Wakeman Consulting Group: Dave's Blog

DECEMBER 9, 2022

A Sneak Preview: A few of the ideas I’ll share with you on next week’s webinar: 2023 projects to see a 30% increase in international travel. Market Research Creates Opportunities to Sell More Tickets: Organizations are in danger if they only look at data and don’t do research. Great, but still behind 2019’s numbers. Data is passive.

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Sports B2C Research Marketing 64

Action Plan

JULY 10, 2023

I recently found a book in my Kindle Library called “ How Clients Buy ” by Tom McMakin and Doug Fletcher. I had bought and downloaded the book in 2020 but neglected to get around to reading it. One of the very best books I’ve encountered on marketing and selling professional services. Well, I‘m glad I finally did!

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How To Meeting B2B Conference 40

Kai Davis

JANUARY 26, 2023

You can download the book in epub, mobi, and PDF with all 25 articles from 12 authors and watch the six expert roundtable videos on YouTube with almost five hours of content. You can download a zip file of the book and watch the videos on YouTube. The Independent Consulting Manual is now 100% free. All for free.

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Consulting Video Sales Travel 40

MishTalk

APRIL 8, 2014

Google Inc (GOOG) is moving boldly to play a larger role in booking hotel rooms—at the risk of offending some of its most important advertisers. Google is adding more photos and reviews to its hotel listings, so they increasingly resemble those of travel search sites such as Priceline Group Inc. Priceline Group will spend more than $1.5

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Wakeman Consulting Group: Dave's Blog

JANUARY 1, 2023

I’m not surprised that the struggle to sell tickets in many markets was real. There was too much investment in the “V-shaped” recovery narrative and not enough in looking at what had happened in the market. Predictions for the new year: Selling tickets will be tough in most markets. We have economic challenges in some markets.

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Sports Marketing Travel Turnaround 59

Johanna Rothman

NOVEMBER 16, 2020

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. I started to travel internationally as a consultant in the late 1990s. See Book 2 for what you can do about that myth.). Let me offer a little history.

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Software Management System Travel 111

IMC USA

MARCH 15, 2017

And register now for the conference to get the best rate and start planning your travel. IMC USA’s conference is also a resource for consulting firms with its sponsor exhibits that include marketing and sales support services, leadership and consulting methodology certifications, book writing and publishing service, and much more.

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Chad Barr

JUNE 17, 2020

More than likely it’s the absence of outdoor activities, concerts, the Cleveland Orchestra at Blossom Music Center, travelling on vacations, or the summer art fairs and festivals that we all enjoyed year after year. Get your copy of my latest new books available now on my Amazon’s author page.

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Consulting Success

FEBRUARY 8, 2018

Being in such a small market where I don’t have a client or even a potential client within hundreds of miles of me, initially when I was a consultant, I couldn’t see anybody within hundreds of miles that would hire me. Once you successfully define your space, to me there are two core elements, discipline and market.

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Rick Conlow

MARCH 22, 2023

I travel often. Websites that are unresponsive or marketed products that are unavailable. If so, check out my new book, Superstar Leadership Model: Good Boss Bad Bos Which One are YOU? A superior customer experience is rare. As a result, I live the best and worst customer experience’s companies have to offer.

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Survey Training Training Bain 98

Tom Spencer

MARCH 9, 2019

I started reading books more regularly in the past year. Granted, finishing a book can be a big-time commitment, but start off with something small. Ask insightful questions because the consultants have heard the same boring questions about travel and favorite projects more than enough. Read Widely . Image: Pexels.

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Consulting Case Interview Study Travel 110

CaseInterview.com

JUNE 11, 2019

Student Question: Recently I came across a book called 'The Minto Pyramid' , you might know this book, by Barbara Minto, ex-McKinsey. Example 2: Carlsberg wants to enter the Italian market shall they do this? Hypothesis 1 – Carlsberg should enter the Italian market. Hypothesis 1.1 – The Italian market is attractive.

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Case Interview McKinsey Interviews Airlines 49

Tsavo Neal

JULY 20, 2017

Podcasts make amazing listening material for commutes, travel, and listening for when you don’t feel like taking out a book. We discuss what actually works in generating business, from writing books to organizing events to old-fashioned relationship building. To listen and subscribe, visit forecast.fm/itunes.

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Management Consulted

JANUARY 25, 2016

Generally regarded as turnaround market leaders, AlixPartners is doing a killer job at taking up more room in the consulting space by strategically hiring a plethora of gurus. Even for such a high travel firm, which we’ll discuss below, they all seem to be so gosh darn chummy with each other. 1 in interim management, No.

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Interviews Culture Turnaround Case Interview 100

Chad Barr

MARCH 28, 2018

Read a new book. Review and advance your marketing plan. Embrace new experiences such as food, music, travel, and workshops for the mind, body and soul. Get your copy of my latest new books available now on my Amazon’s author page. Thank your clients and other special individuals. Pick out a new hobby.

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Travel Course System Meeting 52

Tom Spencer

DECEMBER 12, 2020

By setting daily reminders you can automate the process, and ensure that you don’t double book yourself and are always where you need to be. At the same time, by travelling and consulting abroad, you can learn about ways of conducting business in different continents. During these times your best friend will become Google Calendar.

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Meeting Culture Travel Time Management 88

Tom Spencer

NOVEMBER 8, 2015

These are great for: Trial marketing a new brand, product, or testing out a new region. Advertising and Marketing. It only takes a little imagination to realize that an empty shop window makes for a great spot to place advertising and marketing. Selling seasonable items (e.g. Christmas, Halloween, etc). Showroom space.

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Advertising Small Business Fashion Media 60

Consulting Matters

MARCH 27, 2018

Zipursky: Yeah, ConsultingSuccess.com is where we work with consultants to help them to attract more clients with us and support them with many marketing systems into their business as well to support them in increasing their fees, winning more proposals and ultimately scaling their businesses and creating more of what I call meaningful success.

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Interviews Consulting Case Interview Course 206

Martinka Consulting

MARCH 3, 2021

We’ve learned there might not be as much travel for business “check-in meetings” given Zoom, Teams, WebEx, etc., I’ll share our new marketing activities and ask you to think about what you’ve changed in the last year. Published a new book, Getting the Deal Done, with chapters from 11 other deal pros. And we’ve learned from it.

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Management Consulted

JUNE 17, 2015

Funny enough, the idea for Airbnb came about because the founders had trouble making rent, and in a desperate attempt to solve the problem they decided to throw up a website and market the extra space in their kitchen and living room to conference attendees visiting San Francisco who could find no room elsewhere.

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Culture Interviews Cover Letters Travel 100

MishTalk

JANUARY 23, 2014

In an effort to get money out of Venezuela, airline ticket sales had been booked solid for months. The exchange rate for foreign travelers was just set to is 11.36 The black market exchange rate is 79 Bolivars per dollar. Please consider Venezuela Bonds Plunge After Bolivar Weakened for Travel. Bolivars to the dollar.

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Airlines Travel Government Transportation 77

Chad Barr

AUGUST 31, 2016

Last evening, after dining at an outdoor bistro nestled in the west side’s up and coming neighborhood, Gordon Square, we traveled to the lake to catch another gorgeous sunset by the water. Get your copy of my latest new books available now on my Amazon’s author page.

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Travel Groups Marketing 52

Seth Godin Blog

APRIL 14, 2017

What if the airline search engines returned results sorted by a (certainly difficult) score that combined travel time, aircraft quality, reliability, customer service, price and a few other factors? This extends far beyond air travel. That we shouldn't pick a book or a movie or a restaurant simply because it costs the least.

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Airlines Travel System Engineering 49

Tom Spencer

OCTOBER 11, 2015

There are many ways that companies can get the word out, and with all the hype around online and social media marketing it would be easy for companies to overlook how important proper signage can be to the success of a company’s marketing strategy. Fence Signage Could Be Part of Your Marketing Plan. Follow Sarah on Twitter.

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Advertising Media Sales Small Business 60

Asamby Consulting

NOVEMBER 22, 2021

Nevertheless, remote work allows companies to reduce their costs such as rent, which leads to a positive impact towards the environment by reducing greenhouse gas emissions when employees no longer need to travel to work. Examples of common functions are sales, marketing, human resources, etc.

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Efficiency Automotive Travel Productivity 52

Harvard Business

AUGUST 2, 2016

Booking a hotel for business travel poses a quandary for many of us. It’s commonly believed within the hotel industry that business travelers will pay more than leisure vacationers. Packages are offered at online travel agencies, including Orbitz and Expedia, as well as by airlines. Usually, this is true.)

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Hotels Travel How To Airlines 28

Claris Consulting

JULY 23, 2019

In my book, 7 Principles of Transformational Leadership I outlined that driving a culture that is the equivalent of a finely tuned sports car requires embracing five high performance mindset shifts. Organizational cultures are handcrafted and never an off the shelf idea culled from the most touted leadership book.

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Culture Engineering Automotive Travel 40

1 to 1

MARCH 11, 2015

Despite our innate affinity to journey all over the world, travel can often become complicated. However, for CheapOair , mobile technologies have enabled the online booking site to provide customers with consistent, personalized service no matter their method of choice.

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Travel Marketing 20

Rod Burkert

MARCH 18, 2020

In case you missed my last post: How to build prospect trust into your marketing. But we can build trust (confidence/competence/ benevolence) into our marketing. These practices “travel well.”. Think of this as compound marketing. His books on the subject gave him a national practice. You need your own copy !

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Tom Spencer

NOVEMBER 22, 2015

Sarah is a small business owner, and is currently learning about marketing, using the internet. Aside from working on her own business, she likes to use social media, and read travel books.

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Financial Finance Banking Tools 60

MishTalk

AUGUST 27, 2014

That assumes you can get a plane ticket, and you probably cannot, even if you booked three months ago. Travel agents are swamped with requests but turn customers away because there are no tickets to sell. Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction.

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Airlines Travel Government Study 77

Seth Godin Blog

MAY 31, 2013

Seths Blog.Seth Godins riffs on marketing, respect, and the ways ideas spread. Seths Books. Check out Seths books. Books by Seth Godin. All Marketers Are Liars Blog. SETHS BOOKS. All Marketers Tell Stories. Seths most important book about the art of marketing. Permission Marketing.

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Real Estate Travel Marketing Course 47

Management Consulted

FEBRUARY 16, 2014

Today, we continue our series of book reviews with a look at The McKinsey Way , a book written by a former Associate at McKinsey, Ethan M. Our author today is Daniel, an MC intern focused on video and social media marketing. 3 star) rating than most of the other books we review. 3 interesting book insights.

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McKinsey Case Interview Interviews Consulting 213

Tom Spencer

OCTOBER 8, 2013

A framework to help executives, senior managers and marketers devise strategies for future growth. The Ansoff Matrix is particularly useful for strategic planning because it provides a framework to help executives, senior managers and marketers devise strategies for future growth. What is a Product-Market Growth Strategy?

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Productivity Transportation Development Marketing 113

Tom Spencer

MARCH 8, 2024

From entrepreneurs putting a new product on the market to executives at a public company revamping a product line, effective pricing is a key pillar of any successful sales and marketing strategy. Instead, it depends on valuable information collected from suppliers and customers and evolving market dynamics.

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Productivity Sales Marketing Strategy 158

Martinka Consulting

NOVEMBER 26, 2021

Grant submission, approval, shipping by a certain date, travel when the students are on break, etc. As in my book, If They Can Sell Pet Rocks Why Can’t You Sell Your Business (For What You Want?) Timing – We run our project on tight timelines. Unfortunately, too many owners aren’t on a timeline.

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LSA Global

APRIL 18, 2017

Yes, the “old fashioned” bookstores all struggle to compete with online book sales but Borders had additional challenges they failed to meet. The third and final nail on the coffin was that they didn’t read their market right – a fatal change management mistake. Autopsy #2 – Hummer.

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