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Casual Apparel Outperforms High-End Fashion

BCG

In the wake of the recent financial crisis, the global fashion and luxury industry established a solid record of extremely strong value creation. More recently, however, the industry’s performance declined somewhat—a trend that has continued into 2016. Article Tuesday, December 13, 2016.

Fashion 40
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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Think about apparel products: in many countries, stores are still the primary place to buy clothes whereas in China, physical stores are in decline in favour of e-commerce. Due to the boom of the internet, nearly one third of apparel and footwear was sold online in 2018 (vs 1% in 2010). Psychographic segmentation.

Apparel 103
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Customer intent is a treasure trove of actionable data hiding in plain sight

1 to 1

TTEC identified the top reasons (intents) customers contact companies across different industries for customer support. What the company found was that refund and replacement inquiries were most common among industries such as retail, public sector, automotive, and manufacturing.

Data 29
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Why Top Management Should Listen to Activist Investors

Harvard Business

Activist investors who expect to raise returns by influencing strategic decisions are having a meaningful impact on many industries from consumer-packaged goods to aerospace and defense. And the odds that your company, or industry, may find itself targeted by an activist are going up.

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How Chinese Companies Disrupt Through Business Model Innovation

Harvard Business

For some industries in the West, this question appears a bit ridiculous. The American textile and apparel industries, for example, will tell you that the evidence can be found in the blood on the floor — their blood, on what used to be their floor. But despite all the pain they have experienced, these industries are wrong.

Company 36
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The Five Pillars of Marketing Success

The Fearless Marketer

I offer management consulting and training to corporations.” I offer the high-tech plastics industry Management Acceleration Programs for emerging leaders in the industry.”. In the above example, the target was the “high-tech plastics industry.” Kind of vague, right? But this is what I hear all the time.

Marketing 110
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December Retail Sales Negative; Other Economic Data Horrid

MishTalk

Apparel was a standout, down 0.9%. The Beige Book yesterday warned us about weak apparel sales which in this report fell a very steep 0.9 Empire State Manufacturing was shockingly bad as was industrial production. Visit [link] to learn more about wealth management and capital preservation strategies of Sitka Pacific.

Retail 28