Remove Exercises Remove Marketing Remove Productivity Remove Sales
article thumbnail

10 Ways I Improve My Client’s Businesses

Wakeman Consulting Group: Dave's Blog

That brought me around to an exercise where I wrote down ways that I help my partners improve their businesses. Higher Profit Margins : We focus on better pricing, brand power, marketing effectiveness and more with the outcome being a higher profit margin. You don’t just throw new products out willy nilly.

Sales 45
article thumbnail

How to Maintain High Performing Sales Territories

LSA Global

Do the Math Trying to define high performing sales territories that are balanced, and consistently high producing is the source of many a sales manager’s headaches. There are so many ways to slice and dice sales territories but, however you do it, there is one constant – it should reflect real data.

Sales 36
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Creating an Ideal Customer Profile

Tom Spencer

Companies sell products to a broad variety of industries and customer segments, and it’s often hard to know where to focus the sales, marketing and product development efforts. Within your target market, there will be customers that are “ideal” you. Product analytics: monthly usage, feature usage.

Sales 78
article thumbnail

Does Your Team Hoard Information?

Harmonious Workplaces

When auditing a sales report, the CRM manager notices the report omits contact information for many company accounts. The sales manager states that he doesn’t trust the other salespeople to not “steal his contacts,” so he does not report contact information, communications, or other data pertaining to his deals. Why allow stinginess?

article thumbnail

B2B sales will never be the same

1 to 1

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 29
article thumbnail

Beyond Referrals: How to Build a Predictable Client Pipeline

Consulting Matters

Therefore, you need to create marketing routines that consistently generate leads and future clients into your pipeline. Marketing has one job – to get qualified leads to know who you are and be interested in having a conversation with you. To attract the right people into your sales funnel, you have to know who they are.

How To 227
article thumbnail

Keeping B2B Marketing Content “Human”

Women in Consulting

There would be a lot less bad marketing in the world if executives were forced to read all the ineffective, sometimes downright awful, content their organizations produce. Marketing is supposed to put human needs first by sounding like it was created for humans by humans. Marketers know this. Think of Martin Luther King, Jr.’s

B2B 127