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What is a Brand and Why Do You Need One?

Consulting Matters

A strong brand puts your marketing on autopilot. Many consultants and coaches avoid doing brand build work because they have blocks about marketing. They perceive marketing to be out of alignment with their values and something to avoid. You can definitely earn a living by going from referral to referral. For Action.

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5 Steps to Strategically Positioning Your Consulting

Consulting Matters

Then you're going to love this tutorial video because it will reveal to what the true purpose is for the consultant's role and how to fulfill your potential in this role. It's a consequence of an intentional positioning strategy, which I will explain to you in this video. This is my definition of a great leader. Transcript.

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The Consultant's Role: How to Position Yourself for Maximum Influence

Consulting Matters

Then you're going to love this tutorial video because it will reveal to what the true purpose is for the consultant's role and how to fulfill your potential in this role. It's a consequence of an intentional positioning strategy, which I will explain to you in this video. This is my definition of a great leader. Transcript.

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Top Power Skills Every Organizational Consultant Needs

Consulting Matters

They get super aspirational in their marketing, thinking that they will attract clients who want to create purpose-driven, people-centered organizations. It's completely free, so definitely sign up now: www.betsyjordyn.com/consulting-masterclass. Related Blog, Video, or Podcast Episode: Top Solutions Every Consultant Ought To Know.

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A.T. Kearney Interview & Culture

Management Consulted

Marketing & Sales. Each company faces substantial challenges in the every evolving face of marketing due to consumer trends and industry dynamics. Kearney aims to provide support for companies by helping them stay ahead of new market developments and positioning them to capture new opportunities. Advice to potential interns?

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How to Build a Consulting Website

Consulting Matters

You can set it up to act as your 24/7 marketing machine. I get, for example, with you, cause watching this video, I get how much you need this business to succeed. You've been wanting to, even if you're watching this video, you've probably been following me for awhile. Content marketing. Your social media.

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Struggling with writing website copy? Here's my tips to spark your clarity

Consulting Matters

In this video tutorial, I'll show you how to get into writing flow so that you can finally launch your business, have a website that reflects the depth of what you bring the table and make money doing what what you love. That works great in corporate, but it really sucks when it comes from a marketing standpoint.