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Customers Prefer to Crowdfund Products They Can Improve

Harvard Business

Platforms like Kickstarter and Indiegogo have not only broadened access to funding to companies that might struggle in the capital markets but have also transformed the way companies connect with consumers during product development, replacing focus groups with real customers who have a stake in the final product.

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The Transformative Power of AI in Business

Tom Spencer

In this article, we will explore the transformative power of AI in business and five key areas where it is being successfully implemented. These systems can suggest relevant products that customers are likely to enjoy. For example, Amazon might collect and analyze customer data such as product purchases and demographic information.

Data 147
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Alternatives to a Traditional Summer Internship

Tom Spencer

In this article, I will suggest six experiential learning opportunities that can help you gain professional experience. The product may solve a problem you’ve personally faced, making the work you do even more exciting. For the other, they helped create marketing materials to acquire more donations. Developing the Right Mindset.

Finance 88
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Embracing Experiential Learning

Tom Spencer

The goal of this article is to help university students identify experiential learning opportunities on and off-campus. A few experiential learning opportunities to look for on campus include consulting clubs, finance clubs, student government, and technology development teams. Focus on Solving Problems. Opportunities on-campus.

Finance 88
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Why Write and Publish Business Articles? For 5 Good Reasons!

Emerson Consulting Group

In a world filled with tweets, ever-breaking news, a thousand TV channels and podcasts galore, is there any point to toiling away at an article, then seeking a journal or magazine willing to publish it? Publishing articles can promote your business. Publishing articles offer higher levels of credibility.

Journal 40
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Internal Strategy: Lessons Learned (1 of 2)

Tom Spencer

This two part article series will provide valuable perspective for those who are considering internal strategy teams as their next career option as I unveil my personal thoughts and experiences. US multi-asset manager with quants and alternative investments capabilities to grow both the public and private markets businesses.

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Overcoming Data Collection Challenges in Consulting

Tom Spencer

I was assigned to a typical strategy engagement – should client X selling product Y increase sales in market Z? However, we struggled to calculate profitability over time, as the client had multiple kinds of products and used various procurement methods. However, be sure not to oversimplify the analysis from the start.

Data 78