2021

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What the Very Best Clients Do [Consulting Firm Checklist]

David A Fields

One key to running a successful consulting firm is choosing the right clients. Your consulting firm probably signs good clients overall. Maybe a dud here or there, balanced by the occasional, outstanding client. Your consulting firm’s very best clients deserve Rock Star status.

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Ten Factors to Consider Before Jumping into Independent Consulting

Successful Independent Consulting

Being a self-employed consultant or “solopreneur” isn’t for everyone. Sure, it sounds fabulous – be selective about which jobs you take, have a flexible schedule, escape office politics, make really good money – but it definitely has some drawbacks.

Cash Flow 370
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The 6 Essential Consulting Skills (Clients Want These)

Consulting Success

Do you possess the consulting skills that make clients want to hire you? Your core expertise — like environmental or sales consulting — form the basis of your consulting business However, you’ll also need to cultivate a broad range of consulting skills.

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How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)

Consulting Matters

One of my favorite things to write and talk about is copywriting. Which for most of my clients - it's their absolute least favorite thing. Most of these consultants and coaches love what they do. But they hate the struggle of trying to find the words to describe what they do and write about it.

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The ABM Benchmark Survey

ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?

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Now is the Best Time to Raise Your Billing Rate

Successful Independent Consulting

Photo 50727473 / Piggy Bank © David Franklin | Dreamstime.com. The easiest time to raise your rate is on the cusp of something new — a new year, a new project, a new client. With the new year just around the corner, now is an excellent time to inform your clients.

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How to Be an Effective Consultant While Working Remotely

Successful Independent Consulting

Photo by Euan Cameron on Unsplash. As independent consultants, we’ve all probably worked remotely to some extent but as the COVID-19 pandemic continues, it appears that working virtually will like be part of the “new normal.”

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Proven Consulting Process: 4 Steps To Successful Projects

Consulting Success

Do you have a reliable consulting process? In this post, you’ll learn how to develop a consulting process that makes your projects smooth, successful, stress-free — and create greater results for your clients.

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Too Big? The Correct Way to Tell if a Project is Right for Your Consulting Firm

David A Fields

Wouldn’t it be great to land a massive, game-changing new project for your consulting firm? Maybe. However, huge assignments have equally huge downsides, and there’s a better way to grow your consulting firm.

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8 Metrics For Consulting Businesses: What To Track (And Why)

Consulting Success

What metrics for consulting businesses should you track if you want to grow? You’ve heard it before: what gets measured gets managed. But if you don’t even know what to measure, how are you supposed to manage (or improve) it?

Metrics 246
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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.

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Why Having More Meetings Is Not The Answer

Markovitz Consulting

One of the participants in my Conclusion Trap class was grappling with a persistent problem at her company: their website regularly crashed after upgrades. She believed that one of the primary drivers of the problem was poor communication between two teams.

Meeting 278
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Are your consultancy proposals letting you down?

Jacq Hackett Consulting

If you’ve recently left your senior position to establish a solo consultancy business, you’ll be regularly pitching for business.

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5 Key Tips for a Deloitte Federal Case Interview

Management Consulted

A Deloitte Federal case interview is given to candidates applying to the firm’s public sector-focused practice area, known as Deloitte Federal Government Services.

Deloitte 246
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The CV That Gets You to the Interview Phase

Tom Spencer

When you apply for consulting roles, your CV will be the first thing that the recruiters see. According to a 2018 study conducted by Ladders, recruiters spend an average of 7.4 seconds looking at the CV that might have taken you weeks to perfect.

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Streaming real-time intent is a homerun for marketing and sales’ account-based marketing (ABM) strategies. With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations.

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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

Let's be real - you don't want to grow your OWN consulting or coaching business for the money. If you were in it for the money, you'd stay in corporate.

B2C 317
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Behavioral Science Casebook Project

Steve Shu Consulting

In my free time I have been developing a course, tentatively called Applied Behavioral Science in the Digital Age to be taught to business school students at either the undergraduate or graduate level.

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The 5 Greatest Servant Leaders of All-Time

Rick Conlow

The greatest servant leaders of all-time illuminate famed management guru Peter Drucker’s disheartening quote. He wrote over twenty years ago, “We have a dearth of leadership.” This is even more true today. In contrast, it is not so for servant leaders. Consequently, we need more of them.

Ethics 145
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Large Features and Long Deadlines Mean You Have a Gantt Chart, Not a Roadmap

Johanna Rothman

Several of my clients have internal struggles about how to internally see the future of the product. The teams want to use an agile approach so they can incorporate learning. The managers want rigid roadmaps. Because the managers want to “know” the teams will deliver it all.

Agile 144
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Digitizing Logistics: Harness the Power of Data in 4 Steps

Entering a new demand gen position in a volatile market is nerve-wracking. In demand generation, data is essential for knowing who you should target and how. In this eBook, you’ll learn how to identify and target your ideal prospects using different types of data.

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Boost Your Professionalism with a Business Logo

Successful Independent Consulting

Photo: Getty Images. As a an independent consultant you probably set your own rates. The more professional you are, the more likely you’ll be able to charge more for your expertise and services. Having a logo for your business will help you look like “the real deal” so why not get one?

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How Your Consulting Firm Can Benefit from My Experiment with Outreach

David A Fields

There are people you’ve not talked with in years, and it’s a shame. They’re good people, you enjoyed your relationship with them, plus, reconnecting could help generate business for your consulting firm.

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7 Signs You Should Become An Independent Consultant

Consulting Success

What is an independent consultant? Consulting is providing your expertise to help a person or organization solve problems or reach their goals more efficiently and effectively. Independent consulting is when you do consulting by yourself instead of with or for a consulting company.

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Pay Attention to the Trenches, Not the Stars

Markovitz Consulting

Prior to the Super Bowl last Sunday, you couldn’t pick up a sports section without reading about the duel between Tom Brady, the greatest quarterback of all time, and Patrick Mahomes, the best quarterback in the game today. But it turns out that the battle between the two big name quarterbacks was much less important than the battle between the Chiefs’ offensive line and the Buccaneers’ defense.

Sports 230
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16 Go-to-Market Plays for Your Entire Sales Funnel

After gathering some of the best go-to-market plays from our own B2B sales and marketing pros, we've package them here for you. Try one of these 16 plays in your next salesflow or as inspiration for your next winning sales engagement strategy.

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Tips for Effectively Converting Your Live Training to Virtual Training

Clarity Consultants

While vaccine rollouts are continuing and many areas are working through re-opening processes, gathering in large groups is often discouraged. Since live, in-person training typically involved sizable classes, they continue to be less-than-ideal in the current landscape.

Training 126
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Case Study Samples: Video Examples With Answers

Management Consulted

Looking for sample case study interviews with answers? Look no further! In this article, we’re walking you through some of the best case study samples on the web. These case studies simulate the virtual case interview environment and represent cases… Read Article.

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So why do you want to work for this firm/service line/office?

Tom Spencer

This is a question that you will inevitably receive when interviewing with a consulting firm. It provides you with an excellent way to demonstrate your interest in the firm, how it fits with your goals, and show that you’ve done your homework.

Deloitte 158
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The ONE THING You Need to Make a Successful Leap Into Consulting or Coaching

Consulting Matters

If you are interested in leaving your current job for the potential of running your own consulting or coaching practice, there is only one thing you need. You may think you need a lot of money in the bank and a "rolodex" of potential clients and referrals.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

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Things a Consultant Can Do to Increase the Chances of Their Recommendations Being Implemented Successfully by a Client

Steve Shu Consulting

This post is based on a question that was posed to me on Quora. Here are a few things to consider for this type of situation: See if you can get a resource assigned within the company to take the lead on program managing changes into the organization.

Resources 195
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20 Servant Leadership Quotes the Elevate our Thinking

Rick Conlow

Servant leadership reflects an approach that challenges traditional leadership practices today. Because it focuses first on people and then the rest of the activities of leaders. The goal is to serve. Now, it is not a milk toast approach to leadership as some think.

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Leadership Tip #11: Substitute the Word Trust for Empower

Johanna Rothman

We talk a lot about empowered or self-organizing teams in the agile community. However, I don't see too many self-organizing or empowered teams at my clients. Not because my clients are stupid—far from it. Everyone does the best job they know how to do.