Remove Case Studies Remove Industry Remove Sales Remove Study
article thumbnail

The consulting case study: What you need to know

freshminds

Why are Case Studies used? Note that they are not looking for a “right answer”; they are looking for a “right method” Types of case studies. Strategy Consulting : tend to use “strategic” type case studies (more details below). How to answer the case study.

article thumbnail

Cracking Pricing Strategy Case Studies

Tom Spencer

The luxury fashion industry often uses this approach. superior after-sale service, Gucci brand, etc.)? The second approach companies take to set prices is called value-based pricing. It purely focuses on how much customers are willing to pay for the product and completely ignores costs. other similar luxury shoes)?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Breaking down the M&A Case Study

Tom Spencer

Rationale: The main reason IBM decided to buy these 40+ companies is that they could all benefit from the firm’s global sales force. IBM estimates that thanks to its footprint it could accelerate the growth of the companies it purchased by more than 40% over the two years following the acquisition in some cases.

article thumbnail

5 Best Practices for Attracting Ideal Consulting Clients

Consulting Success

3 common reasons for taking on less than ideal clients are: Revenue – you increase your sales and revenue. Better case studies. This allows you to create great case studies that resonate with the same type of ideal client and leads to attracting ideal consulting clients and winning more business.

article thumbnail

Case Study: An Office Romance Gone Wrong

Harvard Business

They were at a conference, with industry contacts all around, using their corporate expense accounts. Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. It’s an investor conference, not a sales event.”

article thumbnail

Impact of Marketing Consulting Services on ROI

Business Consulting Agency

A study by Nielsen Norman Group found that users leave a webpage within 10-20 seconds if they don’t find relevant content, emphasizing the importance of effective marketing communication. A case study by Demand Gen Report found that businesses with effective lead nurturing strategies experience a 45% increase in lead generation ROI.

ROI 52
article thumbnail

Case Study: Follow Dubious Orders or Speak Up?

Harvard Business

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. In an industry expected to generate $170 billion in revenue by 2020, she knew she’d have many opportunities. From the start, she was fascinated with the work.