The Fearless Marketer

OCTOBER 8, 2018

I’ve probably had more conversations about this topic with clients than any other: How to choose the best marketing strategies for one’s professional service business. This is the fifth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track.

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The Fearless Marketer

JANUARY 27, 2020

Last week I did a “webinar demo session” on how to send very simple emails to get meetings with prospective clients and those who can lead you to prospective clients. A few had already set up meetings. At the beginning of the session, I talked about how online marketing is so difficult these days. Stay tuned.

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Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing.

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Consulting Matters

JANUARY 15, 2020

Therefore, you need to create marketing routines that consistently generate leads and future clients into your pipeline. Marketing has one job – to get qualified leads to know who you are and be interested in having a conversation with you. For Reflection: Are you strategic or scattered in your marketing approach?

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The Fearless Marketer

MARCH 29, 2021

Well, I really believe that you should embrace proactive marketing more than ever. It’s the one approach to marketing my services that has always worked best for me. Proactive marketing means reaching out and engaging prospective clients. Proactive marketing includes the following strategies.

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Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing.

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The Fearless Marketer

JULY 23, 2018

I like to think I’m a pretty good marketer of my professional services. After all, I’ve been at it for 34 years, read hundreds of marketing books, thousands of articles and studied with the very best marketing gurus. But marketing is still challenging for me and the majority of independent professionals. Challenge # 2.

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The Fearless Marketer

JANUARY 20, 2020

I’ve been writing a lot about the importance of setting up meetings with prospective clients and those who can lead you to prospective clients. How to Get 100 Meetings. More Meetings = More Clients. But what do you actually say in such a meeting that will move things forward and lead to more valuable connections?

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Wakeman Consulting Group: Dave's Blog

DECEMBER 9, 2022

Don’t miss my annual numbers webinar ! A Sneak Preview: A few of the ideas I’ll share with you on next week’s webinar: 2023 projects to see a 30% increase in international travel. Don’t miss the webinar: 11 AM Eastern 13 December 2022. These ads can help you express your strategy. I’ll get into more below. .

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Consulting Matters

MARCH 9, 2023

And when I added in the marketing agency-type services like website design, I let go of parts of my mentoring, especially around community building and teaching, that I loved. I had ultimately let go of and missed so much when I added more marketing agency services to my business. What about you? Letting go is harder than it sounds.

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Wakeman Consulting Group: Dave's Blog

APRIL 9, 2023

Meaning that Tesla stole sales in the first quarter from the second quarter and the profits were lower because Tesla discounted to get those sales in sooner to meet the “expectations” of Wall Street. In Tesla’s case, they are just trying to tread water to meet Wall Street’s demands. Discounts are a sign of a business with no strategy.

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1 to 1

MAY 2, 2013

Marketing Research Articles. Customer Strategy Trends. Meet the Editors. Customer Strategy. Webinars & White Papers. 1to1 Webinars. Strategy Speaks Blog. Customer Strategy. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness.

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Rod Burkert

MARCH 18, 2020

In case you missed my last post: How to build prospect trust into your marketing. But we can build trust (confidence/competence/ benevolence) into our marketing. There is a new strategy gaining momentum: micro-influence. Think of this as compound marketing. The webinars reach a national audience. You probably do.

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Wakeman Consulting Group: Dave's Blog

DECEMBER 16, 2022

As the World Cup winds down, 5 ideas on building the brand of MLS further : My webinar this week talked about the streaming wars and Apple’s investment in MLS. Research: Remember this: Market research is a proactive activity built on developing a hypothesis of the market or asking a question that you are looking to answer.

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Sports Marketing Research Strategy 59

Tsavo Neal

NOVEMBER 13, 2017

Which is a bit concerning, because you would think that firms that have marketing budgets would have better websites. ” Currency Marketing Tim McAlpine, Owner at Currency Marketing. “ Currency Marketing is a credit union-focused marketing firm. That’s not the case. and 20% in Canada.

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1 to 1

JULY 16, 2020

But meeting customer demands in crisis mode is one thing and delivering an exceptional CX in a world transformed by the pandemic is another. In a recent TTEC poll, 45% of respondents indicated that they had accelerated their digital transformation strategy; 31% said their transformation was stuck, and 24% were planning to accelerate.

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Kai Davis

JULY 10, 2020

link] ), it’s easier to identify activities that move someone forward (like ‘send a follow-up email’ or ‘schedule a meeting to discuss proposal’). content, sales pages, marketing assets, interviews, offers). outreach, podcast tours, write guest articles, webinars, have conversations). Kai Davis.

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Jacq Hackett Consulting

JUNE 10, 2018

Take marketing action. The imposter syndrome moves in, and instead of going out and marketing themselves, they stay under the radar hoping clients will find them. The imposter syndrome moves in, and instead of going out and marketing themselves, they stay under the radar hoping clients will find them. You can register here.

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Tsavo Neal

JANUARY 20, 2022

” As a specialist in design, copywriting, and marketing for consultants, I’m biased. Instead, they leverage their consulting websites as the centerpiece of their marketing system. Eventually, I learned how to do my marketing online to the point where people would pick up the phone. It even instills confidence in you.

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The Fearless Marketer

MAY 4, 2020

In last week’s Webinar on Going Radically Virtual, I did a poll to measure what the participants were doing in their marketing during the pandemic. Are you reaching out each week and getting meetings with past clients and business associates? The results were telling: 1. Yes – 62%. No – 38%. Stay Connected.

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Transportation Video Retail Survey 87

The Fearless Marketer

FEBRUARY 9, 2020

For the past several weeks I’ve been writing about and teaching how to get more meetings with prospective clients and those who can connect you with prospective clients. How to Get 100 Meetings. More Meetings = More Clients. More than 350 signed up for my demo webinar on the topic, “ Fewer Emails, More Meetings.”

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The Fearless Marketer

MARCH 30, 2020

Let me give you a scenario: You’re meeting with a client to share some ideas they can use to work with their employees virtually. And you then follow-up to get more client meetings and expand on the ideas you’ve shared. Creating marketing materials. The client appreciates the ideas and you both feel inspired. Your Action Plan.

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Development Resources Meeting Survey 62

Rod Burkert

MAY 9, 2018

We are meeting up with friends who will install solar power on our rig so that we can do some more remote stays and save money over “traditional” RV parks that have become quite expensive of late. Our marketing has to work FOR our practices. And your marketing plan – the efforts that bring work to your door – may need a reset.

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Marketing How To Industry Conference 40

Tsavo Neal

APRIL 27, 2017

Would you go and meet a prospective client wearing basketball shorts and sandles? But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. SOURCE: Social Talent.

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Asamby Consulting

MARCH 17, 2022

Innovative businesses are able to keep their operations and products relevant to the rapid changing market conditions. Innovation helps organizations optimize their business and stay competitive in the market as mentioned above. Is there any space for personal thoughts and ideas during the weekly meeting?

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1 to 1

MARCH 2, 2023

Technology investments will be more tempered in 2023 and that calls for more strategic planning, said panelists on the recent ICMI webinar, “Weathering the Storm: Investing for Long-Term Contact Center Success.” This is a mistake,” said panelist Nick Cerise, chief marketing officer at TTEC.

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1 to 1

MAY 4, 2020

On a recent webinar, “How to readjust and future-proof your sales,” sales growth experts from TTEC addressed prevalent questions about selling in today’s new reality and shared proven tactics, tips, and strategies. Schedule daily video conferences to quickly review priorities and tasks just as you would for an office meeting.

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Sales How To Resources Meeting 26

Jacq Hackett Consulting

JUNE 10, 2018

Take marketing action. The imposter syndrome moves in, and instead of going out and marketing themselves, they stay under the radar hoping clients will find them. The imposter syndrome moves in, and instead of going out and marketing themselves, they stay under the radar hoping clients will find them. You can register here.

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Management Video Course Consulting 120

Epicflow

MARCH 22, 2024

This article is inspired by the webinar featuring Epicflow co-founder Jan Willem Tromp and professor Mario Vanhoucke based on his latest book “The Illusion of Control: Project Data, Computer Algorithms and Human Intuition for Project Management and Control”.

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Martinka Consulting

JUNE 24, 2020

Over the last couple months I’ve been on a lot of webinars, Zoom meetings, and other online events, as I’m sure many of you have. Internet marketing will stay strong. If you’re not changing your marketing be prepared to do so. Here are my take-aways from them, in no particular order. People are terrified and scared.

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1 to 1

MAY 7, 2013

Marketing Research Articles. Customer Strategy Trends. Meet the Editors. Customer Strategy. Webinars & White Papers. 1to1 Webinars. Strategy Speaks Blog. Customer Strategy. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness.

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1 to 1

MAY 5, 2013

Marketing Research Articles. Customer Strategy Trends. Meet the Editors. Customer Strategy. Webinars & White Papers. 1to1 Webinars. Strategy Speaks Blog. Customer Strategy. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness.

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Analysis Data Sports Media 42

1 to 1

JUNE 11, 2013

Marketing Research Articles. Customer Strategy Trends. Meet the Editors. Customer Strategy. Webinars & White Papers. 1to1 Webinars. Strategy Speaks Blog. Customer Strategy. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness.

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Telecommunications Media Advertising Trends 44

Consulting Success

MARCH 5, 2018

Elizabeth has joined me today to explain how you can create a thriving, successful consulting business in the nonprofit market. She shares four essential ideas on how you, too, can create a thriving, successful consulting business, either in the nonprofit or for-profit market, in this episode of The Consulting Success Podcast.

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1 to 1

SEPTEMBER 21, 2022

On the other hand, hiring skilled labor and retaining a trained workforce continues to be challenging in the current market. But, is that good strategy to meet the current moment and prepare for 2023? A recent poll suggests that financial services leaders see several items as the top CX issues facing the industry.

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Comatch

JUNE 21, 2022

As the CTO at COMATCH, part of my job is to help our businesses formulate strategies to attract, find, and recruit top talent to fill high-skill digital positions. Various new trends and cultural shifts have led to a demand-heavy market. Salaries in the digital skills market are volatile and continuously rising.

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1 to 1

JUNE 13, 2013

Marketing Research Articles. Customer Strategy Trends. Meet the Editors. Customer Strategy. Webinars & White Papers. 1to1 Webinars. Strategy Speaks Blog. Customer Strategy. Mobile Marketing. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness.

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Media Advertising Trends Sales 40