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What’s the Difference between Territory Management and Account Management

LSA Global

A Strategic Guide to Territory Management and Account Management Much like a chessboard where each move matters, sales leaders must carefully orchestrate sales strategies to optimize revenue growth, profitability, and customer satisfaction. What Is Sales Territory Management? When Do Sales Territories Make Sense?

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Using Analytics to Align Sales and Marketing Teams

Harvard Business

At the same time, the software company has wasted time and resources on duplicate, uncoordinated, and ineffective marketing and sales outreach. Companies need an orchestrator to ensure marketing and sales outreach is well-coordinated and aligned with customer buying needs. The buying process is no longer linear or consistent.

Sales 38
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A Pharma Playbook for Success in Southeast Asia

BCG

To capture the immense opportunities in emerging markets, pharmaceutical companies require highly targeted strategies. By 2020, emerging markets will account for more than 30% of pharmaceutical sales growth worldwide. Southeast Asia alone is expected to generate $40 billion in pharmaceutical sales by 2020.

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Sales Bonuses Are Supposed to Motivate, So Don’t Waste Them on Easy Targets

Harvard Business

The belief is that at-risk pay motivates salespeople to work hard and direct effort towards sales activities that encourage achievement of sales goals. sales forces, but the mix varies across industries and sales roles. Within an industry or company, pay mix often varies across sales roles.

Sales 28
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The 3 Relationship Strategies That Guarantee your Success

Claris Consulting

We are often quick to shift the blame of our lack of success to bad leaders, inferior culture, crazy customers, weak markets, defective products, or the competition. You see, the job they applied for was in pharmaceutical sales. Yes, these areas are a factor and frequently out of our control. Sound harsh?

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Fixing Pharma’s Incentives Problem in the Wake of the U.S. Opioid Crisis

Harvard Business

Since 1999, three years after OxyContin was unveiled by Purdue Pharmaceuticals, the rate of drug overdoses in the U.S. Meanwhile, the amount of prescription opioids sold by pharmaceutical companies has quadrupled, despite no proliferation in the amount of reported pain.

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Understanding Volume and Price

freshminds

Consultants often offer advice on how to cut costs and therefore drive profits up as well as analyse sales and stocks to work out the most efficient ways of selling products. A short pharmaceutical study on volume and price in this sector of industry - includes a BCG growth share matrix. So what does the consultant need to know?