February, 2020

Your Comprehensive Guide to Marketing Tactics for Consulting Firms

David A Fields

Your Challenge: Can you come up with even one tactic that’s not on the list below? Bonus points if you post two or more tactics.) Have you ever wanted to co-write an article because writing your own stuff is hard and takes time? Woo hoo, here’s your chance!

How To Retain Your Top Talent And Build A High-Performing Consulting Team With Dr. Troy Hall: Podcast #127

Consulting Success

Everyone is a leader. Whether it’s implicit or explicit, you have a leadership responsibility in life. In this episode, host Michael Zipursky interviews talent retention expert Dr. Troy Hall about his expertise on attracting and retaining top talent and global leadership.

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The Business Empath's Guide to Consulting & Coaching

Consulting Matters

Do you feel overwhelmed by the issues and challenges your clients are experiencing? Do unhealthy work environments and power-over leadership practices burn you out and drain you? If so, you might be an empath.

What is consulting?

Tom Spencer

When people think of consultants, they tend to visualize professionally suited employees, degrees from the best schools, high pay-checks and fancy travel stories.

The Surprising Effects of Business Vs. Leisure Travel

*Already submitted with the first entry, please contact me if you would like me to write up again.

When Leaders Torture Their Employees

Markovitz Consulting

Pity the employees at a Starbucks in midtown NYC. In a misguided attempt to improve quality, the management posts monthly scores on a variety of metrics. without understanding anything about effective use of metrics.

More Trending

The #1 Marketing Tactic for Your Consulting Firm

David A Fields

Two quick questions for you: What are your favorite marketing tactics to promote your consulting firm? What marketing tactics should you use to promote your consulting firm?

From 7-Figure Solo Consultant To 30 Employees With Jason Forrest: Podcast #124

Consulting Success

Running a business or organization is always better when we have the right mentors, coaches, and trainers to improve our processes, sales, and workforce quality. That is why it’s crucial to remember and acknowledge the value a coach brings to a business.

How to Confidently Articulate the Value of What You Do

Consulting Matters

Over the years there has been one particular roadblock that I watch both new and experienced consultants and coaches hit time and time again. The truth is, I hit the same roadblock when I first started. We all know we have tremendous value to offer our clients.

What is Consulting? Is Management Consulting a Good Fit for You?

Tom Spencer

What is Consulting? Many of us have heard the term consulting before, whether it comes up in a chat with friends about making money or just throwing around the term loosely when trying to come up with an entrepreneurial idea. What does consulting actually mean and is consulting right for you?

The Definitive Guide to Becoming a High-Growth Company

Why do some companies grow at a double-digit pace every year, while others experience nominal (or even flat) growth year over year? Discover the common attributes that your High-Growth Clients have in common as they outperform their competition in top-line growth!

179: Clarissa Silva—Ready To Find Love In A Whole New Way?

On the Brink Podcast

Learn how you can really, really find your soul mate! This is a podcast that everyone should pay attention to. Our guest is Clarissa Silva, the founder of Your Happiness Hypothesis (H20) Method.

Are you asking enough from your design leaders?

McKinsey

A new breed of leaders can help companies unleash the business value of design. Our Insights

4 Decision Makers Your Consulting Firm Should Pursue

David A Fields

You may have a (reasonably) solid plan in place to win consulting business from two groups of decision makers: your current clients who could engage your consulting firm for more projects, and totally new clients who could hire your consulting firm for the first time.

70 Hour Weeks In Corporate To Growing A Consulting Business With Connie Steele: Podcast #126

Consulting Success

Growing a consulting business means having the ability and knowledge to propel business operations and help the company get to the next level.

Assessing the Five Styles of Enterprise Business Intelligence

The world of BI and analytics has evolved. Discover the five styles of reporting and analysis, and learn the pros and cons of each in an enterprise scenario.

10 Ways To Making Money And A Difference as a Consultant & Coach (Number 2 Is My Favorite)

Consulting Matters

If you want to start or grow a profitable consulting and coaching business you need systems and processes to consistently attract, impress and convert a steady stream of ideal clients and deliver exceptional results once you land them.

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How to start THINKING like a Consultant

Tom Spencer

I vividly remember the last consulting interview during first-year MBA recruiting season. I was tense. My confidence was dwindling. I had managed to get interviews with three firms but only made it past the first round with this final company.

One Big Key to Attracting More Clients

The More Clients Blog

Every week in my group program I coach the participants on one or more of the 8 Marketing Keys to Attracting More Clients. This coming Thursday, I’ll be presenting a webinar with a scintillating outline of these 8 Keys. Reserve your space here.

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Connected world: An evolution in connectivity beyond the 5G revolution

McKinsey

Connectivity is undergoing evolutionary change in most parts of the world—and, in select areas, a genuine leap into the frontier. Our Insights

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Problem Talker vs. Problem Solver

CaseInterview.com

In life and work, there are two ways to approach a problem. You can talk about a problem, or you can solve the problem. The problem talker spends all of his time complaining about the problem. Boss, this budgeting process is so inefficient and a waste of time.".

Tell Better Stories And Win More Consulting Sales With John Livesay: Podcast #125

Consulting Success

When we want to sell something, we have to consider not just selling the product, but to also make ourselves or our company sellable. We have to make an impact to our potential customers if we want to fully sell our whole package, especially if we are to market ourselves as consultants.

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Nice Consultants and Coaches vs. Good Ones

Consulting Matters

If you really want to make money and a difference as a consultant or coach, you can't get there by being nice. You have to be good. Nice on the surface appears more ethical and in alignment with one's integrity. A "nice" consultant or coach delivers what a client asks for.

Fireside Chat – Consulting Recruiting at Target and Non-Target Universities

Tom Spencer

A few weeks ago, I had the opportunity to sit down with another blog contributor to the SpencerTom community, Jason Oh, to share our experiences about the consulting recruiting process.

What social media platform should I be on?

Consultant Journal

Running a business can be hard work – made even harder by all the choices out there. If you find yourself asking, “What social media platform should I be on?”, ”, that’s understandable.

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The future of air travel

McKinsey

Airlines and passengers alike are flying into a world of flygskam and flying taxis. Insights on Travel, Transport & Logistics

Prepared for Luck

CaseInterview.com

Over the years, I’ve noticed the role that luck plays in success for myself and others. I won’t lie. Getting lucky on an opportunity is great. The problem is that you can’t control when or if you get lucky. However, what you can control is whether you are prepared enough so that, when luck presents itself, you’re able to capitalize on it. Sometimes, critics will see someone successful and say, “Oh, she just got lucky.”.

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178: Patrik Birkhane—Helping Us Live Healthier, Happier And More Peaceful Lives

On the Brink Podcast

Learn what wonderful things can come from a quiet mind. I met Patrick when we were both traveling in Sicily. As we talked about our own life journeys, I learned that he has held successful positions in advertising, marketing, content development and event planning.

Is Your Client Taking Advantage of You?

Consulting Matters

There is a difference between a paying client and a strategic partner. A paying client is someone who will sign on the dotted line and hire you to deliver your coaching or consulting services. A strategic partner is all together different.

How to Have a Marketing Breakthrough

The More Clients Blog

My wife and I have been watching a wonderful show on Netflix called Chef’s Table. Each episode is an intimate peek into the life and work of one remarkable chef.

Will strategy consultants (again) be the masters of the universe?

The Source

Thirty years ago, a documentary about consulting aired. Titled, in an even-handed sort of way, “Masters of the Universe”, it purported to lift the curtain on the consulting industry, with predictably unedifying results.

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