Tom Spencer

APRIL 4, 2021

Ever since I started my undergraduate degree, I was keen on securing a job in strategy consulting. While most consultancies are establishing programs to reduce work hours and improve work-life balance, my personal experience revealed that this is little more than a marketing effort. This ultimately leads to a steep learning curve.

Advertising 88

Advertising Consulting Hotels Travel 88

Chad Barr

SEPTEMBER 16, 2015

This week’s reflection point: It’s widely known that content marketing is critical to business success. But in this day and age, creating valuable, relevant content for your target audience isn’t the only marketing strategy you need. This week’s tip: Ready to go beyond content marketing?

Marketing 52

Marketing Transportation Hotels Productivity 52

Wakeman Consulting Group: Dave's Blog

DECEMBER 16, 2022

Research: Remember this: Market research is a proactive activity built on developing a hypothesis of the market or asking a question that you are looking to answer. Second, build a strategy by understanding what you will and won’t do. Brand Strategy is three questions: a) Who are we targeting? Now do your brand.

Sports 59

Sports Marketing Research Strategy 59

Consulting Matters

JANUARY 27, 2020

For example, when you go to a hotel, you often get a brochure (either physical or virtual) that paints a picture of that property and its amenities. The problem however, is that many times when you get to the hotel, the picture doesn’t match the brochure. as little as 90 days.

Hotels 207

Hotels Training Training Video 207

Tom Spencer

AUGUST 4, 2023

Governance is the backbone of any organization Governance shapes an organization’s strategies, policies, and decision-making processes. Advanced algorithms can analyze historical data, market trends, and external factors to forecast potential risks, enabling organizations to implement preventive measures.

Government 78

Government Efficiency Tools Meeting 78

Consulting Matters

FEBRUARY 26, 2020

In fact, that's a recipe for failure over the long-term as this approach will guarantee your market positioning as an "extra pair of hands" and "trading time for money" commodity. How do you feel if your client gives you a free overnight to stay at one of their hotels to get a flavor of their customer service experience?

Consulting 177

Consulting How To Marketing Methodologies 177

MishTalk

DECEMBER 27, 2013

Rental licenses will be only given to properties for primary uses (hotels, offices, etc.), Clearly, the proposal seeks to eliminate competition to the unfair advantage of hotels. If hotels cannot compete against homeowners, they are charging too much for what they offer. Via Mish-modified translation from El Economista.

Hotels 70

Hotels Sales Management Strategy 70

Harvard Business

JULY 31, 2017

Digital technology has been roiling markets and disrupting companies for more than two decades, but despite that lengthy history, incumbents are still struggling to enact and deliver on digital transformations. We then classified companies based on the digital strategy they were pursuing. To do so, we outlined six digital strategies.

Strategy 28

Strategy Strategy Strategy& ROI 28

Rick Conlow

MARCH 22, 2023

When I got to my hotel, the clerk seemed annoyed with me. Websites that are unresponsive or marketed products that are unavailable. As a result, I live the best and worst customer experience’s companies have to offer. The poor examples outnumber the good. For example, recently I was going from Minneapolis to NYC.

Survey 98

Survey Training Training Bain 98

MishTalk

JUNE 27, 2014

China’s project to build a replica Manhattan is taking shape against a backdrop of vacant office towers and unfinished hotels, underscoring the risks to a slowing economy from the nation’s unprecedented investment boom. Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific.'

Hotels 78

Hotels Banking Construction Government 78

Tsavo Neal

MARCH 30, 2017

These best consulting blogs offer bite-sized reads packed with actionable tips and strategies for consultants. Rather than blogs focused on a particular consulting industry, I’m listing blogs that are focused on business development, marketing, and sales for consultants and independent professionals.

Consulting 120

Consulting Journal Marketing Resources 120

Tom Spencer

JUNE 9, 2018

It is cliché to talk of Airbnb as the hotel company with no properties, or Uber as the taxi company with no cars. Therefore, marketplace operators require strategies to grow either side of the market to maintain equilibrium, whether launching or scaling. Imbalances on either side may lead to marketplace failure.

Advertising 74

Advertising Operations Retail Examples 74

Tom Spencer

DECEMBER 6, 2015

Apple’s brand strength has consistently allowed it to enter new markets while its rivals have routinely struggled. And the power of Virgin’s reputation has allowed the company to enter a diverse range of unrelated markets including trains, planes, space travel, and hotels.

Intellectual Property 60

Intellectual Property Hotels Tools Travel 60

Wakeman Consulting Group: Dave's Blog

JANUARY 8, 2023

Pricing is one of those things I stumbled into when I was a young marketer. I understood the power of marketing to sell stuff, but I never knew the power of pricing to drive profit, grow brand power, and establish market dominance until I got involved in nightclubs. Shouldn’t that come with a premium? Focus on value.

Hotels 52

Hotels Marketing Groups Productivity 52

Wakeman Consulting Group: Dave's Blog

MARCH 1, 2023

P.S. I’d say that one program’s changes that do seem to have had an impact on purchase habits were the changes to the Marriott Hotels Bonvoy program. People noticed. And, in my not comprehensive survey of travelers, it seems that the changes have caused some change in behavior…but not for the good.

Hotels 59

Hotels Travel Data Survey 59

The Fearless Marketer

JULY 16, 2018

My internal dialog started in 2008 when I decided to write another book to help me market my services. It was a perfect strategy for killing my marketing creativity. Feel free to substitute a marketing project you are resisting as I coach myself back to taking action. Let me think about it for awhile.” Not necessarily.

Analysis 90

Analysis How To Marketing Film 90

Martinka Consulting

NOVEMBER 15, 2017

It’s interesting, and a bit sad, to see town car drivers waiting and waiting and waiting outside of hotels as Uber and Lyft cars come and go with passengers. Speed to market, speed to getting in front of customers, to getting the job done. And it’s not just technology. Often it’s speed.

Hotels 40

Hotels Industry Productivity Consulting 40

Martinka Consulting

OCTOBER 25, 2014

” I had a client buy a great business because the owners expanded into another market, it didn’t work, but they wouldn’t cut their losses. It can be with ineffective marketing campaigns, a product line that doesn’t sell or even a bad customer. Exit Strategies Increasing Value Weekly Memo'

Hotels 40

Hotels Sports Culture Talent 40

Harvard Business

AUGUST 7, 2018

Marriott recently teamed up with Amazon to offer a hospitality version of the e-commerce giant’s Echo devices in select hotel rooms. Travelers with an Alexa device at home can book a car rental or hotel through Expedia and Kayak. Worldwide, ownership exceeds 100 million units and is projected to reach 225 million by 2020.

Travel 32

Travel Industry Hotels Airlines 32

Harvard Business

APRIL 11, 2018

The employment of scent branding is a strategy that Hyatt Place has been using since its inception, in 2007. Today, Hyatt Place’s signature scent can be found in almost 300 hotels across the U.S. Instead, marketers should work through a scent branding firm, as signature scent development and diffusion is an art and a science.

Hotels 28

Hotels Real Estate Retail Productivity 28

Organizational Talent Consulting

JULY 24, 2023

A financial services company engaged in investment banking and capital markets estimated the customer benefit of the Space X Falcon 9 reusable rocket. Market Culture creates a competitive, fast-paced, results-oriented environment. Benchmarking in the process of creating a culture of innovation in hotel companies. Hjeltnes, A.,

Culture 52

Culture Leadership Journal Study 52

MishTalk

AUGUST 19, 2013

Liz and Mish Dining at Hotel U Zlatého Stromu. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific.' Fireworks Over Charles Bridge. Vitus Cathedral.

Hotels 64

Hotels Travel Management Strategy 64

Management Consulted

FEBRUARY 5, 2017

Compensation and benefits are on par to the market, but not adjusted for NYC living (so for take-home pay you might be better off in Atlanta or Dallas as a young McKinseyite, unless the magnetic draw to the Big Apple is just too much). Before the acquisition of Parthenon, consulting at EY was really synonymous to Advisory (not strategy).

Consulting 157

Consulting Deloitte Bain McKinsey 157

Martinka Consulting

OCTOBER 24, 2014

I had a client buy a great business because the owners expanded into another market, it didn’t work, but they wouldn’t cut their losses. It can be with ineffective marketing campaigns, a product line that doesn’t sell or even a bad customer. Get rid of the people causing the problem.

Hotels 40

Hotels Sports Culture Talent 40

Harvard Business

AUGUST 18, 2016

On a recent business trip to London, I surprised the conference organizers by turning down the opportunity to stay at the posh hotel hosting the conference in favor of a rather modest Airbnb flat. The hotel was clearly much more luxurious. That makes Airbnb more valuable than most of the leading hotel chains in the world.

Hotels 28

Hotels Conference Transportation Productivity 28

Martinka Consulting

JULY 24, 2019

I’ve said for years small to lower middle-market companies need the adult supervision only an owner can provide. Finally, unless the business is large enough to attract a strategic buyer the market is limited, at least at the price the owner(s) want (based on the company’s earnings). I’m not saying the employees won’t do a good job.

Comparison 40

Comparison Hotels Banking Industry 40

Asamby Consulting

MARCH 17, 2022

Innovative businesses are able to keep their operations and products relevant to the rapid changing market conditions. Innovation helps organizations optimize their business and stay competitive in the market as mentioned above. Companies like Airbnb, Uber, or Netflix are good representatives of business model innovation.

Company 52

Company Productivity Operations Meeting 52

Harvard Business

DECEMBER 7, 2018

In the tourism sector, while embodied and episodic deceleration has long been encouraged as part of luxury hotels’ wellness focus, we are beginning to see the absence of Wi-Fi marketed as an amenity, for example at Villa Stephanie in Baden-Baden , so guests aren’t posting experiences on Instagram but rather focusing on their holiday.

Tourism 44

Tourism Fashion Transportation Hotels 44

MishTalk

JUNE 6, 2014

After close to 30 years of doing this job I am realizing that energy is everything in explaining growth, investment, sentiment and market returns. The hotel/resort where I stayed on the coast was a favorite for Russian tourists, and the hotel TV had several stations delivering Russian channels, German and French stations too.

Energy 73

Energy Hotels Report Policies 73

Harvard Business

DECEMBER 19, 2018

21c Museum Hotels. Some recent picks: Bloomberg article (“ Wall Street Rule for the #MeToo Era: Avoid Women At All Cost “) and Response from Jefferies CEO Richard Handler. The Truth As Told By Mason Buttle (by Leslie Connor). TikTok (phone app). Robert Stavins (follow on Twitter). FRED (Federal Reserve Economic Data).

Advertising 38

Advertising Hotels Video Data 38

Martinka Consulting

SEPTEMBER 14, 2016

When visiting my mother-in-law, we stayed at the Intercontinental Hotel. More likely it’s someone too busy (this is a popular business hotel), doing too much in too short a time, and she simply forgot she had things in the safe. As we went to put things in the safe it wouldn’t open. It was locked. Here’s what I mean.

Hotels 40

Hotels Engineering Industry Examples 40

MishTalk

AUGUST 29, 2013

Rothenburg ob der Tauber - Markusturm Hotel (where we stayed). Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific.'

Hotels 63

Hotels Management Strategy Strategy 63

MishTalk

DECEMBER 29, 2013

Thanks to a new law in France, you have to wait a minimum of 15 minutes except at 4 or 5 star hotels. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific.'

Tourism 76

Tourism Retail Operations Hotels 76

Martinka Consulting

AUGUST 21, 2020

They owned London’s Ritz Hotel, the Daily Telegraph newspaper, an online retail business, a logistics and parcel-delivery company, and more. Dad can’t go for the jugular moneywise like I wrote about many years ago when Seattle institution Larry’s Market went under. billion empire from nothing. It has to be a fair deal.

Hotels 40

Hotels Journal Retail Meeting 40

MishTalk

MARCH 14, 2015

Even at hotels, they would like you to pay your €1000+ bills in cash. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific.'

Hotels 28

Hotels Travel Report Management 28

Management Consulted

MARCH 26, 2017

Although historically not known for consulting services (unless you were consulting – ahem, lobbying – government officials), strategy, operations, and even tech consulting have exploded inside and outside the Beltway in the last 10 years. – Washington, DC. They reserve one only on days when they plan to come to the office.

Oliver Wyman 100

Oliver Wyman Consulting Deloitte Bain 100

Harvard Business

JULY 14, 2017

A platform connects providers and users in a multisided market. As an example, hotel chains like Marriott or Hilton create value chains that deliver rooms and related services to their customers. Different companies can pursue quite different platform strategies based on what kinds of capital they choose to network together.

Intellectual Property 28

Intellectual Property Strategy Strategy Strategy& 28