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Transforming Marketing Excellence

Business Consulting Agency

In today’s dynamic business landscape, marketing departments across diverse industries are constantly challenged to innovate, adapt, and optimize their strategies to stand out in a crowded marketplace. Transforming marketing excellence with expert assistance through marketing consulting services.

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298: Brian Gladden—Can You Be A Value Innovator Inspiring New Markets

On the Brink Podcast

Hear how Blue Ocean Strategy helps you own your market! Brian is a trained Blue Ocean Strategist who helps businesses find unmet customer needs and create uncontested market space by using the tools and methods of Blue Ocean thinking. He just loves the methodology and objectives behind BOS, as do I. It really works!

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How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)

Consulting Matters

It's the lack of words that keeps websites from getting launched and marketing tactics from getting implemented. What I'm NOT going to do is show you how to put sizzle around how to explain your methodology to your client that makes them sign with you on the spot because that is not going to happen. This article is for you.

How To 401
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How to Confidently Articulate the Value of What You Do

Consulting Matters

What you do isn't the same as your methodologies or tools. A carpenter may have a hammer, screwdriver and drill and perhaps the best ones on the market. They are not enamored by your personality assessments, your coaching approach or any other your methodologies because they don't hire you for those. What drives you crazy?

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Refining Your Marketing Message

The Fearless Marketer

Your marketing message is one of the most important tools in your marketing toolkit. You may not realize it, but marketing messages are used everywhere. You may not realize it, but marketing messages are used everywhere. The best way to do that is by speaking your marketing message to prospective clients.

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Consultant Marketing Pillow Talk

Jerry Fletcher

And the worst part is our guide may not recall blurting out the methodology or special ingredient or whatever secret should have remained so. Jerry Fletcher is a sought-after International Speaker, a beBee ambassador, founder and CEO of Z-axis Marketing, Inc. It happens. Another Client’s shoulder This is possibly the worst.

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Mistakes Consultants Make With Offers

Consulting Matters

We will look at why you should highlight the transformation and results your clients can gain from working with you, rather than focusing on your methodology. We'll sail into the essentiality of understanding your ideal clients and designing your offers with their needs at the crux.