Remove 2017 Remove Development Remove Marketing Remove Strategy
article thumbnail

Why Your Employees Aren't Committed to Your Company Strategy

Organizational Talent Consulting

Great leaders dream of a better future – from business sustainability to growing future leaders, increasing speed to market, or operating with greater purpose. To turn those dreams into workplace realities, leaders set strategies. Evidence suggests only 5% of employees understand their company's strategy. Development.

article thumbnail

Marketing Mix Modeling MMM (Part 3 of 3)

Tom Spencer

MMM assists marketers in optimizing future spends and maximizing effectiveness (i.e. We can construct a regression equation that considers the proportion of investments in different marketing channels and develop an algorithm to maximize revenues. Reading Time: 4 minutes. Types of MMM. Case Study. Conclusion.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Free Yourself and Business from Market Myopia

Organizational Talent Consulting

Studies show that 85% of executive leadership teams spend less than one hour a month discussing strategy, and up to 95% of employees are unaware of or do not understand their organization's strategy. Market myopia is the lack of ability to see the bigger picture. Strategic acting involves: Creating Business Strategies.

article thumbnail

Bulger Partners – Strategy Consulting for the Software Economy

Management Consulted

In fact, the firm is already beating out heavyweights such as McKinsey, Bain, and Parthenon-EY for strategy projects in the tech sector due to better industry specialty. On the value creation side, Bulger Partners covers 13 different types of value assignments (growth strategy offerings, technical strategy, operations, etc.).

Software 165
article thumbnail

Overcoming the fear of marketing yourself

Jacq Hackett Consulting

To build a successful business, not only will you have to leverage your existing network of colleagues who are working within organisations you want to consult to, but over time you’ll also need to develop a broader network of potential clients. Develop a brand. And don’t forget to make sure that people have your new contact details.

Marketing 120
article thumbnail

Overcoming the fear of marketing yourself

Jacq Hackett Consulting

To build a successful business, not only will you have to leverage your existing network of colleagues who are working within organisations you want to consult to, but over time you’ll also need to develop a broader network of potential clients. Develop a brand. And don’t forget to make sure that people have your new contact details.

Marketing 120
article thumbnail

A climate of change fuels growth in energy market

The Source

If I were to say that April 21, 2017 marked a momentous occasion in the history of not just the UK, but globally, I’m sure many people would be puzzled. Indeed, according to the International Energy Agency, renewable sources—including solar, wind, and hydro—accounted for a quarter of global electricity generation in 2017.

Energy 40