January, 2020

The Perfect Consulting Firm Introduction Email Template

David A Fields

Bernie’s Bagel Empire (BBE) is the perfect client for your consulting firm. They’re in an industry your consulting firm targets, and Bernie himself revealed in a recent trade magazine article that his company is struggling with the wheaty weighty challenges your consulting firm solves.

7 Traits that Make You Instantly Credible with Senior Leaders

Consulting Matters

You don’t need masters’ degree or unique certifications to break into corporate consulting or coaching. You also don’t need to become some marketing guru to land work with the C-Suite.

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Selling Consulting To Fund New Software With David Jenyns: Podcast #121

Consulting Success

If you into being a consultant and advisor, you need to know how to provide services to your clients. Our guest for today is business owner and consultant David Jenyns. David started his SEO business fourteen years ago providing done-for-you services to clients in the areas of video production, SEO services, and systems and processes. Selling Consulting To Fund New Software With David Jenyns: Podcast #121 is a post from: Consulting Success.

Your Consulting Website is Your “Center of Marketing Gravity”

Tsavo Neal

“I just don’t know how to generate meaningful leads.”. Have you’ve ever felt like this in your consulting business? If so, this post will provide you with a new way of thinking to generate these meaningful leads. I’m sure you already know all the latest marketing “tactics.”

The Surprising Effects of Business Vs. Leisure Travel

*Already submitted with the first entry, please contact me if you would like me to write up again.

Guide to Commercial Due Diligence

Tom Spencer

Before reading this article, check out “ Due Diligence by Management Consulting Firms ”. What is due diligence? Due diligence is one of the most overused and understated terms in business.

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A Superior Response to “What Makes Your Consulting Firm Better?”

David A Fields

You know a rain barrel full of reasons why your consulting firm is better than other firms that do what you do. Among the reasons, of course, is you. Your experience and ideas and unique perspective.

Consultants and Coaches vs. Subcontractors

Consulting Matters

A couple of days ago I wrote an article that differentiates between consultants and coaches and the respective business models. I realized that I was remiss in pointing out one business model that both might choose: becoming a subcontractor.

More Meetings = More Clients

The More Clients Blog

What is the purpose of marketing? It’s to attract new business, right? . Well, not if you’re a B2B Professional. The purpose of B2B marketing is to get meetings with prospective clients. What’s the difference and what does that mean for your marketing?

An Introduction to the Complete Strategic Planning Process (Step-by-Step)

Strategic Planning and Management Insights

The strategic planning process contains various steps, exercises and opportunities to develop a culture of alignment and follow-through within your organization. This resource will serve as a step-by-step overview for the strategic planning process.

The Definitive Guide to Becoming a High-Growth Company

Why do some companies grow at a double-digit pace every year, while others experience nominal (or even flat) growth year over year? Discover the common attributes that your High-Growth Clients have in common as they outperform their competition in top-line growth!

Why do companies use cloud computing services? 

Tom Spencer

Cloud computing has become a fundamental part of the IT architecture for all shapes and sizes of companies. According to the Computing Technology Industry Association , around half of all US companies have 30-60% of their IT systems based in the cloud.

168: Amanda Zuckerman—How To Turn A Big Idea Into A Huge Blue Ocean Success!

On the Brink Podcast

Hear how if you can dream it, you can do it! We met Amanda Zuckerman when she spoke at the HER Summit (Helping Entrepreneurs Rise) at Washington University this past October.

Are You Ready For The Digitalization Disruption?

Simon Associates

Back in the 1990s, the only way to communicate with out-of-office employees was by sending a personal message via colleague or landline phone. I can also remember when we wanted someone in the office to read something, we passed it along with a “buck slip.”

Beyond Referrals: How to Build a Predictable Client Pipeline

Consulting Matters

When you first start your consulting and coaching business, you are likely to get a lot of referrals to potential clients. But referrals will only take you so far, especially if you want to scale up your business.

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Assessing the Five Styles of Enterprise Business Intelligence

The world of BI and analytics has evolved. Discover the five styles of reporting and analysis, and learn the pros and cons of each in an enterprise scenario.

How to Get 100 Meetings

The More Clients Blog

When we think of marketing our professional services, we often think about all the things we need to do to be visible and get known. “I I need to have an online presence, post regularly on social media, write articles for LinkedIn, join organizations, and network like crazy, and, and, and…”.

The physics (and economics) of value

The Source

We’ve talked before about how challenging it is for consultants to convince their clients that they really deliver value.

The Strange Case of the Missing Floor

Alan Weiss

How strong are myths and “taboos”? In the US, you’ll seldom see a 13th floor on the elevator buttons or rooms that begin with “13.” ” There IS a 13th floor, of course, but the hotel labels it the 14th and skips 13.

167: Allison Maslan—Scale or Fail: Hiring the Right Folks for the Right Fit

On the Brink Podcast

Hear how to make your impossible possible! How do you hire and retain the right staff? How do you scale or fail? If you feel like we bring you lots of folks who can help you get "Off the Brink," you are right.

How to Communicate During Organizational Change - Interview with Shawn Hall

Strategic Planning and Management Insights

In this episode of the Strategy & Leadership Podcast , we were joined by the Principal of Apogee Public Relations and instructor at UBC's Sauder School of Business, Shawn Hall.

How to Uncover Your Big, Sexy Breakthrough Idea

Consulting Matters

All thought leaders have a big breakthrough idea that they contribute to global conversation. Brené Brown is known for her contributions of our understanding of "shame and vulnerability." Marcus Buckingham brought "strengths" to our awareness.

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2020: forget the resolutions, build your confidence instead

The Management Centre

January is traditionally a time of looking forward and looking back. A time to consider the challenges – and failures – of the year before. To set resolutions and plan for a better year ahead. Full of good intentions, these resolutions are usually broken by the end of the month.I

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Core versus non-core: Organisations have a new vision of their future

The Source

Thirty years ago, business in mature, largely Western economies was upended by the realisation that they didn’t need to do everything.

Why It Is Easier To Do Nothing Than To See The Obvious?

Simon Associates

Back when I ran a company, at one point we thought a situation was one way, and then the facts changed and it became another way. Yet when we reviewed our strategy, the new facts were not considered. New facts…no shift in direction!

166: Brit Arthur—Changing An Entire Industry, One Swimsuit At A Time

On the Brink Podcast

Hear how this entrepreneur brilliantly capitalized on unmet needs! Brit Arthur is one of those creative women who sees a problem and just wants to solve it. Who says women aren’t as ingenious as men? They haven’t met Brit.

If You Want Affection, Get A Dog

Alan Weiss

Stop craving affection and start generating respect. You accomplish that by demonstrating how you can improve my life, not by pandering or telling me how good you are. Prospective buyers need expertise, not a buddy. Business of Consulting

The Hidden Costs of Under-Investing in your Business Development

Consulting Matters

As a mentor who helps people turn their life work into their own businesses, I meet a lot of highly trained and experienced professionals with both vision.and fear.

Leaders – who do you think you are?

The Management Centre

In this blog, =mc Director Charlotte Scott asks leaders to take a look under the rock…. Leaders who want to do the very best for their team and organisation tend to have some awareness of their impact on their teams already. Especially in the charity, social and public sectors.

Tools 52

Is it easy for someone like me to find someone like you?

Rod Burkert

In case you missed the last post: 1 simple year-end tidying up task that will make you look your best. Here it is: synchronize the look and feel and messaging across all of your online and offline marketing platforms.

Layers of Leadership: Designing Governance without Hierarchy

Kates Kesler

“Governance” is the set of formal conversations that set direction, prioritize investments, review performance, and resolve trade-offs. Because governance conversations … Blog