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Achieving Startup Success via Product-Market Fit

Tom Spencer

By understanding the jobs that customers need done, entrepreneurs can develop products that meet the needs of their target customers. For example, a shoe company might develop a new shoe that is both comfortable and stylish, meeting both functional and social needs. Markets are maintained and disrupted based on product-market fit.

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IMC USA 2017 Conference Open for Registration!

IMC USA

The conference dates are October 20-22 in Atlanta, Georgia, at the JW Marriott Atlanta Buckhead Hotel. IMC USA’s Conference team has been working hard to plan the best programs and networking so that you can learn new approaches and methodologies, meet other consultants, and grow your practice. Learn more at our conference web pages.

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Defense, then Offense

CaseInterview.com

The reason this occurs is that these two things happen in a recession: First, some opportunities get destroyed (think: airlines, hotels, restaurants). Think Zoom video conferencing; they grew from 10 million to 300 million meeting participants in five months. This might be an opportunity to change sales messaging.

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Consultant Marketing Speaking Pay to Play

Jerry Fletcher

I’m used to that as these days so many organizations host events where they expect “Thought Leaders” to pay their own way to the event and pick up the cost of the hotel as well. You can set sales meetings with a lot of key players in a short time. People don’t buy on the first meeting. Easier to make buck there.

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We May Not Have a Clear Path, But We Each Have One

Harmonious Workplaces

In 1999, rock-and-roll legend Rikk promoted me within six months from sales associate and drum department head at Sam Ash Music to Operations Manager, where I not only led a warehouse crew, but I became the regional trainer on an Oracle-based POS system at the age of 23. What a funny place to find wisdom — a hotel lobby shop!

Hotels 52
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Salespeople Need a Strategy for Selling to CEOs

Harvard Business

According to a study , executives consider less than one-fifth of the meetings they have with salespeople to be valuable. In one study , sellers gave themselves an aggregate grade of B for their meeting preparation, while executive buyers at their accounts provided sellers with a grade of F. Most reps miss the mark. Manage each minute.

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???After the World Cup: MLS Brand Can Expand!

Wakeman Consulting Group: Dave's Blog

I’ve done a bunch of research and work on this and I find that it can take 11 or more touches to make a sale. Do the associations your brand generate meet the expectations you want? I have seen some pretty heated settlement meetings though. You’ll be able to meet the Booking Protect team in person.

Sports 59