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The postpandemic state of fashion
McKinsey & Company
MARCH 26, 2021
A transformative year in the technology, trends, and tastes in fashion. Retail Insights Retail & Consumer Goods
Fashion Related Topics 
Fashion on climate
McKinsey
AUGUST 27, 2020
How the fashion industry can urgently act to reduce its greenhouse-gas emissions. Retail Insights
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The Myth of Sustainable Fashion
Harvard Business
JANUARY 13, 2022
Despite high-profile attempts at innovation, the industry has failed to reduce its environmental impact so far. Business and society Social and global issues Society and business relations Retail and consumer goods Digital Article
The future of sustainable fashion
McKinsey & Company
DECEMBER 14, 2020
Consumers will increasingly expect—and demand—an emphasis on sustainability from fashion brands. Circular business models won’t be optional. Retail Insights
Revamping fashion sourcing: Speed and flexibility to the fore
McKinsey & Company
NOVEMBER 12, 2021
Supply-chain disruptions have made fast, flexible sourcing a top priority for fashion companies. Our survey of global sourcing executives reveals ambitious targets—and much work still to do. Retail Insights
Six vectors of success in online fashion
McKinsey & Company
MAY 20, 2021
The United Kingdom has been the battleground and a major source of innovation for fashion e-commerce. Our research offers a glimpse into the “new fundamentals” that are creating long-term winners in online retail.
Survey: Consumer sentiment on sustainability in fashion
McKinsey
JULY 18, 2020
Engagement in sustainability has deepened during the COVID-19 crisis, with European consumers wanting fashion players to act responsibly and consider the social and environmental impacts of their businesses.
Fashion’s digital transformation: Now or never
McKinsey
MAY 7, 2020
Some apparel, fashion, and luxury companies won’t survive the current crisis; others will emerge better positioned for the future. Much will depend on their digital and analytics capabilities. Retail Insights
It’s time to rewire the fashion system: State of Fashion coronavirus update
McKinsey
APRIL 8, 2020
Fashion executives are focusing on crisis management now but eventually must shift to reimagining the industry. How will changes to the global economy and consumers’ behavior affect fashion in the postcoronavirus world?
A perfect storm for fashion marketplaces
McKinsey
JUNE 8, 2020
In this virtual roundtable, European fashion executives discuss digital acceleration and the role of marketplaces in light of the COVID-19 crisis. Retail Insights
State of Fashion: Watches and Jewellery
McKinsey & Company
JUNE 14, 2021
Bringing the sparkle back: Six seismic shifts are shaping the fine jewellery and watches industries in the next five years. Retail Insights Retail & Consumer Goods Luxury goods Marketing & Sales Strategy
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‘Creativity would skyrocket’: How diversity could transform fashion
McKinsey & Company
JULY 20, 2021
CaSandra Diggs, president of the Council of Fashion Designers of America, shares her views on how the fashion industry can give diverse talent more visibility, voice, and agency. Retail Insights Retail & Consumer Goods Luxury goods Retail environments United States
Jumpstarting value creation with data and analytics in fashion and luxury
McKinsey & Company
OCTOBER 14, 2021
In a time of uncertainty, fashion and luxury companies are struggling to monetize their data. Leading firms are moving swiftly, gaining market share, and creating lasting value. Retail Insights Retail & Consumer Goods Analytics
Welcome to luxury fashion resale: Discerning customers beckon to brands
McKinsey & Company
NOVEMBER 29, 2021
Intrigued customers are breathing fresh life into the luxury apparel market, with a growing appreciation for pre-owned accessories and clothing. For most, brand involvement in resale is a plus: but can their enthusiasm bring the high-profile labels on board? Retail Insights Luxury goods
The fashion industry in 2020: Ten top themes from The State of Fashion
McKinsey
FEBRUARY 29, 2020
Amid uncertainty, brands, retailers, and other fashion-industry players must act strategically to capitalize on digital opportunities, boost earnings, and address sustainability.
The state of fashion
McKinsey
DECEMBER 1, 2016
trillion industry may accelerate next year, according to the first joint report from McKinsey and the Business of Fashion. After a tough 2016, growth in the $2.4 Our Insights
What tech innovation means for the business of fashion
McKinsey & Company
DECEMBER 2, 2021
In the wake of the pandemic, the industry long better known for art than science is undergoing a dramatic, technology-fueled makeover. Our Insights High Tech & Internet Telecommunications Media & Entertainment
Uncovering the state of fashion
McKinsey
MARCH 14, 2020
With the global economy cooling and concerns about sustainability rising, the mood among fashion-industry executives is far from exuberant. Retail Insights
Biodiversity: The next frontier in sustainable fashion
McKinsey
JULY 23, 2020
It’s time for the apparel industry to radically reduce the industry’s contribution to biodiversity loss. Here are four interventions that can make the biggest impact. Retail Insights
How Footwear Startup Allbirds Is Decarbonizing Fashion
Harvard Business
JANUARY 25, 2022
The footwear startup advanced its environmental mission, while staying ahead of competitors. Innovation Supply chain management Sustainable business practices Audio
Measuring the fashion world
McKinsey
OCTOBER 26, 2018
A new survey takes stock of apparel companies’ go-to-market processes. The findings have implications for product design, development, and delivery. Retail Insights
Voices and viewpoints of fashion students and emerging designers
McKinsey & Company
JULY 20, 2021
Listen to diverse students and young professionals talk about their disappointments and aspirations—and see highlights from our research on diversity in the fashion industry. Retail Insights Luxury goods Retail environments Retail & Consumer Goods United States
The end of ownership for fashion products?
McKinsey
FEBRUARY 12, 2019
Business models capitalizing on preowned, refurbished, or rented products have hit the fashion market. The industry needs to pay attention as these models continue to evolve. Retail Insights
Is luxury resale the future of fashion?
McKinsey & Company
DECEMBER 14, 2020
Consumers will increasingly shun cheap clothes and favor preowned designer goods instead, predicts Max Bittner, the CEO of resale platform Vestiaire Collective. Retail Insights
Five charts that set the tone as New York Fashion Week 2021 kicks off
McKinsey & Company
FEBRUARY 12, 2021
As New York Fashion Week kicks off a new season of fashion weeks around the globe, these are the five themes to watch. Insights on Consumer Packaged Goods
The influence of ‘woke’ consumers on fashion
McKinsey
FEBRUARY 13, 2019
Here’s what the fashion industry should know about the trend. Shoppers, particularly younger ones, have social and environmental issues on their minds. Retail Insights
The ‘digital land grab’ in fashion
McKinsey
MARCH 1, 2019
As e-commerce and platforms evolve, fashion companies could use them to realize higher margins and build scale. Retail Insights
Fashion on demand
McKinsey
FEBRUARY 20, 2019
Technology and shifting consumer needs have made just-in-time production a trend to watch. Retail Insights
262: Babette Ballinger—How Does A Woman Tackle The Fashion Industry? Head On
On the Brink Podcast
APRIL 12, 2021
As a fashion designer and owner of her own apparel sales firm, Babette had to constantly re-invent herself, learn how to run a business, and deal with the challenges of sustaining successful partnerships with men. Hear how one woman made her mark in an industry of men.
Renewed optimism for the fashion industry
McKinsey
NOVEMBER 28, 2017
After a challenging stretch, has fashion turned the corner? Things are looking up, but the rebound may be uneven, says this year’s The State of Fashion report. Our Insights
Casual Apparel Outperforms High-End Fashion
BCG
DECEMBER 13, 2016
In the wake of the recent financial crisis, the global fashion and luxury industry established a solid record of extremely strong value creation. Thirty-nine of those companies are in fashion and luxury. From 2011 through 2015, the fashion and luxury companies returned an annualized TSR of 15%. Article Tuesday, December 13, 2016. More recently, however, the industry’s performance declined somewhat—a trend that has continued into 2016.
‘The fashion industry should be as diverse as its consumers’: A PVH perspective
McKinsey & Company
JULY 20, 2021
discusses how fashion companies can attract young people and help emerging designers—and what it will take to disrupt the status quo. Lance LaVergne, chief diversity officer of PVH Corp., Retail Insights Retail & Consumer Goods Retail environments Luxury goods United States
Time for change: How to use the crisis to make fashion sourcing more agile and sustainable
McKinsey
MAY 6, 2020
COVID-19 has sent shockwaves through the fashion industry’s global sourcing and production operations. A survey of sourcing executives reveals their immediate response to the crisis and details strategies to reshape sourcing for a demand-driven, sustainable future. Retail Insights
Fashion’s new must-have: Sustainable sourcing at scale
McKinsey
OCTOBER 18, 2019
Sustainable sourcing is fast becoming a top priority for fashion companies. A survey of sourcing executives reveals ambitious targets—and highlights the transformation needed. Retail Insights
The State of Fashion 2020: Navigating uncertainty
McKinsey
NOVEMBER 20, 2019
The industry is not looking forward to 2020—suggesting strategic clarity will be important. Retail Insights
For H&M, the future of fashion is both ‘circular’ and digital
McKinsey & Company
DECEMBER 14, 2020
Companies that “embrace circularity and digitization at the same time” will dominate the fashion industry, says Vanessa Rothschild, H&M Group’s global sustainability steering and development manager. Retail Insights
Patterns for value creation in apparel, fashion, and luxury
McKinsey
MARCH 26, 2020
Performance in the fashion and luxury industries has turned lower, but leading companies haven’t been deterred. Here’s how they excel. Retail Insights
The State of Fashion 2019: A year of awakening
Sourcemap
NOVEMBER 29, 2018
The industry as a whole is embracing new opportunities—even as dangers lurk. Retail Insights
Faster fashion: How to shorten the apparel calendar
McKinsey
MAY 18, 2018
To get new styles into stores more quickly, fashion companies must improve internal collaboration, tap into consumer insights, and start to digitize the value chain. Retail Insights
The State of Fashion 2021: In search of promise in perilous times
McKinsey
DECEMBER 1, 2020
In 2021, the COVID-19 pandemic will accelerate industry trends, with shopping shifting to digital channels and consumers continuing to champion fairness and social justice. Retail Insights
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