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Gasoline Expenditure Forecast at Lowest Levels in 11 Years

MishTalk

household is expected to spend about $550 less on gasoline in 2015 compared with 2014, as annual motor fuel expenditures are on track to fall to their lowest level in 11 years. per gallon from its 2014 peak in late April and the lowest price since October 2009. The average U.S. The price for U.S. After leading the U.S.

Energy 66
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Breaking down the M&A Case Study

Tom Spencer

Rationale: The main reason IBM decided to buy these 40+ companies is that they could all benefit from the firm’s global sales force. And in 2014, it decided to purchase Beats Electronics which had just launched a music streaming business. All these companies had smaller scale than IBM and slightly different technology.

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The Dark Art of Black Friday Logisitics

freshminds

In November 2010 a new day of high street sales hit the UK as the rise of multinational retailers and online shopping brought American 'Black Friday' across the Atlantic. In 2014 Asda sold a month’s worth of TVs in 45 minutes, 16,000 tablets in an hour, and 60% of its entire Black Friday stock was sold in just two hours.

Retail 42
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AI Can Comb Through Your Data to Create More Compelling Customer Experiences

Harvard Business

Data is not always shared efficiently. Many of the world’s biggest companies operate in silos — for example, their customer service and sales departments do not share a customer relationship management (CRM) database , and employees don’t collaborate around the customer to ensure a powerful customer experience.

Data 36
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Block & Tackle Better And Hit Harder

Martinka Consulting

On September 21, 2014 Green Bay Packers coach Mike McCarthy said, “Scheme is not a crutch.” You have to have competent sales people who can build relationships, show value, make calls, stay in touch and do everything it takes to make the customer happy. Fans and reporters have become vocal about this.

Sports 40
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Social Media Is Too Important to Be Left to the Marketing Department

Harvard Business

Distributing social responsibilities to relevant people across the organization can be efficient, be effective, and help make one-on-one customer engagement scalable. Develop a social care team that can address all areas of social information efficiently and effectively. Identify policies and software systems needed for implementation.

Media 28
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A Refresher on Marketing ROI

Harvard Business

trillion in 2014. Comparing marketing efficiency with competitors. It’s about “delivering customers and sales.” ” Measuring how efficiently the marketing organization is using the company’s money keeps everyone accountable for using those funds wisely. Juan Díaz-Faes for HBR.

ROI 28