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How To Write a Blog Your Ideal Client Wants to Read

Consulting Matters

Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! Sadly, the owner didn't touch the new strategy because he was comfortable with how things were; it turned a profit, and that's all he needed.

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ISO 20700 and Client Relationships: Building Trust and Transparency

Effective Managers

In this blog, we will explore how adherence to ISO 20700 can fortify these relationships, making them more effective and enduring. By adopting these practices, consultants can create a transparent environment where expectations, goals, and methodologies are clearly articulated and understood.

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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Leading with the methodology. How to stop worrying about exciting ways to explain your methodology (and what to do instead). Strategies you can use right now to begin creating authentic connections with potential clients (and referrers to potential clients). Our goal is not to sell someone after a quick monologue.

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Why You Need An Ideal Client Archetype

Consulting Matters

It makes sense that as consultants and coaches with tons of skills, certifications, frameworks, and methodologies, our path to success is either narrowing down the services we offer or making our approach attractive to many potential clients. Learn more about my Brand Positioning and Messaging strategy services: [link].

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Accelerating Marketing Success with Consultants

Business Consulting Agency

Marketing consulting services offer a strategic advantage by leveraging data-driven insights, proven methodologies, and expert analysis to improve marketing results quickly and effectively. According to HubSpot, companies that prioritize blogging efforts are 13 times more likely to achieve positive ROI from their marketing efforts.

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The Ultimate Guide to Manufacturing Project Management: Best Practices and Strategies

Epicflow

Read more: Fighting Uncertainty in Organizations, Including Matrix Ones Apply a flexible approach to project management Under conditions of high uncertainty, applying deterministic project management methodology like Waterfall may lead to ruining the project flow.

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7 Reasons Why Your Clients Aren't "Getting It" When you Talk and Write About What You Do

Consulting Matters

They try to sit down and write copy for their website or marketing or a simple blog post and they face writer's block so intense that it's a miracle that more computers of consultants and coaches aren't flung against the wall. Related Article: "How to Find the Exact Words That Attract Your Ideal Clients". And will gladly pay you.