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Stop Comparing Management to Sports

Harvard Business

Often, when I’m asked to give a speech on strategy at some company event or conference, I find that one of the other speakers is a former professional sports player. Although there is nothing wrong with commitment and perseverance, I, however, think sport (much less war) is often an unhelpful analogy.

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Recruiting Strategies for a Tight Talent Market

Harvard Business

If any story demonstrates how far employers will go in today’s fierce war for talent, the tale of Snapchat’s geofilter recruiting campaign is it. Or, as it turns out, even the vicinity of 1455 Market Street, the address of Uber’s San Francisco headquarters. Generate and nurture your own talent channels.

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Want To Be On The Leading Edge? Forget About It.

Markovitz Consulting

Peter Golder and Gerard Tellis’s seminal study of 500 brands in 50 product categories reveals that almost half of market pioneers fail. In fact, the greatest long-term success belongs to companies that enter a market and become leaders about 13 years after these first movers. MITS introduced the first personal computer in 1975.

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Keeping B2B Marketing Content “Human”

Women in Consulting

There would be a lot less bad marketing in the world if executives were forced to read all the ineffective, sometimes downright awful, content their organizations produce. Marketing is supposed to put human needs first by sounding like it was created for humans by humans. Marketers know this. That’s how buzzwords “happen.”

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Band Parents?—?The Ideal Ad Hoc Team Model?

Harmonious Workplaces

Like sports, the work challenges the mind, body, and spirit, and it forms strong social skills and connections imperative to performing well. Heck, I have worked as a “desk jockey” for most of my career in management and marketing. They pour themselves into working together to make music. link] De Clerck, T., Willem, A.,

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HBCUs and the NFL Draft: The Data and the Story

UPD Consulting

A historical look at the role of Black athletes and HBCUs in the sport, specifically through the lens of the NFL Draft, provides us with many rich stories about the development of football as we currently know it as well as the larger American society it operates within.

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Personal Branding is your Trademark in Consulting

Tom Spencer

You could focus on a specific skill, becoming a subject matter expert, or becoming known for your charitable work, community leadership, or sporting prowess. Networking and personal branding are not merely about having your managers know that you exist, but are about marketing yourself as a product.