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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

When I saw the McKinsey report on “developer productivity,” I shuddered. Second, there's no way to measure such a thing as developer productivity, despite what McKinsey says. How to Build Your IP You can build your IP, also known as your content for marketing, in many ways. Your videos on your video channel.

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How to build prospect trust into your marketing

Rod Burkert

Welcome to my newsletter, where I focus solely on BVFLS practice development, practice management, and related tools and technology to grow/build/scale your firm. So let’s see what we can do about building Trust into our marketing. But how do we build prospect trust into our marketing? Thanks to each of you for being here.

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2017 Message From The Chair

IMC USA

Member Endorsement Videos: During the first quarter of 2016, we finished the member endorsement videos that we started in the fourth quarter of 2015. There are now nine member videos on our website touting the benefits of IMC USA membership. The videos are arranged much like the old Tic Tac Toe game. Relationships.

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Best IT Development Podcasts 2019 for consultants

QEmploy

Be it smartphones, laptops, tablets, social media networks or virtual businesses, they are all dependent on developing software and technologies. While video media is undoubtedly highly engaging, it is also highly time consuming. Attention must be focused on watching the said video and that means time lost doing nothing.

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Money as Communication: A Purposely "Non-Educational" Fallacious Video by the Atlanta Fed

MishTalk

The "unit of account" function, in particular, gets little development in the textbooks and has generally not carried much weight in the academic literature on the theory of money. We recently produced a simple four-minute video on the subject. And that sentence alone says how ridiculous the video is. But "right" for whom?

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If You're a SME Make Extra Money with GLG

Successful Independent Consulting

GLG refers to these SMEs as Council Members, and they provide expertise in small bits, like an hour or two by phone or video conference. It’s hard to know if your expertise will be in demand, but like most solopreneur marketing, the more specific your niche, the better. For more information about that type of work, click here.)

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What Writers Can Do About Informal Plagiarism, Part 1

Johanna Rothman

In videos, podcasts, all kinds of “thought leader” work. The first occurred at a conference, using an article I wrote. I went to a conference and saw someone was speaking about the project portfolio. A few years ago, I was in Europe at a conference. Develop Your List of Topics. This happens.

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