Wakeman Consulting Group: Dave's Blog

APRIL 9, 2023

I was doodling this week, waiting for a store to open in the mall, and I came up with a drawing for what innovation really looks like: Insight Creativity Action A circle. Let’s take a look at this idea: First, insights. Second, creativity. That’s what leads to the “Doom Loop of Discounting”.

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Buzzsprout

MARCH 4, 2024

Podcast cover art is one of the most important pieces of your podcast's brand : it's the first thing potential listeners see in Apple Podcasts, it signifies the quality of your podcast, and 62% of new listeners are more likely to listen if they like its cover art. Programs like Canva will do this automatically.

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Consulting Matters

JULY 20, 2023

Running a business and maintaining optimal health may seem like a Herculean task, but it's not impossible. Symptoms like exhaustion, bloating, and unexpected weight gain can be early warning signs of burnout and unhealthy gut health. Doctors always told her everything looked “normal.”

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System Video Strategy Strategy 120

Consulting Matters

SEPTEMBER 1, 2022

Are you a consultant or coach who knows it's crucial to build your brand but honestly has no clue what that means? By the end of this series, you'll get big boosts of clarity on what makes you unique, how you can stand out in the marketplace, and use your natural strengths to attract clients magnetically. What image are you portraying?

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Exercises Consulting Video Sales 156

Buzzsprout

MARCH 28, 2024

It's an excellent time to learn how to harness this medium whether you're a podcaster selling ad space, or a brand looking to promote your product. According to Edison Research, podcast consumers are 54% more likely to consider the brands they hear advertised on their favorite shows. Who can benefit from podcast advertising?

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Consulting Matters

JULY 7, 2022

Do you want to know what executives in world-class companies think about leadership and why they hire consultants and coaches? Second, Jim is one of the best executives and lives the values driving consultants and coaches like us, especially around purpose and relationship. But they do. If so, schedule a call with me!

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Operations Leadership Transportation Consulting 156

Consulting Matters

JANUARY 20, 2020

And as a result - we take work is beneath what we did when we were corporate leaders and get paid for our time, something we haven't done in years. You don't have to become a subcontractor to another consultant or coach that has mastered marketing more than you have. So let's turn this around. You don't have to take any work.

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How To Consulting Marketing Course 218

Consulting Matters

MARCH 16, 2023

Are you tired of hit-or-miss profits and feeling like you're never getting ahead? Before we dive into the nitty-gritty details of each level of success, let's first explore what sets them apart. So how do you get out of this trap? Like any business, the first step is strategy – what do you do, for whom, and why.

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Consulting Matters

MAY 25, 2023

In this episode, you'll hear: How to unlock the potential of your intellectual property About the connection between women's wealth and intellectual property How to protect and monetize your intellectual property Next steps: Reach out to Erin if you are looking to protect your property and monetize and get yourself free from that paid-for time trap.

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Intellectual Property How To Consulting Film 156

Organizational Talent Consulting

DECEMBER 12, 2022

Most companies have record-high voluntary employee turnover rates, and more than half of employees only do the minimum required at work. Recently economists have connected what is now labeled Quiet Quitting to a fall in US labor productivity output. But inevitably, there is also a creative thinking aspect. Dig elsewhere.

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Consulting Matters

OCTOBER 9, 2020

Unproductive questions about what you could have done differently and fears about the unknown are keeping you at up at night. Step 1: Take a Beat and Process What Happened to You. The truth is your layoff is not what it seems to be. But what is happening doesn't have to be an experience of everything falling apart.

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Nonprofit Leadership Financial Training 120

Consulting Matters

JULY 8, 2020

Do you know who your ideal consulting client is? Here's the thing: You can do decent work with a lot of different leaders. But you can do AMAZING transformative work with a select few who connect with you to the point that they don't just your products and services. What to Expect in This Tutorial [00:00]. Transcript.

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Consulting How To Exercises Film 156

Chad Barr

OCTOBER 25, 2023

Based on your feedback and insights above, I would like to create [identify new and creative services or products you’d like to create and be specific] Here is example 1: I am interested in [conduct a meeting with my department heads]. What ideas do you recommend I use? What activities should I create?]

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The Fearless Marketer

MARCH 1, 2021

It’s easy for our marketing to get stuck in a rut. Look, the pandemic, the economy, right-wing insurrectionists, vaccines, and God knows what else, has made marketing a little harder right now. So, what will you do to reach out in some way? – And then, what experiences can you give them?

Marketing 62

Marketing Video Interviews Media 62

Granite Leadership Strategies

MAY 1, 2023

Homework Whether the procurement specifies the best value or low price technically acceptable (LPTA), doing your homework and honing your money details to the right target price, is likely to spell the difference between a win and losing an important competitive procurement. What makes the difference for a Gov Con?

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Government Analysis Development Tools 97

Wakeman Consulting Group: Dave's Blog

APRIL 7, 2023

I’m doing a FREE webinar called “Filling Your Seats NOW! One thing: Back in the early 2000s when I was working with folks like AmEx, YellowTail, and Coca-Cola, creating unique events was at the heart of what made me successful. What does this mean? Innovation is about mixing three things: creativity, insight, and courage.

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Consulting Matters

AUGUST 26, 2021

When you make these seven decisions, you will gain CLARITY on what success looks like (to you) and cultivate the CONFIDENCE needed to pursue success without hesitation boldly. Ask yourself: Why do you REALLY want your own business? What difference will your consulting/coaching success make to your career and life?

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The Fearless Marketer

JULY 13, 2020

If you’ve been thinking thoughts like this recently, you’re not alone. When I think of the enormity of what we’re all going through right now, I’m kinda surprised I’m not depressed all the time! That’s what I do and what I love to do. I’m always looking for the next workable idea or solution.

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Consulting Matters

AUGUST 19, 2020

More than likely, my answer to you will be yes. And are you thinking that now is the time that you want to add a course to what you offer? I think one of the things that us working at home a lot have clarified for us is that we've got to get creative about how we deliver our consulting and coaching. This is a really great time.

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Tom Spencer

FEBRUARY 16, 2024

While problem solving can be a challenging skill to define, it essentially involves being adept at analysing circumstances, spotting problems, and coming up with creative and robust solutions. Leadership While leadership is looked favourably upon by virtually every employer, it is especially important for consultants.

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The Fearless Marketer

JANUARY 13, 2020

What is the purpose of marketing? The purpose of B2B marketing is to get meetings with prospective clients. What’s the difference and what does that mean for your marketing? Let’s say you’re a manager who’s looking for somebody to help their team work more productively and creatively.

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Meeting B2B Productivity Marketing 62

Consulting Success

FEBRUARY 8, 2018

Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. For those who don’t know you, explain what you do. . It’s a sales training organization to creative professionals.

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The Fearless Marketer

FEBRUARY 18, 2019

Is it true that some people are more creative than others? And even if that’s true, can less creative people be more creative? More importantly, can YOU be more creative? In other words, creative people come up with stuff that’s outside the box, and not just once in awhile, but on a regular basis. Not exactly.

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Education Research Marketing Study 59

Consulting Matters

APRIL 9, 2019

I'm really excited about doing it. So tell me a little bit about your background and what was it that made you decide; like you know what, I want to take the risk and start my own shop? Would I move to a new company and take on another executive role without any background in the company and do what I was doing before?

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Interviews How To Engineering Productivity 208

Tom Spencer

NOVEMBER 14, 2020

These are definitely important to get you there, but it’s not enough to know they exist, it’s important to delve further into WHAT each aspect is actually composed of. Before we discuss, let’s define some basic attributes that consulting firms look for: Strong analytical skill-set. Creative thinking. Ability to work with teams.

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Management Consulted

NOVEMBER 20, 2013

First, you have to show you have the skills to do the job. . We know we could do an entire article on each one, and very well might in the near future (comment below if you’d like to see more on this)! They are meant to test both your analytical and creative thinking process. The original market was $24M/year.

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Case Interview Interviews Study Cover Letters 236

Consulting Matters

APRIL 9, 2019

I'm really excited about doing it. So tell me a little bit about your background and what was it that made you decide; like you know what, I want to take the risk and start my own shop? Would I move to a new company and take on another executive role without any background in the company and do what I was doing before?

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Interviews How To Engineering Productivity 189

Wakeman Consulting Group: Dave's Blog

DECEMBER 16, 2022

The next two weeks, I’m going to look back on the year that was. BTW, who do you have in the World Cup Final? FYI: These will all matter to you no matter what size your venue, team, league, or other sector of the business you work in. In fact, doing them might be more important for smaller organizations. To the Tickets!

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Sports Marketing Research Strategy 59

Clarity Consultants

SEPTEMBER 28, 2023

But how do they achieve this level of personalization? Why Do Instructional Design Consultants Prioritize Learner Needs? You’d struggle to comprehend it and likely leave feeling more confused than ever. They’ll be more likely to ask questions and seek clarification. There’s no denying that it’s a competitive market today.

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Training Training Education Consulting 109

The Fearless Marketer

JANUARY 17, 2022

So you go on Google and look up “how to get the attention of a prospective client,” and your first search leads to this article in Forbes: Nine Highly Effective Ways to Get A Client’s Attention. This article offers nine creative ways to get the attention of prospective clients. That’s a lot of things to do! Cheers, David.

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Research Meeting Data Productivity 62

Action Plan

MAY 1, 2023

Sometimes, I have felt like my efforts were not enough, but I have come to realize that I was often wrong about that. I spent more time telling them what to do. Being a Thinking Partner is what works best. And if a client is looking for a boss, maybe you’re not the best one to help them. My conclusion?

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How To Development Marketing 52

Seth Godin Blog

AUGUST 30, 2023

We see that people generally like food without meat, but when it’s labeled as a particular sub-category, they avoid it. But the real insight is that if a marketer wants to reach the masses, the regular kind becomes worth understanding. Which, inevitably, they will fail to do.

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Study Groups Marketing Research 41

Comatch

JANUARY 30, 2023

With the development of new technologies like AI and Machine Learning, the pressure to acquire digital skills has never been so high. With the digital economy set to be one of the fastest-growing sectors in the world, many businesses are now looking to take advantage of the opportunities driven by this innovation.

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Consulting Agile Trends Industry 98

Markovitz Consulting

SEPTEMBER 15, 2020

If you look closely at the advice that’s being trotted out in leading business publications, you’ll see that aside from mentions of the pandemic, these articles could have been written a year ago or a decade ago. And what leader hasn’t been told ad nauseum that it’s impossible to over-communicate with the troops.

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Leadership Airlines Agile McKinsey 124

Action Plan

OCTOBER 1, 2023

Here are a few common ones I’ve heard from clients over the years: I can’t do that. You might come up with, “I could ask someone to show me, I could look it up online, I could see if there are any videos that will show me.” Like anything, asking yourself questions takes a little practice. I’m not creative enough.

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Energy Resources Talent Development 52

The Fearless Marketer

MAY 18, 2020

The thing is, that’s really what we all want, isn’t it? This is what we expect of our government and our elected officials. And we are all a little ticked off that things aren’t going as perfectly as we’d like. Perhaps this dumbest thing we can do is expect that things will be different, that things will improve.

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Government Energy Resources Film 62

Management Consulted

JULY 17, 2016

In our last article, we took an in depth look at Market Sizing. Today, we’re looking at profit, which is probably the most important framework. Think of it like this: if business is like our solar system, then profit (also known in simple circles as cold hard cash) is the sun, around which the celestial bodies revolve.

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