Researching the company before an interview

Tom Spencer

However, they often forget to research the company itself. How to research the company. Research the competition and the industry. If you are lost as to where to start, research geography, client segments, products, and distribution channels.

Twelve highlights from our 2020 research

McKinsey & Company

These 12 charts distill some of the best research from the McKinsey Global Institute over the course of a year of shocks. Innovation & Growth

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Researching Consulting Firms

Tom Spencer

IN this post we look at researching consulting firms. Why, how and what should you research? Below we provide some ideas to help make your research as effective and efficient as possible. Why should you research? Researching consulting firms doesn’t just help you prepare your application and improve your interview performance, it will also help you decide whether you are really interested in pursuing a career in the consulting industry. How should you research?

How to Research a Prospective Client

David A Fields

A question I was asked: What are the best sources to research a company that I’m pitching? What would your suggestion be to this consultant? What has worked for you? Post your suggestion by using the ‘Leave a Comment’ box below. Consultants Context Discussion Creating Value Positioning Proposals Relationships adding value Consultative selling Context Document positioning. relationships value proposition

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

How Much Should You Research a Consulting Prospect?

David A Fields

A consultant asked me the following question: When you’re calling a new prospect for the first time–say, someone you’ve received an introduction to– how much research do you do into their company? How much background research do you typically do on a prospect? Is it different for different prospects or at different points in the process? What is your answer to this? Have you varied it and what has worked/not worked for you?

Cornerstone Research Interviews and Culture

Management Consulted

CORNERSTONE RESEARCH. Ranked at #8 in the Vault Consulting Top 50, Cornerstone Research may just be the most interesting consulting firm you’ve never heard of. Specializing in economic, financial and market analysis, specifically for cases in litigation, Cornerstone Research touts itself as the one player major law firms turn to when navigating the obstacle course that is the American and European legal systems. CORNERSTONE RESEARCH KEY STATS. Research.

Climate risk and response in Asia: Research preview

McKinsey

Get an early view on how climate risk could affect the region, with a look at both physical hazards and socioeconomic impacts. Asia-Pacific

Research Shows How to Close $3 Million in Consulting Business

David A Fields

Being a quant-geek (like yours truly), he’s conducted some internal research on why he’s able to win projects and why some projects don’t sell. Tangential question for you to ponder: Why do you think that consultants who are closing millions in revenue have time to conduct research, write blogs like this one, etc.? Rick, a friend and colleague of mine routinely sells $3 million per year in consulting projects for his small, independent consulting firm.

Doctor, Heal Thyself: Rare Disease Research

Harvard Business

This led him to co-founding and managing the Castleman Disease Collaborative Network (CDCN) — a research collective to disrupt the broken, disorganized approach to disease research. Health Research & development Psychology AudioDavid Fajgenbaum has almost died five times from Castleman disease, a group of rare and deadly disorders of the lymph nodes.

How to Overcome the Pain Points of Your CRM

When used effectively, a CRM can be the life blood of your sales team – keeping everyone organized, efficient, and at peak productivity. However, as a company, sales stack, and database grow, it becomes difficult to uphold structure and governance to keep a CRM up-to-date. The result? Less organization, more confusion, and fewer deals closed. Leveraging leading industry research from industry analysts, this eBook explores how your sales team can gain back valuable time.

How Nonprofit Foundations Can Sustainably Fund Disease Research

Harvard Business

Research & development Finance & Accounting Digital ArticleThree strategies that work.

How Research Says to Avoid Bad Sales Hires

LSA Global

Psychologists Call This Confirmation Bias In one study, researchers from the University of Missouri analyzed eight months of taped job interviews by three interviewers at a large corporation. This blog post is based on the following research study: Dougherty, T.,

Sales 36

Research: A Little Recognition Can Provide a Big Morale Boost

Harvard Business

A month after receiving short, hand-signed thank you notes, workers reported feeling significantly more valued by their organization. Motivating people Psychology Digital Article

Consulting Website Design 017: Market Research [VIDEO]

Tsavo Neal

In this episode, you’ll learn how to do effective market research to learn more about your prospects — and write copy and content that will drive them to take action. The post Consulting Website Design 017: Market Research [VIDEO] appeared first on Tsavo Neal. Slides ). Key Points. It’s very difficult to write good copy and content unless you know the problems, desires, and uncertainties of your prospective client.

Video 60

3 Mistakes Organizations Make While Developing ABM Programs

While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

Research: New insights Into Today's Consulting Talent War

Management and IT Consulting

For a second time, the Hinge Research Institute has conducted its Employer Branding Study -- the largest of its kind with almost two thousand respondents across the globe.

Research: We’re Losing Touch with Our Networks

Harvard Business

A new study found that our networks have shrunk by 16% during the pandemic. Managing yourself Networking Communication Digital Article

Study 58

Research: How Companies Committed to Diverse Hiring Still Fail

Harvard Business

Even well-intentioned firms were biased in practice. Diversity Hiring Race Gender Digital Article

Research: Men Get More Actionable Feedback Than Women

Harvard Business

Just because feedback is positive doesn’t mean it’s helpful. Gender Developing employees Giving feedback Digital Article

The Impact of Direct Dials on Sales Productivity

Leveraging the latest industry research, this eBook highlights the impact of direct dial phone numbers on sales productivity with the goal of empowering reps to have more conversations with prospects, and consequently, schedule more meetings, increase opportunities, and close more business - fast.

Should Your Marketing be Positive or Negative? Surprising Research Gives the Answer

David A Fields

We know we can assist our clients in two different circumstances: when they have an aspiration (e.g., they desire an endless supply of chocolate”) or when they suffer with a problem (e.g., they have run out of chocolate!”) Which scenario should we focus on, and how should we present it in our marketing and proposals? Pretend you’re about to invest $9,000 into equipment for your consulting firm. A purchasing consultant claims that he can save you money.

Engaging in the delicate dance of Positioning & Market Research

Kai Davis

A reader writes in in reply to a previous daily letter and asks: Am I right that market research ( [link] ) is just a way to verify your positioning ( [link] )? Doesn’t positioning already include the things that you should uncover through market research? Therefore, shouldn’t you do market research first? In truth, positioning and market research are tightly, closely linked. The market research you do feeds into your positioning.

Research: The Cost of a Single U.S. Immigration Restriction

Harvard Business

One executive order cost the American economy $100 billion, according to a new study. Economics & Society Policy Digital Article

Study 58

Researching Vendor Issues

Gina Abudi

The post Researching Vendor Issues appeared first on Gina Abudi. Part I Over coffee a few weeks ago a client asked how they might better work with their vendors. She told me that her department has been working with the same four vendors for the last two years; but lately she feels that the relationship is not as good as it should be. Specifically, she [.]. Leadership problem solving resolving conflicts vendor issues vendor management

Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. The primary takeaway? Forrester found only 1.2% of companies achieved a score indicating maturity in data management practices. However, organizations are fighting back - and winning.

Research-Backed Tips to Follow Through on Employee Engagement Commitments

LSA Global

Research by Bain found that the active engagement of stakeholders during the strategy design phase has the highest correlation to strategies being successfully implemented. The post Research-Backed Tips to Follow Through on Employee Engagement Commitments appeared first on LSA Global.

Research: The Immigrant Income Gap

Harvard Business

How gender, race, and language impact the pay of first and second generation immigrants. Diversity Economics & Society Generational issues Compensation Digital Article

Research: How Virtual Teams Can Better Share Knowledge

Harvard Business

Guided meetings can be a simple yet effective method. Managing people Knowledge management Digital Article

Reinventing equity research as a profit-making business

McKinsey

The traditional business of providing equity research to asset managers has been under pressure in recent years. Nonetheless, equity research still offers an attractive business opportunity for banks and broker-dealers that can adapt to deliver the types of research the buy side values and successfully transform their operating models.

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

How To Attract Clients With Proprietary Research

Henry DeVries

The answer should be proprietary research that you conduct Why should potential clients listen to you? What makes you the expert? Who appointed you thought leader?

Research: Joint Ventures that Keep Evolving Perform Better

Harvard Business

Market leaders maximize returns by actively shaping — and reshaping — their partnership portfolios. Joint ventures Digital Article

Research: Adding Women to the C-Suite Changes How Companies Think

Harvard Business

Executive teams that increase gender diversity became more open to change and less comfortable with risk. Gender Innovation Diversity Digital Article

Research: Knowledge Workers Are More Productive from Home

Harvard Business

More people are focusing on work they find worthwhile. Performance measurement Productivity Time management Digital Article

Five Essential Pieces of a Prospecting Solution

As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster. This eBook aims to help B2B sales leaders better understand the five essential features your prospecting solution must include.

What It Takes to Lead a Disease Research Foundation

Harvard Business

Three strategies to stay laser focused on the path to a cure. Leadership & Managing people Pharmaceuticals Healthcare Digital Article

Trust Never Goes Out of Style, Says New Research

Think Customers

Trust is the foundation for any healthy relationship. So why is it so challenging for businesses to establish this fundamental virtue with customers? According to Accenture’s newest global study, “Put Your Trust in Hyper-Relevance,” only 22 percent of customers worldwide said they shop with companies that have a deep understanding of their needs, preferences, and past interactions. But on the other hand, 40 percent of shoppers feel creeped out when technology anticipates their needs too we

Research: How to Get Better at Killing Bad Projects

Harvard Business

Lessons from a 10-year review of Sony Ericsson’s product development process. Product development Innovation Project management Digital Article

Research: How Corporate Boards in Asia Can Improve Governance

Harvard Business

Five actions to take today. Managing organizations Corporate governance Boards Digital Article

Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Many organizations fail to properly evaluate vendors during the selection process. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace. After reading, you’ll gain insight into the following components: