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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

When I saw the McKinsey report on “developer productivity,” I shuddered. Second, there's no way to measure such a thing as developer productivity, despite what McKinsey says. McKinsey wrote that report as a way of using their intellectual property (IP) to build political capital at the client.

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Manage Your Intellectual Property

Johanna Rothman

When we manage product development for organizations, we work for hire. The company hires you, pays you a wage, and in return, your intellectual property belongs to them. Books and consulting are all different beasts. You can write a book by yourself. You can create consulting services and deliver them by yourself.

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How to Become a Go-To Person Within a Consulting Firm

Steve Shu Consulting

Play a key role in developing new intellectual property or approaches for the firm. Pursue mastery in business development if you can (aka sales). Although it depends on your firm, consider writing articles, whitepapers, or books. My team also created an approach for doing wireless spectrum valuation.

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How To Create A Strong Future and Brand Position with Jared Nichols

Consulting Matters

Why you need to develop intellectual property through content development. Book a time with me to clarify your brand position and operate in your unique strengths, just like Jared. Related Blog, Video or Podcast Episode: Amplify Your Brand Image by Writing Books with Roberta Matuson (Ep22).

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Are You Content With Your Content – Redux

Chad Barr

The essence I discussed was that not all entrepreneurs are committed to their business growth or their intellectual property development. Get your copy of my latest new books available now on my Amazon’s author page. . “ Are You Content With Your Content? ” was that article. Why do I think this happens?

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What Writers Can Do About Intended Plagiarism, Part 3

Johanna Rothman

What about a book? Plagiarism of Your Entire Book. Until I started to write books, I had no idea how many people would steal the content of my books. Some reasons are: Putting a book on a torrent site “isn't really stealing.” I spent time writing these books. Why Leave a Book on a Torrent Site.

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Creating Your Digital Empire One Word at a Time

Chad Barr

Assemble together several articles or your newsletter archives and you have now created your eBook or book to be published in print. Continue doing so consistently and in a variety of media formats and you have shaped your intellectual property, created your digital empire and strengthened your thought leadership.