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Business Development and Networking During a Pandemic Lockdown

Successful Independent Consulting

The #1 FUD (fear, uncertainty, doubt) among independent consultants involves business development. How can I develop a steady pipeline of leads? I don’t know how to do sales! For self-employed professionals, business development equals relationship development. Will I be able to find enough work?

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Comprehensive Guide to Selling Your Products Online

Business Consulting Agency

The digital marketplace offers an abundance of opportunities for businesses to sell products online, catering to a global audience. However, the process of starting online sales demands strategic planning, seamless execution, and a thorough understanding of e-commerce dynamics. Shopify, WooCommerce, Magento).

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Achieving Startup Success via Product-Market Fit

Tom Spencer

Others have developed theories to explain why businesses fail and what criteria distinguishes successful founders from unsuccessful ones. While this idea is appealing and no doubt has some truth to it, it has led many entrepreneurs to develop, fund, and launch products that ultimately fail.

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How Software Companies Can Avoid the Trap of Product-Led Growth

Harvard Business

Companies like Slack and Dropbox have pioneered the use of Product-Led Growth (PLG). They start by building a product that’s indispensable for small teams, then count on low friction and customer advocates to expand throughout the organization. Don’t wait until product-led growth stalls to plan for a multi-pronged sales strategy.

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Research: Why People Really Buy Upcycled Products

Harvard Business

Researchers who analyzed consumer feedback from Etsy discovered that what consumers value most about upcycled products is not their sustainability but their creativity.

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Tech Sales vs Management Consulting

Tom Spencer

As someone currently in management consulting who has previously done tech sales for a major software company, I was amused by Martin Keller’s article championing tech sales (sometimes known as consultative or customer success driven sales) over management consulting. Professional Development. Work-Life Balance.

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The Transformative Power of AI in Business

Tom Spencer

In this article, we will explore the transformative power of AI in business and five key areas where it is being successfully implemented. These systems can suggest relevant products that customers are likely to enjoy. For example, Amazon might collect and analyze customer data such as product purchases and demographic information.

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