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How Middle Market Companies Can Avoid a Liquidity Crisis

Harvard Business

Managers tend to think about liquidity as a finance issue, but in face the behaviors of the sales and operations team — and how they communicate and work together — can have a direct affect on a company’s cash position.

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Marketing When Budgets Are Down

Harvard Business

The general rule of enterprise finance is that marketing budgets drop like a stone at the first sign of trouble and rise like a feather once the environment is more settled. It’s tough to see a significant increase in marketing budgets in the near term.

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3 Questions Sales Teams Should Ask After Losing (or Winning) a Deal

Harvard Business

In the authors’ experience leading and coaching sales teams, they see evidence that a brief, well-pointed sales retrospective, where you unpack the reasons behind a win or a loss, can significantly improve a team’s future win rate. But very few take the time to assess why they won the business.

Sales 40
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The Transformative Power of AI in Business

Tom Spencer

In this article, we will explore the transformative power of AI in business and five key areas where it is being successfully implemented. As a result, businesses are able to provide recommendations that simultaneously enhance customer satisfaction and increase sales revenue.

Data 147
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Why Write and Publish Business Articles? For 5 Good Reasons!

Emerson Consulting Group

In a world filled with tweets, ever-breaking news, a thousand TV channels and podcasts galore, is there any point to toiling away at an article, then seeking a journal or magazine willing to publish it? Publishing articles can promote your business. Publishing articles offer higher levels of credibility.

Journal 40
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From Idea to Business: A Comprehensive Guide

Business Consulting Agency

Entrepreneurs often face a myriad of challenges, from market research to legal compliance. In this article, we’ll outline the key steps to start a business and emphasize the crucial role of business consulting agencies and consulting services in ensuring success for startup companies entering the business world.

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Overcoming Data Collection Challenges in Consulting

Tom Spencer

I was assigned to a typical strategy engagement – should client X selling product Y increase sales in market Z? Our hypothesis was that increased sales volume would be associated with increased profitability due to economies of scale. His advice was specific to consulting, but applicable to other areas of business too.

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