2020

A Superior Response to “What Makes Your Consulting Firm Better?”

David A Fields

You know a rain barrel full of reasons why your consulting firm is better than other firms that do what you do. Among the reasons, of course, is you. Your experience and ideas and unique perspective.

Cash Flow Relief for Independent Consultants: the CARES Act & Other Ideas

Successful Independent Consulting

We’re in an unprecedented situation because of the COVID-19 coronavirus, and the economic fallout has been drastic for many business sectors, such as travel and restaurants. For us as consultants, the effects are likely to be more gradual but our income will likely be affected.

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How to Overcome Your Imposter Syndrome Fears

Consulting Matters

One of the most agonizing (and least talked about) experiences that keeps really smart people from building the consulting and coaching businesses of their dreams is the fear of not having what it takes.

How To 255

Why Trust-Based Selling Is Completely Different With Consultant, Ari Galper: Podcast #130

Consulting Success

No matter which career, business, or industry we are in, we become a salesperson. Whether we sell products, services, or ourselves, it is imperative to be able to grasp the best approach to selling to your ideal clients.

The Surprising Effects of Business Vs. Leisure Travel

*Already submitted with the first entry, please contact me if you would like me to write up again.

Why Ping-Pong Post-It Notes Are Bad For You

Markovitz Consulting

One of my clients, a physician in an academic medical center, has been struggling with her personal kanban.

More Trending

How to Get 100 Meetings

The More Clients Blog

When we think of marketing our professional services, we often think about all the things we need to do to be visible and get known. “I I need to have an online presence, post regularly on social media, write articles for LinkedIn, join organizations, and network like crazy, and, and, and…”.

McKinsey Middle East Careers

Management Consulted

Consultant Interview: How one consultant aced the McKinsey interview, broke in, and broke out again Are you interested in understanding more about McKinsey careers – from the McKinsey case interview to the difference between McKinsey offices in the Middle East?… … Read Article.

Coronavirus: Analysis, Conclusions & Takeaways

CaseInterview.com

I started writing this article a few days ago on March 5th, but I didn’t get to finish it until March 16th. It’s still useful to help make sense of the problem. Living in the Seattle metro area in Washington state, much of my attention has been focused on the coronavirus.

Adapting customer experience in the time of coronavirus

McKinsey

Care, creative thinking, and new tools can address customers’ acute needs today and forge stronger ties in the post-COVID-19 era. Marketing & Sales Insights

Tools 104

The Definitive Guide to Becoming a High-Growth Company

Why do some companies grow at a double-digit pace every year, while others experience nominal (or even flat) growth year over year? Discover the common attributes that your High-Growth Clients have in common as they outperform their competition in top-line growth!

The Corona Virus for Small Businesses

Consultant Journal

How should small business owners manage the corona virus, aka COVID-19 ? It’s a question on the minds of many entrepreneurs, as Fortune 500 companies announce new protocols for travel, meetings and even use of coffee cups.

Your Comprehensive Guide to Marketing Tactics for Consulting Firms

David A Fields

Your Challenge: Can you come up with even one tactic that’s not on the list below? Bonus points if you post two or more tactics.) Have you ever wanted to co-write an article because writing your own stuff is hard and takes time? Woo hoo, here’s your chance!

Your Consulting Website is Your “Center of Marketing Gravity”

Tsavo Neal

“I just don’t know how to generate meaningful leads.”. Have you’ve ever felt like this in your consulting business? If so, this post will provide you with a new way of thinking to generate these meaningful leads. I’m sure you already know all the latest marketing “tactics.”

5 Shifts to Instantly Increase Your Consulting Success and Impact

Consulting Matters

The cold, hard facts about the consulting profession is that most change efforts fail. The failure has little to do with the quality of our project plans or recommended message points. Failure has everything do with ineffective change leadership at the top.

Assessing the Five Styles of Enterprise Business Intelligence

The world of BI and analytics has evolved. Discover the five styles of reporting and analysis, and learn the pros and cons of each in an enterprise scenario.

Mastering The Art Of Consulting Sales And Client Relationships With Andrew Sobel: Podcast #132

Consulting Success

Consulting is a two-way transaction. While people know this, not many take it to heart. A consultant goes beyond merely telling their clients what to do; rather, they listen and build trust in one another.

Sales 151

When Leaders Torture Their Employees

Markovitz Consulting

Pity the employees at a Starbucks in midtown NYC. In a misguided attempt to improve quality, the management posts monthly scores on a variety of metrics. without understanding anything about effective use of metrics.

Creating Value Through a Great Customer Journey Map

Tom Spencer

It is said that to really understand somebody you have to walk a mile in their shoes. Analysing a customer journey, from prospect to buyer, allows the business to step into the customer’s shoes and experience the whole process from their perspective.

B2B 85

166: Brit Arthur—Changing An Entire Industry, One Swimsuit At A Time

On the Brink Podcast

Hear how this entrepreneur brilliantly capitalized on unmet needs! Brit Arthur is one of those creative women who sees a problem and just wants to solve it. Who says women aren’t as ingenious as men? They haven’t met Brit.

How to build prospect trust into your marketing

Rod Burkert

Welcome to my newsletter, where I focus solely on BVFLS practice development, practice management, and related tools and technology to grow/build/scale your firm. Thanks to each of you for being here. A high-five to new subscribers: this is what we do! And was this email forwarded to you?

Why It Is Easier To Do Nothing Than To See The Obvious?

Simon Associates

Back when I ran a company, at one point we thought a situation was one way, and then the facts changed and it became another way. Yet when we reviewed our strategy, the new facts were not considered. New facts…no shift in direction!

Tackling COVID-19 in Africa

McKinsey

An unfolding health and economic crisis that demands bold action. Middle East and Africa

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Core versus non-core: Organisations have a new vision of their future

The Source

Thirty years ago, business in mature, largely Western economies was upended by the realisation that they didn’t need to do everything.

The #1 Marketing Tactic for Your Consulting Firm

David A Fields

Two quick questions for you: What are your favorite marketing tactics to promote your consulting firm? What marketing tactics should you use to promote your consulting firm?

Coronavirus: Leadership during a Crisis

CaseInterview.com

The need for effective leadership is especially acute during a major crisis. Today, I wanted to share a framework for how you can lead others in any crisis you may face. My experience with crisis management comes from two perspectives.

Consulting vs. Coaching

Consulting Matters

The two most popular paths high achievers take when they leave corporate is to either start their own consulting business or start their own coaching business.

Selling Consulting To Fund New Software With David Jenyns: Podcast #121

Consulting Success

If you into being a consultant and advisor, you need to know how to provide services to your clients. Our guest for today is business owner and consultant David Jenyns. David started his SEO business fourteen years ago providing done-for-you services to clients in the areas of video production, SEO services, and systems and processes. Selling Consulting To Fund New Software With David Jenyns: Podcast #121 is a post from: Consulting Success.

Boeing Starliner Failure: Lessons for Your Lean Program

Markovitz Consulting

Boeing’s Starliner failed an important test flight two weeks ago. It was supposed to rendezvous with the International Space Station, but was unable to reach the correct orbit. The problem with this engineering marvel? Not the complex aerodynamics, not the critical separation from the Atlas V rocket, not the all-important re-entry heat shield. No, the problem was with the internal clock.

How to Stay Productive Working from Home

Tom Spencer

The past couple weeks have been a crazy time – millions are getting sick, cities are on the verge of shutdown, and firms are having all non-essential personnel work remotely. COVID-19 has certainly changed the way many are living and working all over the world.

168: Amanda Zuckerman—How To Turn A Big Idea Into A Huge Blue Ocean Success!

On the Brink Podcast

Hear how if you can dream it, you can do it! We met Amanda Zuckerman when she spoke at the HER Summit (Helping Entrepreneurs Rise) at Washington University this past October.