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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

When I saw the McKinsey report on “developer productivity,” I shuddered. Second, there's no way to measure such a thing as developer productivity, despite what McKinsey says. McKinsey wrote that report as a way of using their intellectual property (IP) to build political capital at the client.

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Manage Your Intellectual Property

Johanna Rothman

When we manage product development for organizations, we work for hire. The company hires you, pays you a wage, and in return, your intellectual property belongs to them. While “one person” may have had the original idea, we need many people to refine the idea and bring that product to market.

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US Business Guide for Foreign Companies Entering the US Market

Business Consulting Agency

Expanding business operations into the lucrative and dynamic United States market is a strategic move that can yield significant rewards for foreign companies and investment groups. Get started with this US business guide for foreign companies, entering the US market. If more assistance is required, talk to a business consultant.

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Companies Entering US Market Get Aid

Business Consulting Agency

To successfully enter and thrive in the US market, many foreign firms turn to business consulting services and consultants. In this article, we will explore how these services play a crucial role in facilitating market entry for foreign companies, backed by facts and statistics. Get aid when entering the US with your business.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is not some marketing fad. Content marketing is essential for consultants because we are in the knowledge business. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. it's one thing to have a repository of intellectual property (IP).

Marketing 202
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How to Become a Go-To Person Within a Consulting Firm

Steve Shu Consulting

Play a key role in developing new intellectual property or approaches for the firm. Pursue mastery in business development if you can (aka sales). Publish articles in a focused area or practice (aka marketing). Although it depends on your firm, consider writing articles, whitepapers, or books.

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Success With Business Startups Through Professional Assistance

Business Consulting Agency

In this article, we will explore the numerous areas where these consultants provide assistance and the extensive benefits, they deliver to businesses embarking on their entrepreneurial journey. Business Planning : Developing a comprehensive business plan that outlines goals, strategies, and financial projections.