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VOMP Your Way Out of a Conflict

Makarios Consulting

Knowing how to resolve them is critical to not only peace within your business, but to the ongoing productivity of your business. Mary Ann acknowledges the need for sales to align better with operations and concedes that some commitments might have been made in haste. VOMP stands for Ventilation, Ownership, Moccasins, and Plan.

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Want To Be On The Leading Edge? Forget About It.

Markovitz Consulting

All too often, companies that strive for first mover advantage bleed their products—or their entire organization—to death. Peter Golder and Gerard Tellis’s seminal study of 500 brands in 50 product categories reveals that almost half of market pioneers fail. Good luck finding any of those products today.

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Launching Your Online Business: Guide for First-Time Entrepreneurs

Business Consulting Agency

In today’s digital era, the prospect of establishing an online business offers unparalleled opportunities for budding entrepreneurs to bring their innovative products and services to a global market. A thorough exploration of niche markets using tools like Google Trends, Amazon Best Sellers, or Etsy Trends is imperative.

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Skincare Business Success With Expert Help

Business Consulting Agency

The skincare industry is a thriving and highly lucrative market, driven by increasing consumer demand for quality skincare products and personalized beauty routines. They analyze market trends, consumer behavior, and competitor strategies to help entrepreneurs and investors make informed decisions.

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Top Five Lessons Learned from My 16 Years as an “Interim VP Marketing”

Women in Consulting

:: Since founding my consulting company in 2001, I’ve been serving Silicon Valley CEOs as an interim VP marketing. Usually they are running smallish companies and either haven’t yet brought a full-time VP marketing on board or they just lost their VP marketing for some reason. If you have competitors, then you have a market.

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Navigating the Entrepreneurial Journey

Business Consulting Agency

Conduct Comprehensive Market Research Once you have identified your areas of interest and expertise, conduct comprehensive market research to assess the demand, competition, and market dynamics within the selected industry or niche. Navigating the entrepreneurial journey includes making such decisions.

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The Dos and Don’ts of Working with Emerging-Market Data

Harvard Business

Executives are usually taught that data is an objective and critical input for strategic planning and operations. Applying this, however, is much easier said than done — especially among companies operating in emerging markets. Of course, these issues can cause a headache for any company, in any market.

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