10 Tough-Times Strategies for Consulting Firms

David A Fields

The post 10 Tough-Times Strategies for Consulting Firms appeared first on David A. You’re swimming in a vast sea of stressful news and, given today’s reality, you’re well within your rights to feel anxious, nervous and uncertain about how your consulting firm should proceed.

Agile Strategy: Stability and Opportunity During Disruption

Brimstone Consulting

Agile strategy can transform your organization. Andy points to agile strategy as the backbone of the company’s success. Agile Strategy. Strategy has traditionally been a top-down exercise conducted on an annual basis. The strategy is not aligned with the goal.

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5 Consultant Strategies for Getting Unstuck

David A Fields

The post 5 Consultant Strategies for Getting Unstuck appeared first on David A. You’re stuck. Or your consulting firm is stuck. A task or goal has claimed permanent residence on your to-do list.

A Digital Content Strategy That Works For Consultants With Sara Wilson: Podcast #135

Consulting Success

In this episode, Michael Zipursky introduces us to Sara Wilson, the founder of SW Projects, where they craft content strategies and unique creative. A Digital Content Strategy That Works For Consultants With Sara Wilson: Podcast #135 is a post from: Consulting Success.

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

Strategy, Simplified

Management Consulted

The post Strategy, Simplified appeared first on Management Consulted. What sets great business leaders apart from merely good ones? What will cause us, as we navigate the daunting gap between good and great, to succeed or fail? Honestly, I don’t know. Books have been written on the topic, and … Continued. case studies

Marketing Strategies for Consultants Study: 2018

Consulting Success

I’m excited to share the results of our 2018 Marketing Strategies for Consultants Study. Marketing Strategies for Consultants Study: 2018 is a post from: Consulting Success. Marketing is always a hot topic for consultants. Many struggle with it. Few excel in it. All must do it to attract new clients and grow their business.

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Growth Strategies

Tom Spencer

Growth strategy begins with identifying the source of the problem – you will want to look at customers, products, the company and its competitors. They want to develop a growth strategy for the next five years.

Hidden Benefits of Off-Strategy Consulting Projects

David A Fields

Don’t let off-strategy projects (a.k.a. bad work”) crowd out your ability to accept on-strategy projects. How could you connect his situation, your approach to solving his problem, or any lessons you learn from working on George’s issue, back to your consulting firm’s core strategy?

Cracking Pricing Strategy Case Studies

Tom Spencer

Pricing strategy is one of the easiest levers CEOs can pull to increase revenues in their company. Pricing Strategy Case Framework. Overall strategy. Going through the following questions is therefore also very important: What’s the objective of our pricing strategy?

What We Learned From Our Own Data-Driven ABM Strategy

ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. In this eBook, we will reveal the good and the bad from our own campaign and highlight some key takeaways on how to improve your ABM strategies moving forward.

Move quickly and react to opportunities: Agile strategy and the path to recovery

Brimstone Consulting

A conversation on agile strategy and opportunity with Andy Frawley and Bob Weiler. I think many people get into strategy, and they’re trying to make it perfect, when in fact it should be fast, flexible, and time competitive.”

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Strategy at the speed of digital

McKinsey

Strategy & Corporate Finance InsightsTo succeed in the digital age, companies need to significantly raise their metabolic rate.

How To Survive These Scary Times: Blue Ocean Strategy

Simon Associates

Are you ready to leave the bloody waters of the "red ocean strategy" you’re swimming in and instead, experience the clear, uncontested waters of a Blue Ocean Strategy? What's a Blue Ocean Strategy anyway? Andrea Simon Blue Ocean Strategy Blue Ocean Strategy Expert

Measuring your strategy’s odds of success

McKinsey

The authors of Strategy Beyond the Hockey Stick explain how big data can help managers set bold aspirations and overcome organizational inertia. Strategy & Corporate Finance Insights

2020 Database Strategies and Contact Acquisition Survey Report

As buyer expectations continue to heighten, marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. This report aims to highlight the current state of B2B database and contact acquisition strategies, and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.

Branding And Naming Strategies That Help Win Consulting Business With Dave Ramos: Podcast #128

Consulting Success

Branding And Naming Strategies That Help Win Consulting Business With Dave Ramos: Podcast #128 is a post from: Consulting Success.

The Death of Classic Strategy

Alan Weiss

Peter Drucker has always been a hero of my heroes, the virtual “inventor” of strategy. No prior strategy in place before the pandemic will be effective post-pandemic without major revision, or simply discarding it and starting over.

The Little Known Strategy for Becoming an Executive Advisor

Consulting Matters

This is why settling for a website that is little more than an online brochure is not a winning strategy. Get the Skills, Strategies and Tools to Bring Your Consulting Business to Life in the Business By Design eCourse.

The Strategy Pothole

Alan Weiss

Most attempts to formulate strategy, in any size business, are a waste of time, because: • The process attempts to look too far into the future in volatile times.

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Guide to Value-Based Pricing for Consultants: 10 Experts Share Their Fee Strategies

Consulting Success

Guide to Value-Based Pricing for Consultants: 10 Experts Share Their Fee Strategies is a post from: Consulting Success. You, the consultant, want to earn more money in your consulting practice.

Pricing Strategies for Uncertain Times

Harvard Business

Pricing Strategy Crisis management AudioA conversation with pricing expert Rafi Mohammed on when and how to change prices in response to Covid-19.

176: Michael Olenick—What You Need To Know About Blue Ocean Strategy®

On the Brink Podcast

For over a decade, Michael Olenick and I have worked together on Blue Ocean Strategy. We have been getting a growing number of inquiries from all over the globe for Blue Ocean Strategy work, and Michael has been helping us guide these companies.

Why the Ferrari Strategy May Beat Your Consulting Firm’s Current New Business Strategy

David A Fields

Your consulting firm has a hot lead with California-based, Death Valley Electrical (a.k.a. DVE), a surprisingly large company you’ve never worked with before. The project scope is modest, but you sense that a small engagement could lead to a long, profitable relationship. How should you proceed?

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

Business Strategy Lessons from Mad Men

Strategic Planning and Management Insights

Business strategySet in 1960’s New York City, AMC’s Mad Men features Sterling Cooper, a fictional advertising agency on Madison Avenue, while detailing the everyday lives of its members at work and at home.

Culture vs Strategy

Tom Spencer

Strategy involves understanding your current position, deciding on a destination, and charting a course from here to there. Culture is arguably more important than strategy because, if you look at it over the lifetime of a product or an organisation, the culture is the only thing that will really matter. The strategy and the products are today’s strategy and today’s products, but over time the strategies and the products will change while the culture will remain.

Jumpstart a better way to do strategy

McKinsey

Strategy & Corporate Finance InsightsEight practical shifts that can help management teams overcome the social games and corporate politics that doom so many bold plans to failure.

Porter’s Generic Strategies

Tom Spencer

Three strategies to achieve above-average performance: cost leadership, differentiation, and focus. In order to understand Porter’s Generic Strategies, it is helpful to take a step back and examine the two things which determine a firm’s profitability in the long run.

Best Practices for Accelerating the Sales Process

This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way. Read on to learn how to adopt specific workflows and approaches that append your existing processes to deliver value to your prospects and internal counterparts.

Will strategy consultants (again) be the masters of the universe?

The Source

Perhaps strategy consultants are now genuinely positioned to become the masters of the universe. Winners and losers Blog posts Strategy Strategy consulting Talent developmentThirty years ago, a documentary about consulting aired.

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Strategy, analytics, and the dangers of cannibalisation

The Source

Even strategy consulting, that bastion of archetypal consulting, isn’t immune to this: We estimate that, if you exclude the digital transformation component from strategy, for example, demand for traditional strategy consulting shrank by 14% last year.

How to Align Middle Management with Strategy

LSA Global

Middle Management Needs to Be Deeply Engaged in Strategy Design and Planning. For strategic plans to succeed, companies need to align middle management with strategy. Make the inevitable strategic and tactical adjustments to keep the strategy on track.

Use this Strategy Software to Track Your Strategic Plan

Strategic Planning and Management Insights

The Problem.

Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.