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How to Refine Your Brand Clarity & Messaging with Kamaria Scott [On-Air Coaching]

Consulting Matters

Her initial attempts were too generic and laden with industry jargon, which kept her spinning and struggling – unable to get her website launched and out there getting clients. But with marketing copy- it’s about being relatable, clear, and accessible. Does this sound familiar? If so, you're in the right place.

How To 156
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Narrow Your Niche to Win More Work as a Solopreneur

Successful Independent Consulting

Many solopreneurs make the mistake of marketing themselves as a jack-of-all-trades. Working within the intersection between these disciplines, Jack emphasizes leadership development, inter-cultural business communication, employee engagement, and customer focus. Download a worksheet here.) What was the industry?

Exercises 195
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How To Create A Strong Future and Brand Position with Jared Nichols

Consulting Matters

Initially, I wanted to interview Jared because he has done a fantastic job carving out a unique position in the market as a specialized futurist. Why you need to develop intellectual property through content development. Check out our marketing agency services, mentoring programs and courses at [link].

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Create a Soulful and Profitable Business with Puja Madan

Consulting Matters

Puja Madan, a leadership coach who blends spirituality and entrepreneurship, shares her journey through the contrasting worlds of meditation centers and tech startups and how she developed her Amplify Model to help entrepreneurs find clarity in their values, vision, and voice.

Energy 156
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Why CEO’s Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex

Consulting Matters

He is a strategic and operational leader, having led strategic planning, finance and business development teams for these companies, as well as leading large operating units of over $500 million and $1 billion in revenue. An industry visionary, Brad specializes in distressed and growth business opportunities.

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Product Market Expansion Matrix

Tom Spencer

The product-market expansion matrix may prove useful in the consulting case interview and is relevant when considering growth strategies. There are four ways that a company can pursue growth: Market penetration: A strategy to increase sales to existing customers and increase market share. (Source: Flickr ).

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Chris Hoff’s Guide for Consultants and Coaches Navigating Radical Change

Consulting Matters

He began his career in sales and sales management with a division of a Fortune 500 company in the aerospace and defense industry. From Loma Linda University in marriage & family therapy, where his concentration was in organizational development and systems consulting. His formal education includes a Ph.D.