How to Avoid the Marketing and Consulting Roller Coaster: Video

Consulting Success

There’s three things that I’ll talk about specifically in this video that will help you to get out of this position, and into a position where you have a lot more stability. You want to always be working your marketing.

Video 203

Most Important Metrics to Track for a Consulting Business: Video

Consulting Success

Video Transcript: Let’s talk about metrics. Your number of leads will tell you the health of your overall marketing efforts. If your marketing is working well for you, you’re going to have a lot of leads coming into your business.

The Power of Making More Consulting Offers: Video

Consulting Success

The Power of Making More Consulting Offers: Video is a post from: Consulting Success. Consulting VideosTranscript: Let’s talk about offers. Far too many consultants don’t make enough offers. Are you one of them? Are you finding reasons to delay?

Video 218

Consulting Website Design 017: Market Research [VIDEO]

Tsavo Neal

In this episode, you’ll learn how to do effective market research to learn more about your prospects — and write copy and content that will drive them to take action. The post Consulting Website Design 017: Market Research [VIDEO] appeared first on Tsavo Neal.

Video 78

Scott Oldford on Email Marketing for Consultants [VIDEO]

Tsavo Neal

In Chapter 22 of my upcoming book on consulting website design , I asked Scott Oldford, a leading authority on email marketing for consultants, how consultants can use their email list and email marketing to attract clients. Are you using email marketing for your consulting business?

Video 78

Video: Catching Up with the 93%

Women in Consulting

As of last year, 93% of senior marketing professionals use video for online marketing, sales or communications. Most (84%) used this content on their own website; and more than 60% also using it as a part of their social media and email marketing campaigns.

Video 93

What Marketing Strategy Is the Best for You?

The More Clients Blog

If you pick the right marketing strategy, you’ll be like that little guy in the middle of my diagram above. The problem with marketing today is that there are way too many options and it’s much too confusing. Hard and Passive = Multimedia (Videos). And most videos are pure crap.

Video Marketing: 7 Tips for Getting Started | Women in Consulting

Women in Consulting

Peer-to-peer Fundraising Email Marketing Website Management Website Design Payment Processing Sphere Know How Blog Sphere Knowledgebase Sphere Forum Case Central Sphere Connect Sphere Connect Partners Blackbaud Connect Partner Network Overview Partner Login. Blackbaud Sphere Solutions can help you with: Event Fundraising and Peer-to-peer Fundraising Nonprofit Email Communication and Marketing Nonprofit Website Management Nonprofit Credit Card Processing Nonprofit Website Design.

Video 70

Consulting Website Design 011: Client Qualification [VIDEO]

Tsavo Neal

The consulting websites featured in this video are ethercycle.com and positivepathwaysconsulting.com. Now most consulting firms who don’t really use their Digital Presence to market and sell their services have a form that looks more like this.

Video 78

How Much Does Marketing Cost?

Joellyn Sargent

I just reviewed an RFP for marketing services. Do you know how much marketing costs? What should you pay for good advice when it comes to your marketing strategy? Read on, and let me know what you think… How much is a marketing plan?

Consulting Website Design 001: Homepage Hero [VIDEO]

Tsavo Neal

In this video, you’ll learn how to maximize the effectiveness of your consulting website’s homepage “hero” section. The website and page examined in this video is the topmost section of Jonathan Start’s consulting website.

Video 78

Consulting Website Design 005: Social Proof [VIDEO]

Tsavo Neal

Again, the original is far more persuasive than how I removed it because who you work with and what people say about you is critical in your marketing as a consultant. . The post Consulting Website Design 005: Social Proof [VIDEO] appeared first on Tsavo Neal.

Video 78

Market Sizing Questions

CaseInterview.com

Market Sizing Questions. How do you solve market sizing cases with the appropriate level of detail? is the market big or is it tiny. As a trick, I will often mention several segments, and then assume that two segments offset each other such that the number the two segments combined produce is the average for the market, and not bother splitting out those segments.

Consulting Website Design 019: Quora for Consultants [VIDEO]

Tsavo Neal

Quora is a great social network for consultants – not necessarily for lead-generation, but for content marketing, research and to develop a writing habit – which WILL help with lead generation. The post Consulting Website Design 019: Quora for Consultants [VIDEO] appeared first on Tsavo Neal.

Video 78

Consulting Website Design 013: Levels of the Game [VIDEO]

Tsavo Neal

In this video, I demonstrate the 4 levels of consulting websites, and examples for each of the levels. Struggling to create the daily marketing habits necessary to stabilize their marketing. Level 4 is Digital Marketing & Sales Pipeline.

Video 78

Consulting Website Design 014: McKinsey pt. 2 [VIDEO]

Tsavo Neal

And of course, if you click on one of your goals, let’s say Turbo-charge marketing and sales, you’ll get yet another, great landing page with relevant copy, related insights, and at the bottom, a contact action. 2 [VIDEO] appeared first on Tsavo Neal.

Consulting Website Design Episode 004: Pictures On The Wall [VIDEO]

Tsavo Neal

In this video, you’ll learn how to improve the copy on your consulting website by focusing on the business outcomes you provide. Good marketing makes you feel something because when it taps into your emotions and desires , and resonates with you, you’re more compelled to act.

Video 78

Consulting Website Design 003: Low Hanging Fruit [VIDEO]

Tsavo Neal

In this video, you’ll learn how to use your lead magnet to generate leads using a “bar.” ” The website example used in this video is Markovitz Consulting. In this video, we’re looking at the website of a consultant named Daniel Markovitz of Markovitz Consulting.

Video 78

Consulting Website Design 009: The Power of Brand [VIDEO]

Tsavo Neal

Effective branding, combined with effective marketing, makes selling that so easier. EXCLUSIVE OFFER: Get a free, 5-minute video tear-down of your consulting website to gain actionable tips to attract more leads and more clients by requesting a consultation on my contact page.

Video 78

5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table.

A weaponized marketing asset from Chris Mercer

Rod Burkert

There are two reasons I am doing this video about Chris’s new book, and I am not sure which one will be more important to you. So why am I doing this video? Reason #1: Chris created a weaponized marketing asset for us appraisers. Practice development Video

How to Successfully Meet the Three Biggest Marketing Challenges

The More Clients Blog

I like to think I’m a pretty good marketer of my professional services. After all, I’ve been at it for 34 years, read hundreds of marketing books, thousands of articles and studied with the very best marketing gurus. So, why is marketing so challenging?

Marketing Writing: From My Dog’s Perspective

The More Clients Blog

Robert: Like more clients, more money, easier marketing, having fun in their business, stuff like that? Success stories are always a hit: How a client struggled, learned some marketing secrets, and emerged victoriously. Everyone can join us via Zoom video at this link: [link].

Future of Television: The Impact of OTT on Video Production Around the World

BCG

OTT encompasses the distribution of video content “over the top” of traditional distribution technologies. In many ways, OTT is neither more nor less than a replication of the traditional set of consumer video services. Report Tuesday, September 20, 2016.

Video 112

Overcoming the fear of marketing yourself

Jacq Hackett Consulting

Video one is all about 5 strategies to overcome the first hurdle – winning business. When you first start out as a consultant the prospect of having to sell your services can be daunting. And if you think this is something that only affects you, then you might be surprised to hear that a lot of my Solo Consultant Masterclass students have been in the same boat.

Lighten Up Your Marketing

Women in Consulting

As content marketing explodes, so too, does the volume of noise. It has a very funny video that parodies the ‘awkward’ relationship between a vendor and customer by comparing it to a romantic one! Scofield Edit has a great video from 2009 parodying the client-vendor relationship much.

How to Select the Best Marketing Strategies for Your Business

The More Clients Blog

I’ve probably had more conversations about this topic with clients than any other: How to choose the best marketing strategies for one’s professional service business. This is the fifth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track. These days, there are more options to market yourself than ever before. Over the years, I’ve had tremendous success with three primary marketing strategies.

Perspectives on “The 24-Hour Customer” (Strategy, Marketing, and Innovation Book) in Context of Marketing Segmentation

Steve Shu Consulting

In my mind, the book is excellent for executives, strategists, marketing, and innovators. One of the biggest laments I hear from marketing professors at various universities is with respect to how students and undergraduates look at marketing segmentation. Adrian C.

A Dialogue on Family Business in Mature and Emerging Markets

BCG

Video Thursday, March 24, 2016. VideoBCG family-business experts Vikram Bhalla and Nicolas Kachaner recently met in London to discuss the regional differences uncovered in their research on family businesses.

Visualizing the Future of Video Content Consumption

1 to 1

Consumer behaviors often dictate marketing trends. Thus, as audiences gravitate toward video on both mobile and desktop platforms, companies are quickly reconfiguring their content strategies to focus on this visual medium.

Video 50

Consultant Vs. Consulting Business Owner: What’s the Difference?

Consulting Success

One of those things, which is typically an area of challenge for many, is marketing. You must master marketing and sales. It doesn’t mean you have to have a marketing or sales background.

Marketing isn’t about us – it’s about them

Rod Burkert

What if almost everything we’ve considered to be marketing … is wrong? And I fear the mistake we’ve made is conflating these sideshows with marketing. Because marketing isn’t about us … it’s about them. Practice development Video

Facebook Marketing: Should You Use It?

Tom Spencer

While not technically “science”, Veritasium has released an interesting and insightful video about the worth of Facebook marketing. In short, Facebook marketing appears to be a waste of money.

Viral Video of Terrifying Escape Through California Flames

MishTalk

The following video Heading toward Middletown on through Valley Fire shows the last three cars to escape the inferno. Discussing the Video The Guardian has a condensed video and comments from the family in its report Mother Talks about Son's Viral California Wildfire Video.

Video 67

Wrong Time, Altered Videos, More Lies From Kiev

MishTalk

The claims are blatant lies as noted in the video below by Ukrainian citizen, Anatole Sharyi. I wish I had English subtitles to the video, but a translation from Jacob Dreizin, a US citizen who speaks Russian and reads Ukrainian, will have to suffice.

Video 77

Start a Consulting Business: A Proven and Practical Guide

Consulting Success

If you’ve looked into how to start a consulting business, there’s no doubt you’ve come across countless articles or videos that make it look like a no-brainer to “get rich quick.”

Video: The Bizarre Reason Your Health Insurance Plan Was Cancelled

MishTalk

Please play the video or the following discussion will not make much sense. Link if video does not play: Why Your Plan Was Cancelled: Health Insurance and the Affordable Care Act. I am automatically skeptical of such videos and articles. It appears the video has it right. "

Consulting Website Design 012: Feature – Angus Hay (Business Growth Consultant Website) [VIDEO]

Tsavo Neal

He could put a lead magnet in his Hero section, like on consultant Kurt Elster’s homepage hero section…it could be something like a growth plan checklist, a marketing assessment — anything that provides value to your prospect while also planting the seed in their mind that shows you the value of your services. The post Consulting Website Design 012: Feature – Angus Hay (Business Growth Consultant Website) [VIDEO] appeared first on Tsavo Neal.

Video 60

Arms of a Behemoth: Interesting Video on LNG Distribution

MishTalk

Here is an interesting video on liquid Natural Gas distribution that came my way courtesy of New Zealand reader Hugh Pavletich. Link if video does not play: Arms of a Behemoth.

Video 68

Former Dallas Fed Governor Richard Fisher Goes to Squawk Box Confessional: "We Frontloaded a Tremendous Market Rally"; Transcript of Video

MishTalk

In that regard, former Dallas Fed governor Robert Fisher admits " We frontloaded a tremendous market rally to create a wealth effect. The embedded video will not play in-line, but you can view it on You-Tube by clicking a second time on the notice. These markets are heavily priced.

Video 58