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Why We Struggle with Marketing

The Fearless Marketer

There are two things that make us struggle with marketing. The first thing is all the strategies and skills needed to market ourselves effectively. It has to do with the mindsets, beliefs, and fears we bring to the marketing and selling process. One is relatively easy to solve and the other is more difficult.

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How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)

Consulting Matters

But they hate the struggle of trying to find the words to describe what they do and write about it. It's the lack of words that keeps websites from getting launched and marketing tactics from getting implemented. Related Article: "7 Reasons Why Your Client Aren't Getting it When you Write and Talk About What You Do".

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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

Decision #1: Define Your Why. If your goal is to grow your consulting or coaching business to a place where it earns passive revenue so you can follow your real passions, I promise you are setting yourself up for years of spin and struggle. Ask yourself: Why do you REALLY want your own business? Why consulting or coaching?

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7 Reasons Why Your Clients Aren't "Getting It" When you Talk and Write About What You Do

Consulting Matters

They try to sit down and write copy for their website or marketing or a simple blog post and they face writer's block so intense that it's a miracle that more computers of consultants and coaches aren't flung against the wall. If writing is a struggle for you, don't worry. We have no idea who our business serves. Nor should you.

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Embracing Your Expertise: The Importance of Believing in Yourself with Ann Carden

Consulting Matters

So, if you're ready to take your success to the next level, join me as we explore the mindset and habits of successful, elite consultants. About the guest: Ann Carden has an extensive 41-year business and marketing background. In this episode, we're diving into embracing your expertise and the importance of believing in yourself.

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Overcoming Entrepreneurial Burnout with Rachelle Stone and Lori Smith

Consulting Matters

Listen to my conversation with burnout expert Rachelle Stone and fellow consultant Lori Smith on why we struggle with it and what to do. If you feel guilty and lazy every time you try to relax, get overwhelmed and easily distracted, want to be more present with your family, and are exhausted, you’re not alone.

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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

Decision #1: Define Your Why. If your goal is to grow your consulting or coaching business to a place where it earns passive revenue so you can follow your real passions, I promise you are setting yourself up for years of spin and struggle. Ask yourself: Why do you REALLY want your own business? Why consulting or coaching?