Consulting Matters

JUNE 15, 2023

Check it out and name your price: www.betsyjordyn.com/toolbox About the guest: Puja Madan the secret weapon to leaders and executives seeking to be more resilient, productive and conscious in an increasingly complex workplace.

Energy 156

Energy Leadership Video Tools 156

Consulting Matters

AUGUST 4, 2022

He's a great leader, and I promised through this "favorite executive series" that I would use my show to offer insight into the hearts and minds of great leaders so that you can be more effective in creating marketing messages and copy that resonate with them. If so, check out my services: [link].

Operations 156

Operations Leadership Hotels Sports 156

Tom Spencer

NOVEMBER 4, 2017

Making the most of each one will help you to become more productive and, ultimately, achieve your goals. There are many different ingredients that combine to determine your productivity including the time of day, physical environment, your level of motivation, as well as your innate ability to stay focused. Embrace Your Chronotype.

Productivity 60

Productivity Energy Research Survey 60

Consulting Matters

MAY 12, 2022

Next steps: Connect with Dianna if you are product design engineer looking for resources, practical advice, and problem-solving techniques to strategically apply quality and reliability engineering methods to product design. Learn more. Connect on LinkedIn: Betsy Jordyn [link]. Dianna Denney [link].

Engineering 156

Engineering How To Consulting Productivity 156

Harvard Business

DECEMBER 11, 2018

Thomas Steenburgh, a marketing professor at the University of Virginia Darden School of Business, was inspired by his early career at Xerox to discover why firms with stellar sales and R&D departments still struggle to sell new innovations. The answer, he finds, is that too many companies expect shiny new products to sell themselves.

Productivity 40

Productivity Sales Training Training 40

Buzzsprout

MARCH 11, 2024

Your CTA could include asking listeners to: Sign up for your newsletter Subscribe to your podcast Purchase a product Enroll in a course Limit yourself to one CTA per episode so you don't overwhelm listeners. Show notes are included in the Starter Plus production package. Template #2. Template #3. Reach out on Twitter.

How To 96

How To Resources Media Engineering 96

Consulting Matters

JUNE 23, 2022

I'll never forget the first time I downloaded Pandora. And you'll create a product or service experience that makes them say, "This is what I need.". My branding program will help you get clear on who you help and the value you offer, and my website copy program will get you copy for your website and marketing.

Consulting 156

Consulting Engineering Video Resources 156

Consulting Matters

JUNE 22, 2023

Connect on LinkedIn: [link] About me: Betsy Jordyn is the founder and CEO of Betsy Jordyn International, a boutique branding firm that offers personalized mentoring and end-to-end creative design services to help high-achieving, purpose-driven entrepreneurs build profitable consulting and coaching businesses that they love.

Emotional Intelligence 156

Emotional Intelligence Small Business Consulting Banking 156

Buzzsprout

MARCH 28, 2024

It's an excellent time to learn how to harness this medium whether you're a podcaster selling ad space, or a brand looking to promote your product. Podcasts are a versatile advertising channel that can work for anyone with a clear message and a strong marketing strategy (more on this later). Host-read ads v.

Advertising 77

Advertising Tools ROI Productivity 77

Business Consulting Agency

JANUARY 18, 2024

Top 20 Home-Based Business Ideas E-commerce Store Overview: Setting up an online store and selling products has become increasingly popular. Content marketing generates three times more leads than traditional marketing (Content Marketing Institute). Statistics: The virtual assistant market is expected to reach $13.4

Research 52

Research Media Retail Deloitte 52

Kai Davis

JANUARY 26, 2023

You can download the book in epub, mobi, and PDF with all 25 articles from 12 authors and watch the six expert roundtable videos on YouTube with almost five hours of content. You can download a zip file of the book and watch the videos on YouTube. The Independent Consulting Manual is now 100% free. All for free.

Consulting 40

Consulting Video Sales Travel 40

Buzzsprout

JANUARY 3, 2024

This guide lists the best podcasting courses to help launch and market your new podcast, learn about tech, and monetize your content ! how do I market my new show? Podience This two-day podcast workshop is taught by the Founder of Design Your Thinking Labs , a site that helps solopreneurs make money via an effective marketing plan.

Course 52

Course Video Journal Resources 52

Consulting Matters

SEPTEMBER 13, 2021

Learn how to push back productively. Check out our marketing agency services, mentoring programs and courses at at [link]. Links: Download our FREE guides and training on how to position yourself as an expert consultant and coach: [link]. Learn how to deliver results from influences rather than positional authority.

Organizational Development 156

Organizational Development Consulting How To Development 156

Harvard Business

DECEMBER 5, 2017

Aaron Levie, the CEO of Box, reflects on the cloud storage company’s entry into the enterprise market. But by staying disciplined with the product and deeply understanding market trends, they’ve made the strategic shift from B2C to B2B work. Download this podcast.

Enterprise 28

Enterprise B2C B2B Marketing 28

Consulting Matters

JANUARY 15, 2020

Therefore, you need to create marketing routines that consistently generate leads and future clients into your pipeline. Marketing has one job – to get qualified leads to know who you are and be interested in having a conversation with you. For Reflection: Are you strategic or scattered in your marketing approach?

How To 227

How To Training Training Consulting 227

Consulting Matters

JANUARY 20, 2020

You don't have to become a subcontractor to another consultant or coach that has mastered marketing more than you have. 3 Forget Marketing Tactics - Set up a Marketing System that Acts as your 24/7 Client Acquisition Machine. One of the worst things our money fears do to us is make us get busy and scattered with our marketing.

How To 218

How To Consulting Marketing Course 218

Consulting Matters

AUGUST 6, 2018

Download Episode Transcript. and how the work is accomplished, the flow by which products and services are created and delivered (e.g., I have two children. When they were small, they used to go to daycare. What this meant in practicality to me was: two kids + daycare = many fevers and visits to the doctor’s office.

System 216

System Consulting Enterprise Recruiting 216

Chad Barr

AUGUST 12, 2012

The secret to building a strong community of quality supporters on the web is to engage in as much of the market gravity as you can. For example, if webinars are your passion and expertise, then find the right firms, create the right content, and market to the right audience. Additional Resources: Marketing Gravity (Episode 48).

Marketing 52

Marketing Case Interview Retail Resources 52

Harvard Business

FEBRUARY 23, 2017

When consumers believe a product is creative, they are more likely to like , share , and buy it. Jeffrey Loewenstein and I recently published a study examining the features that indicate whether a product is creative in the world’s two largest economies, the U.S. The unusualness of a product or process. and China.

Productivity 36

Productivity Fashion Culture Advertising 36

LSA Global

MAY 7, 2019

Market Leadership. What does it mean to create a culture of market leadership? It means that you are able to consistently generate new, innovative, and desirable products and markets ahead of your competition. Five Essentials to Create a Culture of Market Leadership. The Definition of Corporate Culture.

Culture 28

Culture Leadership Marketing Energy 28

Consulting Matters

MARCH 16, 2023

And the ways that you can deliver that value framed up in compelling products and services. And you need a marketing system. Do you have framed up products and services that are relevant and enticing for your ideal clients? Do you use messages and copy that resonates with your ideal clients in your marketing and website?

Consulting 156

Consulting Media Sales Marketing 156

Brimstone Consulting

SEPTEMBER 22, 2022

We worked with Andy and the leadership team to develop a strategy that would build a high performing organization and transform the organization from a provider of data to a trusted partner that delivered marketing outcomes. The process also helped the company to identify their market realities, customer needs, and market opportunity.

Strategy 70

Strategy Strategy Strategy& Methodologies 70

LSA Global

APRIL 11, 2024

To thrive over time, organizations, and their people, must possess the organizational change agility to adapt swiftly to evolving market dynamics, technological advancements, and shifts in customer preferences. For example, AMD has been chasing Nvidia’s innovative products for years.

Agile 36

Agile Culture Change Management Development 36

Consulting Matters

NOVEMBER 23, 2022

And it's key from a marketing standpoint because the truth is the role of a strategic partner and executive advisor isn't on the org chart and shouldn't be, which I'll explain why in this episode. Subcontracting drawbacks: Subcontracting may seem appealing, especially if you hate marketing. Now, let's get into the positioning pitfalls.

Consulting 156

Consulting Leadership Operations System 156

Tom Spencer

SEPTEMBER 6, 2015

While it may not be a core framework for solving consulting case questions, the BCG Growth Share Matrix can help to broaden your understanding of how a company might want to allocate cash between products and business units. Money generated from high-market-share products can then be used to develop high-growth products.

Case Interview 60

Case Interview Interviews Productivity Consulting 60

LSA Global

JANUARY 15, 2024

Sales Territory Management relates to sales reps being responsible for segmenting, analyzing, and growing market share in a defined sales geography for both current customers and prospects. These accounts may or may not be within designed sales territories, industry verticals, or solution sets. When Does Sales Account Management Make Sense?

Management 28

Management Sales Pharmaceuticals Training 28

Consulting Matters

JULY 7, 2022

First, I have been talking for the last few episodes about the importance of not just identifying your ideal client but getting in their hearts and minds so you can position yourself, products/services, and copy to connect with them. So, I thought, why not bring on some of my former clients so you can hear for yourself?

Operations 156

Operations Leadership Transportation Consulting 156

Tom Spencer

AUGUST 17, 2015

It can be used to evaluate the marketing strategy for a product. The pricing strategy that a company employs will affect its market share and profitability. Is the pricing appropriate given the product’s quality and relative position within the market? Is the product a low cost commodity or differentiated?

Analysis 60

Analysis Case Interview Interviews Advertising 60

LSA Global

NOVEMBER 16, 2022

Product-Oriented versus Customer-Oriented Experienced sales managers know that their team’s sales presentations should orient their messages toward the customer rather than the product. Yet research shows that salespeople regularly stumble headlong into a product-oriented approach when making sales presentations.

Sales 36

Sales B2B Research Productivity 36

LSA Global

SEPTEMBER 23, 2022

Based on your sales strategy, define what brings in the majority of your profits in terms of customers, geographies, distribution channels, products, and services. Boost Sales Productivity How much time are your salespeople spending actually selling? Get Marketing on Board Strengthen the partnership between Sales and Marketing.

Sales 36

Sales Methodologies Talent Training 36

Brimstone Consulting

MARCH 12, 2020

After a decade of growing organic herbs and vegetables and raising farm animals, a family-run New England farm decided to pivot and produce high-end functional CBD products. This pivot required the organization to change its business model from wholesale agricultural commodities to the production and retail of consumer goods.

Case Study 53

Case Study Case Studies Cash Flow Retail 53

Chad Barr

APRIL 19, 2023

Target Audience: Identify who exactly you are writing for so you better understand what keyword phrases they may use when searching for your insights, products, and services. Long-form Content: These are articles, blog posts, and special downloads, that usually consist of 1,000 words or more and dive deeper into the topic you cover.

Engineering 52

Engineering Trends Research Course 52

Consulting Matters

JANUARY 13, 2020

Clear strategy - with identified ideal client, marketable and differentiated expertise, compelling products/services that are profitable and scalable and so on. A smart marketing system that consistently fills your pipeline with clients. For Reflection: What sneaky ways is your fear showing up? as little as 90 days.

Development 194

Development Training Training Examples 194

Tom Spencer

JULY 19, 2015

The Porter’s Five Forces framework is used to determine the competitive intensity and attractiveness of an industry, and is relevant in the context of entering a new market, M&A, or starting a new business. For more information on the consulting interview, download “ The HUB’s Guide to the Consulting Interview “ ].

Interviews 60

Interviews Industry Policies Government 60

Tom Spencer

AUGUST 18, 2015

To understand which activities provide a company with a competitive advantage, either through cost advantage or product differentiation, it is helpful to separate operations into a series of value-generating activities referred to as “the value chain”.

Analysis 60

Analysis Case Interview Interviews Operations 60

Epicflow

DECEMBER 29, 2023

Epicflow Awards and Our Clients’ Achievements Best ERP Solution Epicflow has received another award from Crozdesk – the product review platform experts have recognized Epicflow as one of the best ERP Software Solutions in 2023. Stay tuned! Thanks to DataGuard, you can keep your data on premises while leveraging our cloud service.

Company 52

Company Resources Software Enterprise 52

LSA Global

DECEMBER 9, 2022

The term “moments of truth” is most often applied to marketing when a customer forms a significant impression about a company, brand, product, or service. Marketers try hard to use these moments to create positive, customer-centric outcomes. The Drive-by Not all productive conversations need to be formal, planned, and lengthy.

Efficiency 36

Efficiency Productivity Study Management 36