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Pricey! That’s What Watching Sports on TV is Going to Become! Also, UX v. Ticketmaster!

Wakeman Consulting Group: Dave's Blog

Also, I’m doing my first in the new series of monthly webinars on brand management for professional service firms. You should do an audit of your business, but begin with your strategy. It is going to be expensive to watch sports : Paying the full price is likely to change people’s habits. Check out the growing Dave shop.

Sports 52
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6 Pricing Strategies You Should Consider

Wakeman Consulting Group: Dave's Blog

My research on pricing taught me that 69.6% of respondents wanted to know more about pricing strategies. I was putting together a lecture for Ken Troupe’s Sports Revenue Class and as part of the lecture, I jotted down a few pricing strategies. You receive. Let me share them with you this morning. The downsides are many.

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A Riff on Strategy…What Do You Think?

Wakeman Consulting Group: Dave's Blog

So I’m going to drop a riff in here about strategy this week to build off last week’s discussion of strategy errors. Today, I want to riff on some of the lessons I’ve learned about strategy and what they will mean going forward. We need to understand the impact of power in strategy. So, where to begin?

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Premium Tickets: Perception + Utility = Opportunity

Wakeman Consulting Group: Dave's Blog

I’m doing a webinar with AudienceView about the basics of brand management for ticket sellers. This is free and we are going to hit on: The 3 questions your brand management must answer. Sales can take place long before the actual sale happens : You can also lose a renewal or a sale before you even realize it.

Sports 52
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Back to the Basics in Leadership and Life with former EVP of Operations for the Walt Disney World Resort Lee Cockerell

Consulting Matters

Lee is not just a great leader; he also turned his leadership success into a highly profitable leadership and management training business, so he's got some best practices on how he stands out in the market and wins clients. Learn more about my Brand Positioning and Messaging strategy services: [link].

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Socialism May Work in Sports but Not in Business

Martinka Consulting

In the NFL, and other pro sports, the league has a salary cap that teams must adhere to. If we ignore sales and marketing strategies business will eventually disappear. Good restaurateurs know exactly what percentage of sales food costs, labor costs, rent and other key expenses must come in at to make it a profitable venture.

Sports 40
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Some of my favorite episodes from 5 years of ‘The Business of Fun’

Wakeman Consulting Group: Dave's Blog

I keep coming back to it because my 2019 trip to Australia symbolizes that thinking when people talk about “getting older and whiter” isn’t necessarily a good long-term strategy for arts and cultural organizations. We talked about serious stuff like the managing a team in a pandemic, rethinking value, and more.

Sports 40