Tom Spencer

JULY 12, 2013

CanadaCo, the largest discount retailer in Canada, currently holds the dominant market share in the industry. As a result, USCo’s entry into the Canadian market would probably cause our client to lose market share. Strategy and framework adapted from Case In Point , a case interview preparation book written by Marc P.

Case Interview 102

Case Interview Boston Consulting Group Pharmaceuticals Interviews 102

The Fearless Marketer

OCTOBER 1, 2018

Your marketing message communicates to the world what your business is about. And your LinkedIn profile is the perfect place to both develop and spotlight your most focused marketing message. This is the fourth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track.

Marketing 54

Marketing B2B Media Course 54

Buzzsprout

DECEMBER 28, 2023

Celebrity interviews Having celebrities on your podcast is a huge draw to new listeners and can help you get featured on Apple Podcasts and Spotify. You can add this question to the end of interviews as a segment or structure the whole episode around this one question. JUMP TO A SECTION : 60 Unique podcast topic ideas 1. All the Books!

Interviews 52

Interviews Travel Fashion Sports 52

Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Founded in 1983 by Kellogg School of Management marketing professors Andris A. The firm is a strong niche player, distinguished in its speciality of sales and marketing consulting.

Case Interview 100

Case Interview Interviews Sales Pharmaceuticals 100

Prudent Pedal

MARCH 27, 2020

Optimize inbound conversion rates on marketing channels-While CRO is a never-ending exercise, this hiatus allows time to experiment more with updated content, the mix, and its messaging. I hope to complete The Practice Leader’s Guide to Growth and The Prudent Firm’s Guide to Transforming Professional Service Marketing. More good stuff.

Journal 72

Journal Video Marketing ROI 72

MishTalk

SEPTEMBER 16, 2014

Curiously, it'' venture capitalist Bill Gurley who Sounds Alarm on Startup Investing in an interview with the Wall Street Journal. WSJ: Mr. Gurley, who often voices his opinions on his blog, Above the Crowd , sat down with The Wall Street Journal as part of a Journal event series called "Tech Under the Hood."

Marketing 74

Marketing Journal Benchmarking Company 74

Consulting Matters

MARCH 9, 2023

I went the safe route and did a couple of interviews with outstanding entrepreneurs. And when I added in the marketing agency-type services like website design, I let go of parts of my mentoring, especially around community building and teaching, that I loved. I realized it was time for me to do the same. What about you?

Energy 156

Energy Exercises Consulting Sales 156

Management Consulted

APRIL 27, 2014

Many history, English, and art majors, engineers, and law students – all of interest to consulting firms, but lacking in business basics – come to us asking how they can develop their business understanding to prepare for consulting interviews. Size its market. For more on this book, see our Lords of Strategy Book Review.

Development 205

Development Consulting Boston Consulting Group McKinsey 205

Martinka Consulting

JULY 17, 2021

Publications from the Puget Sound Business Journal, to the New York Times, to the Wall Street Journal and everyone in-between regularly have articles on the job market. Bottom line, it’s an employee friendly market. It’s an incredibly tight job market (WSJ, June 21). WSJ, June 19).

Operations 40

Operations Journal Government Small Business 40

Consulting Success

OCTOBER 16, 2017

She is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. 11 years ago, Dorie Clark was focused on one job — helping companies with their marketing strategies and social media presence. Develop Your Marketing Approach as Your Business Grows.

Consulting 147

Consulting Sales Marketing Resources 147

Martinka Consulting

NOVEMBER 26, 2018

The title paraphrases a Wall Street Journal article from August 27, 2018 titled, “The Scan That Saved My Life.” I remember a client who, every time a strategy or tactic was discussed started out his reply with, “Yes, but….” I remember a client who, every time a strategy or tactic was discussed started out his reply with, “Yes, but….”

Exercises 40

Exercises Operations Journal Sales 40

CaseInterview.com

OCTOBER 30, 2019

I hear many people go into positions in strategy. I imagine someone interested in product/marketing management is better off going into industry. If someone works in industry for three years in marketing, they have three years of experience in marketing. Work in strategy or business development for a big company.

Oliver Wyman 40

Oliver Wyman Consulting Case Interview McKinsey 40

Management Consulted

DECEMBER 20, 2015

Dan has a background in business and government and Saul Singer in government and journalism. The firm’s leadership set up a meeting with eBay, who thought they were the market leaders in terms of fraud detection. We offer resume editing and interview prep. Saul grew up in the United States and now lives in Jerusalem.

Deloitte 100

Deloitte Resumes Culture Government 100

Management Consulted

JULY 5, 2015

One of the best things about strategy consulting is that you get to work across a broad spectrum of industries , giving you exposure to a lot of the wonderful variety that exists around us in the business world. Teamwork, and the ability to work with ANYONE in a team, is a critical trait to demonstrate in key interviews.

Consulting 100

Consulting Interviews Airlines Industry 100

freshminds

JANUARY 4, 2015

The Case Study of the consulting interview process may seem like the most daunting part for some. These usually include Market Sizing, Business Operations/Strategy and Logic but could include some brain teasers too to test out your financial and business sense. However, their interview prep section is surprisingly lacking.

Case Study 40

Case Study Case Studies Study Case Interview 40

Martinka Consulting

OCTOBER 9, 2017

A recent business section in the Wall Street Journal had the front page, top headline of, “Google Pays Up for Fake Traffic.” There are refunds going to marketing firms for ‘bot’ fraud, when ads ran on fake websites. We all see stuff like this every day. Not advertising clicks, but the misleading information put out by many.

Advertising 40

Advertising Journal Small Business Industry 40

MishTalk

SEPTEMBER 8, 2014

EU Plans New Sanctions The Wall Street Journal reports New EU Sanctions to Stop Fundraising by 3 Russian Oil Giants New European Union sanctions on Russia will expand the number of Russian companies unable to raise money in the bloc''s capital markets to include three state-owned oil companies, according to documents seen by The Wall Street Journal.

Energy 73

Energy Airlines Journal Transportation 73

Harvard Business

JUNE 23, 2016

As a marketing ploy the move clearly failed. While technology can certainly improve operational performance, the idea that it can replace a sound strategy is a dangerous delusion. Tronc bills their new strategy as “the future of journalism,” but if anything it their shiny new digital strategy seems mired in the recent past.

Data 32

Data Journal Media Video 32

Harvard Business

APRIL 13, 2018

So whether you’re drafting website copy, a marketing brochure, an online article, or a press release, consider hiring professional storytellers to make the world-changing things you do mean something to regular people. The main reason: complex stories require different marketing approaches.

Interviews 49

Interviews Journal Recruiting Recruitment 49

MishTalk

JULY 22, 2013

Minyanville Business and Market News. China Financial Markets. Market Oracle. Market Ticker. Real Clear Markets. The European Commission is launching its own "independent" news service, complete with editors, web designers and "experts in journalism/journalists." Sitka Pacific. Recent Posts. Featured Links.

Analysis 74

Analysis Trends Real Estate Financial 74

MishTalk

MARCH 5, 2014

million Americans received the cancellation notices, according to a study published March 3 by the journal Health Affairs. It does mean that they’ll be tapping more into that pool of money to backstop some of the losses, I would think,” Ana Gupte, an analyst at Leerink Partners in New York, said in a phone interview.

Insurance 69

Insurance Insurance Policies Interviews 69

Emerson Consulting Group

APRIL 4, 2019

In a world filled with tweets, ever-breaking news, a thousand TV channels and podcasts galore, is there any point to toiling away at an article, then seeking a journal or magazine willing to publish it? This tactic is a fine example of how published articles can function not only as marketing tools but as selling tools as well.

Journal 40

Journal Case Interview Conference Meeting 40

Tom Spencer

AUGUST 2, 2020

If you’re interested in marketing, email a marketing manager or ask your manager for an introduction. Whether you’re in consulting, strategy, finance, software engineering, sales, or any other role, it is helpful to know what is happening in your company or industry. Aim high — you never know who will be open to a coffee chat.

How To 88

How To Meeting Management Company 88

Tom Spencer

NOVEMBER 14, 2011

ECONOMIES OF SCOPE is an idea that was first explored by John Panzar and Robert Willig in an article published in 1977 in the Quarterly Journal of Economics entitled “ Economies of Scale in Multi-Output Production ”. Marketing – The cost of advertising can be shared across products. Business Strategy. Case Interviews.

Cash Flow 117

Cash Flow Consulting Productivity Telecommunications 117

MishTalk

OCTOBER 6, 2013

And then this morning, I get the Wall Street Journal out and it says we don''t care how long this lasts because we''re winning. There isn’t enough support to pass a “clean debt limit” provision, Boehner said in an interview on ABC’s “This Week” program today. This isn''t some damn game. The shutdown also could hurt the party, he said.

Video 68

Video Government Interviews Journal 68

MishTalk

AUGUST 17, 2014

The Wall Street Journal calls it The Great Chinese Exodus. In the global market for high-end real estate, Chinese buying has become a key driver of prices. Australia called a parliamentary inquiry to find out whether local households were being priced out of the market by Chinese money. Today, China''s borders are wide open.

Real Estate 76

Real Estate Policies Travel Government 76

Harvard Business

NOVEMBER 22, 2017

One response to today’s climate crisis has been a belief that markets and corporate innovation will provide the solution. Through a detailed qualitative analysis, we examined company reports, media releases, policy statements, and over 70 interviews conducted with senior managers from these companies.

Energy 28

Energy Case Interview Insurance Insurance 28

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Partnership Marketing. Outbound Phone Marketing. Email Marketing. Partnership Marketing.

Consulting 68

Consulting Advertising Case Interview Conference 68

MishTalk

MARCH 19, 2014

Here''s an extremely interesting, educational, and important video interview with Edward Snowden on the right to privacy. Chris Anderson interviews, with special guest Tim Berners-Lee. Link if video does not play: Here''s How We Take Back the Internet The interview is about 35 minutes long. Please play it in entirety.

Intellectual Property 78

Intellectual Property Government Video Interviews 78

Martinka Consulting

OCTOBER 27, 2017

One of my roles was being on the team interviewing the critical (and very expensive) ESOP advisors. As I write this, according to the Wall Street Journal, the current PE ratio for the S&P 500 is 25.89. For small businesses, it’s 3-5 times profit (after fair market owner compensation).

ROI 40

ROI Cash Flow Methodologies Small Business 40

MishTalk

APRIL 12, 2014

Here are a few top headlines Armed Men Seize Police Station in Slavyansk The Wall Street Journal reports Pro-Russia Protests Spread, Police Station Seized. We consider the price at around $500 as non-market, unjustified and unacceptable. As for market prices, Russia can charge what it wants in my opinion.

Government 68

Government Energy Report Journal 68

MishTalk

NOVEMBER 21, 2015

Oil Patch Problems The Wall Street Journal explains Low Crude Prices Catch Up With the U.S. oil producer, said in an interview. But break-even prices don’t always give the whole picture of how much money a shale company must spend to pump oil and move it to market. Crude has not hand a monthly close below $40 since mid-2004.

Productivity 28

Productivity Energy Case Interview Transportation 28

Emerson Consulting Group

NOVEMBER 29, 2013

Being regularly published in professional business journals and trade and industry magazines can not only boost sales and publicity for your firm, but also offer you an invaluable level of credibility. a strategic management and operations consulting firm that helps businesses implement breakthrough strategies.

Journal 40

Journal Agile Sales Case Interview 40

MishTalk

NOVEMBER 7, 2014

Will the predatory, parasitic policies of the Federal Reserve that virtually everyone from the Wall Street Journal to what little remains of the authentic Left understands has greatly increased income and wealth inequality be reined in? Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific.'

Financial 77

Financial Groups System Policies 77

Management Consulted

MARCH 26, 2017

Although historically not known for consulting services (unless you were consulting – ahem, lobbying – government officials), strategy, operations, and even tech consulting have exploded inside and outside the Beltway in the last 10 years. – Washington, DC. Lynn Street in Arlington.

Oliver Wyman 100

Oliver Wyman Consulting Deloitte Bain 100

MishTalk

OCTOBER 13, 2013

Like many people interviewed for this article, the executive spoke on the condition of anonymity, saying he did not wish to alienate the federal officials with whom he works. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. That’s the reality.

Insurance 77

Insurance Insurance Software Journal 77

MishTalk

APRIL 17, 2015

There’s definitely a rebound on the way already, and we’ll see at what speed it proceeds,” Mr. Fischer said during an interview on CNBC. wage growth has been stagnant for years, but many economists expect pay raises will accelerate as the labor market continues to tighten. Yesterday Fed Governor Stanley Fischer proclaimed U.S.

Case Interview 28

Case Interview Journal Data Report 28