your practice? I ask this question because it’s not just me profiting from social media. It’s all part and parcel of the social media fabric. Video Marketing and Social Media. Stories range from social media being a time suck to a game changer.

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Melissa Agnes

JUNE 4, 2014

An amber alert was issued at 7pm and the picture of the abductor, taken from the hospital’s security footage, was plastered all of local media and social media. This, ladies and gentlemen, is a great example of the power of social media in emergency and crisis situations. Are they trained? Photo credit: cbc.ca.

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Media Case Study Case Studies Healthcare 89

BCG

MARCH 22, 2016

The MIT Media Lab encourages the unconventional mixing and matching of seemingly disparate research areas. Soon after coming to MIT, Ito introduced mindfulness meditation training to the Media Lab. Video Tuesday, March 22, 2016.

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Media Telecommunications Ethics Fashion 76

Melissa Agnes

MAY 1, 2018

If you outsource your organization’s social media marketing and have not yet considered this, then your brand is at risk! Many organizations outsource their social media marketing for one reason or another. Unfortunately, few of them consider what they expect of their outsourced team in the event of a rising risk.

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Strategy+Business

JUNE 10, 2018

A new generation of smartphones, powered by artificial intelligence, could be in consumers' hands within the next few years and will have deep effects on every player in the technology, media, and telecommunications industry.

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Consulting Success

JUNE 20, 2022

In today’s episode, Michael Shein, founder of MicroFame Media, shares his insights on how you can create undeniable hype around your consulting services. Are you equipped with a good amount of knowledge and skills for your services? He had gone through different jobs in his career, and through these experiences, he was able to sort.

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The Thirsty Dog

DECEMBER 5, 2013

The first in a series by Jason Price focusing on the decline and impending demise of traditional print media in its current form as digital media emerges. The post Why Mainstream Print Media is Doomed in its Current Form appeared first on The Thirsty Dog Blog.

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