May, 2020

Reopening safely: Sample practices from essential businesses

McKinsey

The safety protocols of hospitals, grocery stores, and other establishments that stayed open during the COVID-19 pandemic can offer ideas for businesses preparing to welcome employees and customers back. Risk Insights

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Consulting’s new frontiers of competition

The Source

It’s difficult to imagine a world with Coca-Cola but no Pepsi. Or with Roger Federer but no Rafa Nadal. Would Mercedes make the cars it does if there was no such thing as a BMW? Would Barça fans care as much about their team if Real Madrid didn’t exist?

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How to Lead in a Crisis

CaseInterview.com

In times of crisis, people look for leadership. A leader is someone with a plan, the competence to deliver on that plan, and the trustworthiness to earn the benefit of the doubt from others when things get tough. Calm is the sign of strong leadership.

5 Things Consultants Can Learn From Healthcare Clients

Management and IT Consulting

To better understand what U.S.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Finding Your Business’ Purpose In The COVID-19 Era

Henry DeVries

Purpose, even during tough times, is a key branding strategy. Leadership Strategy /leadership-strategy Leadership /leadership Leadership Strategy /leadership-strategy leadership

More Trending

5 Pro Tips for Transforming a Lockdown into Killer Testimonials

David A Fields

Your consulting firm’s prospects and clients are settling into the video call format. Other than the relationship-building advantages of video, has this newly-accepted communication medium ushered in any valuable opportunities for your consulting firm? You betcha.

Video 294

10 Life Productivity Hacks

Tom Spencer

During COVID-19, working from home has become the new norm. This is a new experience for many of us, and poses new challenges and distractions that can make it difficult to stay focused and productive.

Use this Strategy Software to Track Your Strategic Plan

Strategic Planning and Management Insights

The Problem.

4 Things That Are Required Right Now

The More Clients Blog

In last week’s Webinar on Going Radically Virtual, I did a poll to measure what the participants were doing in their marketing during the pandemic. The results were telling: 1. Are you reaching out each week and getting meetings with past clients and business associates? Yes – 62%.

Video 79

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Do You Really Understand the Problem You’re Trying to Solve?

Markovitz Consulting

“The problem is, I don’t have a sales manager I can trust.” Those were the words of the CEO of a rapidly growing logistics company in explaining why she wasn’t spending more time on the large, critical, strategic issues that desperately needed her attention. Too bad that she didn’t read my new book, The Conclusion Trap. Then she’d realize that she really didn’t understand her problem at all. You hear people voice this kind of “problem” all the time.

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No Time To Be Afraid Of This Blurry Future

Simon Associates

As we have been working with our clients during this pandemic, we're noticing a recurring theme. They are unhappy about not knowing what comes next. They've figured out how to deal with living at home, working at home and being at home.

Charting your consulting career direction

Tom Spencer

Consulting is a career where you hit the ground running. Having a clear direction and strategy for your career early on can grant you amazing advantages, but so can keeping your options open and exploring the opportunities offered by consulting.

As physical doors close, new digital doors swing open

McKinsey

The penetration of online commerce is lower in Australia than in the United States or Europe. But the lockdown is closing the gap. Retail Insights

Retail 110

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

9 Quantum Leap Questions for Your Consulting Firm

David A Fields

You could answer a debate my team and I have engaged in: the best way to create a quantum leap in a small consulting firm’s performance. Plenty of folks are chattering about how your consulting firm can survive or stabilize in the face of an economic downturn.

How To Find & Win Freelance Consulting Jobs With Justin Nassiri: Podcast #137

Consulting Success

Among the many types of consulting jobs out there, freelance jobs are among the most coveted because they offer you a certain measure of freedom and independence in the way you go about things.

Be Aggressive

CaseInterview.com

When times get difficult, it’s natural to want to step back, play defense, and wait for conditions to get better. This is especially the case when difficult conditions are caused by extreme changes, such as COVID-19. While this is certainly one option of a way to run a business, there is another.

How to Lead Without Authority with Keith Ferrazzi

Strategic Planning and Management Insights

Keith Ferrazzi is a two-time New York Times best selling author, Harvard Business School graduate, and the former youngest CMO of a Fortune 500 company at Starlight Hotels.

The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

How to prepare for case interviews

Tom Spencer

Reading Time: 4 minutes. Case interviews can be a hurdle or stepping stone at the beginning of your consulting career. The difference lies in your preparation and ambition for a consulting career.

The toughest leadership test

McKinsey

CEO microhabits can help leaders seize the moment, stay ahead, and take care of themselves during the COVID-19 pandemic. Leadership

Two Issues Your Consulting Firm Must Confront to Win Projects in Uncertain Times

David A Fields

Your consulting firm has probably encountered more resistance from prospective clients than usual over the past eight weeks. Fortunately, you can understand and overcome the elevated stumbling blocks. The basics of winning consulting projects haven’t changed. Keep them moist and use lots of butter.

How To Win Government Consulting Jobs With Abhijit Verekar: Podcast #138

Consulting Success

The idea of working with the government can sometimes be daunting. While that is the case, it is nevertheless not impossible.

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

199: Matt Artz—How An Anthropologist Can Open Your Mind To Brilliant New Ideas

On the Brink Podcast

Hear how anthropologists can transform your business! How amazing it was to meet and have the opportunity to interview Matt Artz, another business anthropologist like myself. This was a delightful podcast, focusing on the growing importance of anthropology in business and corporate settings.

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The High Speed Lane

Alan Weiss

The Intern Guide

Tom Spencer

Reading Time: 5 minutes Insights from 2 years of Successes and Failures in Internships. During university I had the opportunity to do five different 4-month co-ops (internships) in capital markets, management consulting, and strategy. Let me begin by saying that I was not a superstar intern.

How a post-pandemic stimulus can both create jobs and help the climate

McKinsey

The $10 trillion in stimulus measures that policy makers have allocated could be decisive for the world’s low-carbon transition. Here’s how organizations can bring economic and environmental priorities together. Insights on Sustainability

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!