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Achieving Startup Success via Product-Market Fit

Tom Spencer

Others have developed theories to explain why businesses fail and what criteria distinguishes successful founders from unsuccessful ones. While this idea is appealing and no doubt has some truth to it, it has led many entrepreneurs to develop, fund, and launch products that ultimately fail.

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Back to the Basics in Leadership and Life with former EVP of Operations for the Walt Disney World Resort Lee Cockerell

Consulting Matters

Want a common sense, down-to-earth approach for developing leaders, growing organizations, and creating a profitable consulting or coaching business? Are you ready to nail your messaging and rock your copy to stand out in the market and attract, impress and convert clients? If so, check out my services: [link]. Lee Cockerell [link].

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Consultant Marketing Speaking Pay to Play

Jerry Fletcher

I’m used to that as these days so many organizations host events where they expect “Thought Leaders” to pay their own way to the event and pick up the cost of the hotel as well. What about business development value? In part it was because he never stopped tinkering with the product going through at least 5 programmers I was aware of.

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Consultant Marketing Name Change

Jerry Fletcher

It is great to know you’re scheduled to speak somewhere and all the details have been taken care of, the flight, transfers, hotels. Jerry Fletcher is a sought-after International Speaker, a beBee ambassador, founder and CEO of Z-axis Marketing, Inc. Long term scheduling is a delight and a devilment. All that stuff.

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6 Ways to Move Beyond the Commodity Mindset

Consulting Success

After checking into my hotel in the city center, I took the elevator down 13 floors to the street. The store specializes in and sells products made from oranges – especially juices. Many years ago, Tropicana took orange juice to a new level with its branding, marketing message, and advertisements. Instantly Got My Attention.

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Consultant, Contractor, Freelancer - Labels Matter!

Successful Independent Consulting

If you were a hotel chain, would you be a Motel 6, Courtyard by Marriott, or a Ritz-Carlton? Positioning yourself the wrong way can limit your income, cost you thousands of dollars a year in taxes, stunt your professional development, and tie you unnecessarily to the traditional 9-to-5 routine. Friends don’t let friends W-2!

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We May Not Have a Clear Path, But We Each Have One

Harmonious Workplaces

Rita High School, where I learned to develop group and individualized training toward specific goals — namely, competing in band competitions or performing in concerts. Rita and manage others at Blockbuster and combine them to develop and implement training for salespeople, operations staff, cashiers, and line managers.

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