Consulting Matters

APRIL 6, 2023

Creating new opportunities — and even new definitions — for success. Being your best, most-vulnerable self. Celebrating and connecting with the women in your life more meaningfully than ever before.

Interviews 156

Interviews Sales Consulting Video 156

Management Consulted

JANUARY 17, 2016

In the last article, we gave you an introduction to case interview frameworks and laid out our 4 frameworks: Market Sizing. Market Study. 1 – Market Sizing. The interviewer wants you to measure the existing market of an item in total sales or total units. 2) How big is the car market in Mexico? Profitability.

Case Interview 100

Case Interview Interviews Marketing Sales 100

Steve Shu Consulting

JUNE 30, 2010

In my mind, the book is excellent for executives, strategists, marketing, and innovators. In this post, rather than addressing an overview of Adrian Ott’s total approach, I’ll simply point out one of the key frameworks and cover why it renews and gives marketing segmentation the respect it deserves. Adrian, excellent work on the book!

Marketing 256

Marketing Strategy Strategy Strategy& 256

Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. In this video you'll discover: How to choose the right events. My article on "How to Turn Your Strengths into Consulting Success" will definitely get you started. Strategies to make authentic connections.

Consulting 196

Consulting eBook Video System 196

Consulting Matters

FEBRUARY 17, 2020

Leverage your empath gifts to the hilt in marketing. Even if you don't like marketing, your empathy sets you up to be very good at it. Your ability to understand your clients heart and mind is a key enabler to really good marketing copy that makes your website convert and compelling content that establishes your credibility.

Consulting 207

Consulting Video Case Interview Energy 207

Consulting Matters

NOVEMBER 3, 2022

I have been a business owner for 15 years, studied modern marketing, and working with hundreds of clients on their business development, brand building, and marketing. If it sounds like a good fit for what you’re working on for your business, definitely apply or schedule a consult call to learn more.

How To 156

How To Sales Consulting Meeting 156

Consulting Matters

SEPTEMBER 15, 2022

If you missed it, definitely go back and listen. Conduct a market scan! Links: Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: [link]. Related Blog, Video, or Podcast Episode: What Is A Brand And Why Do You Need One? But first, I have big news!

Consulting 156

Consulting Video Sales Operations 156

Women in Consulting

AUGUST 14, 2014

All professionals, from lawyers and dentists to accountants and therapists, have a similar marketing challenge if they are to grow their service business. The good news is that you really can market a service business assuming you understand your audience, target your activities to their interests, and connect with them “where they are.”.

Marketing 97

Marketing Case Study Case Studies Video 97

Jacq Hackett Consulting

MAY 7, 2018

When you’ve spent your career primarily within the public sector, moving to the private sector can mean getting outside your comfort zone – and for many of us, selling our services is definitely falls into that category. Video one is all about 5 strategies to overcome the first hurdle – winning business.

Marketing 120

Marketing Consulting Healthcare Development 120

Consulting Matters

AUGUST 19, 2020

Watch this tutorial video and learn about the 3 types of profitable consulting courses and how they can amplify your client impact and profits. In this particular course, what people get is a video that you could see here, and then they get information. ” If so, then definitely get started on a course. Transcript.

Course 156

Course Consulting Video Fashion 156

Rod Burkert

DECEMBER 4, 2018

There are two reasons I am doing this video about Chris’s new book, and I am not sure which one will be more important to you. So why am I doing this video? Reason #1: Chris created a weaponized marketing asset for us appraisers. His book is definitely THE most authoritative source of BSA “stuff” I have ever seen.

Mercer 45

Mercer Marketing Video Resources 45

Consulting Matters

APRIL 28, 2022

In this episode, you'll hear: The definition of courage and how to cultivate it. How she is both an athlete and mentor and fuses those energies into a unique competitive differentiation in the market. Links: Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: [link].

Consulting 156

Consulting Sports Engineering Energy 156

Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. In this video you'll discover: How to choose the right events. My article on "How to Turn Your Strengths into Consulting Success" will definitely get you started. Strategies to make authentic connections.

eBook 120

eBook Video System Consulting 120

Consulting Matters

JULY 15, 2020

You can set it up to act as your 24/7 marketing machine. I get, for example, with you, cause watching this video, I get how much you need this business to succeed. You've been wanting to, even if you're watching this video, you've probably been following me for awhile. Content marketing. Your social media.

Consulting 270

Consulting How To Resumes Strategy 270

freshminds

JANUARY 22, 2015

Recruitment videos can either be a bit bland and dull or they can be epic. I don't know about you, but in this day and age the marketing and adverts of companies can be one of the major draws to further investigate them. PwC 'Graduate Recruitment Video' Australia 2006.

Recruiting 40

Recruiting Recruitment Video Oliver Wyman 40

Consulting Matters

JANUARY 24, 2020

And like most high-achievers, the consequences of this success definition was killing me. Having your highest potential as your career destination is far superior to other definitions of success for myriads of reasons. ” You will experience pain because your ego will not let go of your old definitions of success easily.

How To 218

How To Training Training Video 218

Chad Barr

JANUARY 13, 2016

Reflection Point: I’ve been fortunate to work with and study some of the most effective global marketers and identify what they do to achieve success. Here are some of these ideas: Have a clear definition of the buyers you are trying to attract. Don’t just create your content but make sure to market and leverage it as well.

Marketing 52

Marketing Video Interviews Sales 52

Chad Barr

NOVEMBER 29, 2023

Long-Term Vision : A 12-month plan provides a broader perspective, aligning content with marketing and business objectives. Adaptability : Flexibility in the calendar allows for adjustments in response to market trends, client needs, and unexpected events.

Tools 52

Tools Efficiency Resources Trends 52

The Fearless Marketer

DECEMBER 6, 2021

My definition of marketing for self-employed professionals is simple: “Clearly communicating the value of your services.”. To market effectively, you also need to build familiarity and trust with prospective clients. I also said that I helped professional service businesses with their marketing. Again, I didn’t pitch.

Meeting 118

Meeting Marketing Video Media 118

Tom Spencer

MARCH 18, 2017

In January 2016, IBM announced a collaboration with SBRH, which gave Pepper a cognitive computing system named Watson which allowed her to understand sophisticated semantic context through natural language processing and process a humongous volume of data including “dark”, or unstructured, data from social media, video, images and text.

Marketing 84

Marketing Emotional Intelligence System Data 84

Consulting Matters

FEBRUARY 10, 2020

A strong brand puts your marketing on autopilot. Many consultants and coaches avoid doing brand build work because they have blocks about marketing. They perceive marketing to be out of alignment with their values and something to avoid. You can definitely earn a living by going from referral to referral.

Methodologies 177

Methodologies Consulting Marketing Meeting 177

Consulting Matters

SEPTEMBER 30, 2020

Then you're going to LOVE this week's tutorial video. As you watch this video, here's what I would love you to consider. You definitely don’t want a bookkeeper doing your taxes. You can see another how-to video about trying to decide which web domain and platform to use. Security is a big issue these days.

Consulting 296

Consulting How To Insurance Insurance 296

Women in Consulting

AUGUST 21, 2014

In my previous post, I outlined some ways service businesses could market themselves online. So it’s definitely worth the effort. Magazines, newspapers and websites all need good visuals: photos, graphics and video. I hope by now you see that, although success is not automatic, there are many ways to market a service.

Marketing 76

Marketing Media Pharmaceuticals Report 76

Consulting Matters

SEPTEMBER 16, 2020

Then you're going to love this tutorial video because it will reveal to what the true purpose is for the consultant's role and how to fulfill your potential in this role. It's a consequence of an intentional positioning strategy, which I will explain to you in this video. This is my definition of a great leader. Transcript.

Consulting 156

Consulting Leadership System Training 156

Consulting Matters

SEPTEMBER 16, 2020

Then you're going to love this tutorial video because it will reveal to what the true purpose is for the consultant's role and how to fulfill your potential in this role. It's a consequence of an intentional positioning strategy, which I will explain to you in this video. This is my definition of a great leader. Transcript.

Consulting 156

Consulting How To Leadership System 156

Harvard Business

SEPTEMBER 28, 2016

In the public mind, entrepreneurs have been reduced to young people who want to create world-changing businesses that can quickly reach $1 billion or more in market value — the fabled unicorns. We are already seeing this in digital realms such as music, video, and application software. But is that all there is?

Enterprise 28

Enterprise Efficiency Productivity Company 28

1 to 1

OCTOBER 5, 2020

In spite of recent political turmoil , the video app TikTok is experiencing a meteoric rise in the U.S. Marketers are eager to engage TikTok’s rapidly growing audience but like any platform, there’s an art and a science to creating content that will resonate on the video app. TikTok has about 100 million monthly active U.S.

Marketing 26

Marketing Strategy Strategy Strategy& 26

MishTalk

AUGUST 22, 2013

For example, please consider Will the Last Person to Leave the Treasury Market Please Turn Out the Lights? Mish : Correct, depending on the definition of "much". Mish : Correct depending on the definition of "soaring", but also assuming governments did not rein in debt and also depending on actions of other central banks.

Marketing 51

Marketing Banking Government Analysis 51

MishTalk

JANUARY 9, 2014

This definition of money is a rather hollow one ( as Minneapolis Fed President Narayana Kocherlakota noted back in his academic days ) because it tells us only what money does but doesn''t speak to the core issue—what is the problem that money solves? We recently produced a simple four-minute video on the subject. Let''s take a look.

Video 77

Video Education Conference Research 77

Successful Independent Consulting

FEBRUARY 12, 2021

Sure, it sounds fabulous – be selective about which jobs you take, have a flexible schedule, escape office politics, make really good money – but it definitely has some drawbacks. Short video: Why Friends Don’t Let Friends W-2TM ) The key point is that taxes are a real pain when you are self-employed. Be honest with yourself.

Cash Flow 370

Cash Flow Consulting Insurance Insurance 370

The Fearless Marketer

OCTOBER 18, 2021

Marketing your professional services and your efforts to attract new clients to your business could be called “The art of honest influence.”. First, a few definitions: Art: the expression or application of human creative skill and imagination. Currently, I don’t do ANY other kind of marketing. your clients). Cheers, Robert.

Media 62

Media Education Marketing Development 62

The Fearless Marketer

APRIL 16, 2018

Last Wednesday morning, almost immediately after answering those four questions, I felt amazingly energized and took the rest of the day to write the complete outline for a new marketing program. That was definitely me in my Genius Zone! The post The Genius Formula: Plan, Promise, Schedule appeared first on Action Plan Marketing.

Exercises 75

Exercises Study Marketing Research 75

Consulting Matters

MAY 16, 2018

There is no shortage of advice and mentors that can help you learn how to market and sell yourself. Set definite goals for your business with dates and metrics. The critical success factor of this phase : Implement a CONTENT marketing systems that enables you to CONSISTENTLY fill your pipeline with viable and qualified prospects.

Consulting 208

Consulting How To Intellectual Property System 208

Consulting Matters

JULY 8, 2020

Pinpointing your ideal client and joining the conversation that is inside their heads is the foundational key that will unlock your marketing effective, close rates, per contract and client fees, your client impact and the joy you experience in your business. Definitely drop me an email at betsy@betsyjordyn.com and let me know how it went.

Consulting 156

Consulting How To Exercises Film 156

Successful Independent Consulting

SEPTEMBER 13, 2018

The easy way to create a simple, yet professional website I know consultants who have spent weeks and piles of money creating a fancy website with video, graphics, and custom photography. Magazine and they think they’re digital marketing experts. What is the market segment or industry of your ideal client?

Consulting 236

Consulting Case Interview Engineering Industry 236

Chad Barr

JULY 18, 2018

What’s the framework of an effective and powerful piece of content, such as a podcast, a video or even an article? There are several key components to achieve such success and here are the top three: First, is your strategy : Which is the definition of how you paint success and create your future.

Intellectual Property 52

Intellectual Property Video Interviews Media 52

Tsavo Neal

JANUARY 20, 2022

” As a specialist in design, copywriting, and marketing for consultants, I’m biased. Instead, they leverage their consulting websites as the centerpiece of their marketing system. Eventually, I learned how to do my marketing online to the point where people would pick up the phone. My site has a lot of videos.

Consulting 167

Consulting Case Study Case Studies Media 167