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How to Write a Great Sales Letter

The Fearless Marketer

Directing your prospect to online information about your services (what I call a Sales Letter). But the most neglected part of this process is that durn* sales letter. Why a sales letter is absolutely essential. Why a sales letter is absolutely essential. However… What should go into your sales letter?

Sales 63
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What gives Charity Managers a leading edge? Balancing commercial management with a social heart

The Management Centre

Chris: The programme we implemented covered commercial thinking, finance skills, and innovation. It was really important to me that we took a partnership approach; I didn’t want an off-the-shelf commercial or sales training course. It also had to be practical so we took a toolkit approach.

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France Seeks Another Tax on Facebook, Google And YouTube, to Finance "French Culture" Cinema

MishTalk

RT reports French broadcasting watchdog CSA eager to tax YouTube, Facebook, Dailymotion France''s Superior Council of Audiovisual, an independent broadcasting authority, wants to impose taxes on media giants like YouTube, Facebook and Dailymotion to force them to contribute to financing French culture. billion ($1.8

Finance 78
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6 Ways You Can Prepare for Consulting Right Now

Management Consulted

Here are 6 ways to prepare for consulting as you wait for the next chance to drop that resume: 1) Go work for a brand name company, but do something that is sales, operations, or strategy related. 4) Get a job in finance, but not personal finance (financial advisory consulting or in an internal finance department of a company).

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Nuance

CaseInterview.com

They make sense of a complicated issue and help guide others through a course of action that’s productive and effective. If you can articulate the finance department’s concerns better than they can, you’re trusted by those in that department. When you can do that, each group sees you as “one of them.” This is how you lead.

Media 98
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Wholesale Sales Unexpectedly Decline (Most in Nearly Five Years), Inventories Unexpectedly Rise

MishTalk

Finance reports U.S. Wholesale Inventories Rise, but Sales Drop Sharply. wholesale inventories rose more than expected in January, as companies built up stocks of autos and machinery, though sales posted their largest decline in nearly five years. Sales at wholesalers fell 1.9 Economists had forecast sales to edge up 0.2

Sales 69
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More Universities Need to Teach Sales

Harvard Business

For decades, Sales and Academia remained worlds apart and the business world did fine. But Sales is changing, Academia is out of touch, and this is bad for business and the academy. Compared to professions like engineering or business disciplines like Finance or Operations, the concept of a dedicated salesperson is relatively recent.

Sales 28