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Our Physical World Has Changed: Augmented Reality in Tourism

Tom Spencer

AR in the Tourism Sector. Many countries are currently facing problems in their tourism industries caused by a downturn in domestic and international travel due to COVID-19. Tourism Ministries are working on recovery packages and strategies to boost tourism. Spending by international and inter-regional visitors totals $3.8

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Transformation tourism

Seth Godin Blog

Tourism is fun, but rarely transformative. "I filled the prescription, but didn't take the meds.". "I I took the course. well, I watched the videos. but I didn't do the exercises in writing.". Merely looking at something almost never causes change. If it was easy, you would have already achieved the change you seek.

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French Tourism Down 10% on Average Following Terrorist Attacks


A few days ago a reader wanted to know how much European tourism declined in the wake of terrorist attacks. … Continue reading →

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How to Establish Value in Your Consulting Fees

Consulting Success

” “Well, it will help them to attract more visibility and get more tourism and direct investment.” “So their reputation is important to them because they want to be seen as world-class and that will allow them to attract more tourism to their country and increase their foreign direct investment, right?”

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'Honestly, It's Not For Everyone' Nebraska Campaign Is Marketing Genius

Henry DeVries

Honestly, the new Nebraska tourism campaign is genius and a lesson to those who want to attract high-paying clients. Honesty is the best policy.

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Taking the Long View on Cuba's Tourism Opportunity


Article Thursday, May 04, 2017 Improved relations with the US have brought a flood of US travelers—and a potential boon for travel companies. The island’s aging infrastructure will lead to bumps and growing pains, but as demand grows, companies that invest for the long term and build relationships with Cuba’s government can capitalize.

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Innovating the Mundane


Space tourism and self-driving cars are exciting to ponder, but what about just making our current systems work better?

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