Harvard Business
JUNE 2, 2016
Often, when I’m asked to give a speech on strategy at some company event or conference, I find that one of the other speakers is a former professional sports player. Although there is nothing wrong with commitment and perseverance, I, however, think sport (much less war) is often an unhelpful analogy.
Markovitz Consulting
AUGUST 19, 2020
Peter Golder and Gerard Tellis’s seminal study of 500 brands in 50 product categories reveals that almost half of market pioneers fail. In fact, the greatest long-term success belongs to companies that enter a market and become leaders about 13 years after these first movers. MITS introduced the first personal computer in 1975.
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Tom Spencer
MARCH 28, 2021
Imagine that you did not succeed with the consulting offer and instead start as an employee in the area of business development, finance, or marketing. In his free time, Till enjoys sports and going out into nature. However, in case you are still not convinced, here are two concrete examples. How should you proceed?
Management Consulted
APRIL 20, 2014
where I worked for IMG (international marketing group) at the Winter Olympics. I managed a group of 17 brand ambassadors executing an “in-field” activation/marketing campaign for an IMG client, Wrigley Canada (chewing gum). I then took another internship in finance with Merrill Lynch.
Tom Spencer
MARCH 16, 2014
If you are thinking about producing a strategic plan, developing a new product, entering a new market, engaging in a new venture, or financing a project then it probably makes sense to understand the big picture issues that could affect your success. Availability of credit (consider also the liquidity and depth of the credit markets).
Management Consulted
APRIL 11, 2016
The Brattle Group is now considered one of the European Union’s top consulting firms in the areas of energy, finance and competition. In 2013, the New York office was established, providing a home base in one the most important finance and legal markets in the world. Regulatory finance. Commercial damages.
Martinka Consulting
NOVEMBER 18, 2014
Regular readers know that I like to make analogies between sports and business. If you read the sports page (paper and screen) you know this. I hear it’s huge on sports talk radio, which I don’t listen to. You have to get the word out (marketing). Football is a collision sport and business is a contact sport.
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