Strategy& Related Topics 
Harvard Business
JANUARY 16, 2025
Companies often undertake investments or make decisions that slowly erode their original unique strategy or dilute the sharp boundaries that gave the firm its original clear identity. First, it helps the Board of the company rigorously evaluate growth opportunities presented by senior management.
Harvard Business
NOVEMBER 4, 2024
Whether you’re already feeling resentful or just starting to feel the tinges of this emotion, try these five strategies to safeguard your and your team’s well-being and performance: pinpoint the source, step outside yourself, focus on solutions, communicate constructively, and let go.
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David A Fields
MARCH 17, 2020
The post 10 Tough-Times Strategies for Consulting Firms appeared first on David A. Clients are shutting down their operations; workshops and meetings are being called off; in fact, the entire economy appears to be headed for an … Continued.
Effective Managers
NOVEMBER 11, 2024
Let’s walk through the key strategies that can help you navigate challenging times effectively. Flexibility allows you to adjust strategies as new information and circumstances arise. Build a Resilient Culture Beyond these immediate strategies, building a resilient organizational culture is crucial.
Advertiser: ZoomInfo
47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.
David A Fields
FEBRUARY 18, 2025
There’s a decent … Continued The post The Four Strategies for BD Success at Your Consulting Firm appeared first on David A. Fields Consulting Group.
Harvard Business
AUGUST 27, 2024
Few companies have a clear idea of where strategy making ends and execution begins. As a result they develop strategic plans where they’re not required and fail to develop strategic plans where they are.
Advertiser: ZoomInfo
However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.
Advertiser: ZoomInfo
In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Advertiser: ZoomInfo
In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition Learn how capturing buyers’ search behavior in real time can shorten your sales cycle.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.
Advertiser: ZoomInfo
In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Define and agree on “qualified leads”. Level up your marketing automation. Prepare your organization for automation with AI.
Advertiser: ZoomInfo
In this eBook, see exactly how they're set to transform the way we approach sales and go-to-market (GTM) strategies. From personalized customer journeys to streamlined sales processes, the goal is to make every moment count, enhancing both efficiency and connection.
Advertiser: ZoomInfo
This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Understanding marketing strategy & performance. Here’s what’s covered: How data-driven marketing drives the customer experience. The most challenging obstacles to data-driven marketing success.
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