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Research: Why People Really Buy Upcycled Products

Harvard Business

Researchers who analyzed consumer feedback from Etsy discovered that what consumers value most about upcycled products is not their sustainability but their creativity.

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What Subscription Business Models Mean for Sales Teams

Harvard Business

Across the technology industry, subscription sales models are growing in popularity. The trend is having a big impact on sales forces. As ongoing account management activities consumed more and more sales time, new customer acquisition slowed down–and the company’s revenue growth began slowing, too.

Sales 31
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84% of B2B Sales Start with a Referral — Not a Salesperson

Harvard Business

Outbound B2B sales are becoming less and less effective. In fact, a recent survey found that connecting with a prospect now takes 18 or more phone calls, callback rates are below 1%, and only 24% of outbound sales emails are ever opened. Why are more and more buyers avoiding salespeople during the buying process?

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Navigating the Entrepreneurial Journey

Business Consulting Agency

Reflect on your professional experience, educational background, and personal interests to identify the industry or niche that resonates with your entrepreneurial aspirations and vision for the future. Navigating the entrepreneurial journey includes making such decisions.

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Servant Leadership Coaching Your Superpower

Rick Conlow

One of our clients does business in a tough competitive industry. The company’s sales goals required great improvement in employee engagement and customer experience. The company’s sales goals required great improvement in employee engagement and customer experience. Sales results beat the competition.

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Better Website Results with Consulting Services

Business Consulting Agency

This strategic alignment ensures that the website design, structure, content, and functionality are optimized to resonate with the target audience, drive engagement, and achieve desired outcomes such as lead generation, sales conversions, or brand awareness.

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In the Best Sales Teams, About Half of the People Are in Support Roles

Harvard Business

Sales reps are most effective when they have the right amount of support staff, but exactly how much support staff does a company need, and how should it be structured? Call it a Goldilocks quandary: Too little support, and your sales people can’t do their jobs well; too much, and you’re wasting money.

Sales 31