The 4 Easy Hurdles Between You and Thought Leadership

David A Fields

Consultants Intellectual Property intellectual property thought leadershipThe benefits of thought leadership for consultants are well established. More inquiries from more clients, less competition and higher premiums on your projects.

When Do I Need to Give Attribution to Others?

David A Fields

Consultants Intellectual Property Speaking writing intellectual property starting projects

How to Make Consulting Prospects Attend to Your Brilliant Ideas

David A Fields

I snoozed many college hours away, slumped back in an easy chair with some heavy, open textbook balanced on [ ] Intellectual Property Marketing writingCollege made my eyebrows hurt. More on that in a moment.

How Much IP to Give Away & How Much Is Too Much

David A Fields

Consultants Intellectual Property Marketing intellectual propertyLet’s say Ann Oying, CEO of Cheapo Enterprises asks you for consulting help because she and her team are mired in misery and they don’t know the path out. But you do. You develop a comprehensive proposal for Ann, outlining the route to Nirvana. During the follow-up call, Ann informs you that, having reviewed your proposal, her team now feels they can reach Nirvana on their own.

How Should You Protect Your IP in Client Contracts?

David A Fields

A consultant emailed me the following question: Should I write something into my contracts or proposals to protect my intellectual property? Consultants Proposals contract intellectual property proposals

Pen vs Sword

Tom Spencer

Writers share information and create intellectual property, and writing is the work of the educator, the scientist, and the author. For many of the world’s largest corporations, such as McDonald’s, Virgin and Apple, intellectual property is their most valuable asset.

Blockchain Could Help Artists Profit More from Their Creative Works

Harvard Business

Blockchain is a new technology platform, running on millions of devices and open to anyone, where not just information but anything of value — money, titles, and deeds, but also music, art, scientific discoveries, and other intellectual property — can be moved and stored securely and privately, where trust is established not by powerful intermediaries like movie studios, streaming services, banks, or other companies, but rather through mass collaboration and clever code.

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What the Rise of Russian Hackers Means for Your Business

Harvard Business

In recent years, the Chinese frequently stole sensitive commercial data , such as intellectual property, to gain competitive advantages for their state-owned enterprises. Intellectual property Security & privacy Digital ArticleFor years major businesses have contended with hackers attempting to break into their networks and steal their data. In the recent past, that threat mostly emanated from China.

Repositioning Is Not a New Business Model

Harvard Business

Intellectual property Digital ArticleIn English, we struggle with the distinction between “different” and “new.” ” It’s relevant when we come to describing business models and their likely impact. Let’s take cars as a starting point.

Leading in a World Without Secrets

Harvard Business

Leadership Risk management Intellectual property Digital ArticleBuried amid the furor of speculation about what results of the U.S. election mean for businesses is a fact that’s getting too little attention, but that CEOs and business leaders will definitely need to adjust to: it’s gotten much harder to keep your company’s secrets. Leaked communications that were presumed private at the time have apparently had a major impact on world events.

Patent Trolling Isn’t Dead — It’s Just Moving to Delaware

Harvard Business

Intellectual property North America Digital ArticleFor years, the small East Texas town of Marshall has held a special status in patent litigation: poster city for opportunistic “patent trolling” lawsuits brought by nonpracticing entities, firms that amass patents for the sake of pursuing license fees and litigation. Thanks to last month’s Supreme Court ruling in TC Heartland v.

The Uber-Waymo Lawsuit: It Should Be Easy to Poach Talent, But Not IP

Harvard Business

Levandowski also hasn’t allowed Uber to search any of his personally owned devices and refused to answer any questions that may implicate his utilization of Waymo’s intellectual property while in Uber’s employ. Judge Alsup is sympathetic to the harm that can come from overly expansive claims of innovation as property. Intellectual property Hiring Personnel policies Automotive Technology Digital Article

How to Prepare for the Cyberattack That Is Coming to Your Company

BCG

The finances, operations, customer data, R&D, intellectual property, and brand reputations of all companies are at risk, which makes cybersecurity a fiduciary responsibility of the board and senior management. Article Wednesday, December 07, 2016.

How to Become a Go-To Person Within a Consulting Firm

Steve Shu Consulting

Play a key role in developing new intellectual property or approaches for the firm. I was asked to answer a question about how to become a go-to person when employed within a consulting firm.

Should You Pursue Venture Capital Groups?

David A Fields

A question I was asked: Many people I network with suggest I talk with venture capitalists and perhaps intellectual property lawyers. I have found venture capitalists to be fairly closed to outside help. Have you found this to be a fertile hunting ground for projects?

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Joint ownership

Seth Godin Blog

Before you create intellectual property (a book, a song, a patent, the words on a website, a design) with someone else, agree in writing about who owns what, who can exploit it, what happens to the earnings, who can control its destiny.

The daily

Seth Godin Blog

Something that creates another bit of intellectual property that belongs to you? Is there something you do every day that builds an asset for you? Every single day? Something that makes an asset you own more valuable? Something that you learn? Every single day is a lot of days. It’s easy to look at the long run and lull yourself into skipping a day now and then. But the long run is made up of short runs. And a first reminder that the February (!)

The daily

Seth Godin Blog

Something that creates another bit of intellectual property that belongs to you? Is there something you do every day that builds an asset for you? Every single day? Something that makes an asset you own more valuable? Something that you learn? Every single day is a lot of days. It’s easy to look at the long run and lull yourself into skipping a day now and then. But the long run is made up of short runs. And a first reminder that the February (!)

Use Work Samples to Seal the Deal

Successful Independent Consulting

Avoid leaving them with the client because it’s your intellectual property. Let’s face it, consulting often gets a bad rap. It’s perceived as nebulous, too theoretical, too touchy-feely. Plus, it's expensive.

The Marketer's Dilemma

Strategy+Business

And marketing service players must shift to focus more on content and intellectual property development, evolve from a services supplier to a strategic business advisor, and accelerate marketers' ability to move from experimentation to scale Today's marketer has more options to reach her target audience than ever before. And yet, it has never been more difficult to earn the attention and engagement of that user. This is the essence of the "marketer's dilemma."

5 Rookie Consulting Mistakes (And How to Avoid Them)

Consulting Matters

I have given away my time and intellectual property for free to people who asked me for coffee but really wanted to pick my brain for free solutions. After 10+ years of running my own consulting practice, you can bet that I made my fair share of mistakes.

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Consulting Roles

Tom Spencer

Partners are responsible for building the business, forming new client relationships, and developing the firm’s brand and intellectual property. (Source: Flickr ).

How to Increase Your Consulting Sales By Embracing the Consulting & Sales Balance with Anthony Iannarino – Episode 1

Consulting Success

24:50] Despite peer criticism, Anthony isn’t afraid to share his intellectual property with anyone. [26:30] As creators of value, consultants have the opportunity to make businesses more beneficial, to make a real contribution, and to help people grow. Description: Anthony Iannarino is an international speaker, author, and sales leader of the top ½% of all businesses in America.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

it's one thing to have a repository of intellectual property (IP). Content marketing is not some marketing fad.

Stand-Out Consultants: What I Learned from Linda Popky

Women in Consulting

Am I creating new intellectual property each week that I can share with my clients? :: As a consultant for many years, I like to think I have a handle on my business. But advice from WIC member Linda Popky at the November meeting really got me thinking.

Are we Sisyphus? Let’s break out of the rut.

Rod Burkert

This model involves using our intellectual property to create apps, books, checklists, courses, newsletter, templates, or webinars that, perhaps, hundreds of players in our respective niches are interested in and will want to buy.

How to Design the Ideal (and Most Profitable) Consulting Business

Consulting Matters

A content marketing funnel is how you leverage your knowledge and intellectual property in the form of speeches, blog posts, articles, videos, podcasts, social media posts, etc.

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Eroding Customer Trust, One Data Auction at a Time

1 to 1

Sports Authority, which recently filed for Chapter 11 bankruptcy protection, has sold its intellectual property including about 114 million customers' files and 25 million email addresses to Dick's Sporting Goods in an auction, Los Angeles Times reports. Sports Authority customers can expect to hear from Dick's Sporting Goods in the near future.

Medtech May Be Emerging Markets’ Next New Thing

BCG

Many of their products and services have solid intellectual property protection and already meet various government standards and regulations. Focus Thursday, March 02, 2017.

Blockchain Startup 101: A blue print for launching a successful blockchain-based startup

Tom Spencer

Before scaling, you should make sure that all of your intellectual property is protected. In the past few years, there has been a lot of hype around blockchain.

Overseas Business Expansion: The Promise and the Pitfalls

Tom Spencer

Whenever a move is made into a new country, questions may arise surrounding intellectual property laws and quality control issues. This is a guest post from Archie Ward. For most business owners, the dream is to one day expand beyond the original market.

How Great Consultants Can Stand Up and Stand Out

Women in Consulting

Keep creating new intellectual property that will differentiate you as the expert in your field. :: As a strategic marketing expert, I help my clients get heard above the noise. If we think of the marketplace like a large gathering—say a cocktail reception—it seems that today everyone is trying to talk at once. They’re using old and new channels to reach us—from mass media to mobile to social to IoT.

PEST Analysis

Tom Spencer

Property rights, including protection of intellectual property (trade marks, copyright, patents, registered designs, trade secrets, software and circuit layouts). Understanding the big picture can help reveal hidden opportunities and threats. Background.

The Impact of the Blockchain Goes Beyond Financial Services

Harvard Business

During the first generation of the internet, many creators of intellectual property were not properly compensated. Blockchain technology provides a new platform for creators of intellectual property to get the value they create.

A publishing master class

Seth Godin Blog

I define publishing as the work of investing in intellectual property and monetizing it by bringing it to people who want to pay for it. Announcing a two-day workshop in my office for 8 people.

The Internet and IP Scams

Martinka Consulting

In some cases you have to be just as careful with the “What” given the lack of respect for copyrights, trademarks, and intellectual property. A year or two after we started “Partner” On-Call Network someone got the URL for Partners On Call (plural) and held us up for (what turned out to be) a small payment (plus legal fees).

Restricting Income Potential

Martinka Consulting

According to the WSJ , “Labor experts say courts generally frown on noncompete agreements that aren’t aimed at protecting proprietary information like intellectual property, formulas, trade secrets or business strategies.” On February 3, 2016 the Wall Street Journal had an article titled, “Noncompete Pacts Hobble Rookies.”

Breaking Down Case Interview Frameworks – M&A (Mergers and Acquisitions)

Management Consulted

The one thing that is really difficult to determine is how you value intangible assets, such as Intellectual Property or the strength of the management team. Welcome back to the last in our series on breaking down case interview frameworks. You’ve almost made it to the end of our series! By the end of this article, you’ll be well on your way to becoming an M&A case framework master. Missed out on Parts 1-3? Have no fear!

12 Best Small Consulting Firm Websites

Tsavo Neal

While we regard our intellectual property as unique and valuable, our practice is to share it as widely as possible rather than protecting it behind a paywall or asking for information in return for access to white papers.

How does it look from over there? The perspective of Asian buyers / leaders on M&A in Europe and the USA

Ben de Haldevang

The perception in Europe and the US remains that this is all about intellectual property. Over the next six weeks, I will be publishing a series of interviews which I and a friend of mine, Abhay Pande, conducted whilst based in Singapore. These interviews were born of a shared interest and desire to get beyond the myth and legend of Asian corporate culture and business practice and actually get some insights from Asian leaders that we have in our network. The facts are plain enough.