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Back to the Basics in Leadership and Life with former EVP of Operations for the Walt Disney World Resort Lee Cockerell

Consulting Matters

Today I'm talking with Lee Cockerell, the former Executive Vice President of Operations for Walt Disney resort and currently a consultant, author, and speaker. In this episode, you'll hear: How Lee evolved as a leader by shedding defensiveness and operating in trust. Why you need to create a system to be a person of your word.

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How to Conduct A Market Scan And Find Your Niche

Consulting Matters

You can stop worrying about the competition because today, I will teach you how to conduct a market scan and find your niche. Today, I'll walk you through the seven steps of your market scan and how to mine for the intel around what makes you unique and how you can stand out – even if you're brand new and just starting.

Marketing 156
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The Transformative Power of AI in Business

Tom Spencer

In the digital age, businesses are constantly seeking innovative ways to gain a competitive edge and streamline their operations. From enhancing customer experiences to optimizing decision-making processes, AI is reshaping the way businesses operate and opening up new possibilities for growth.

Data 147
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The connective tissue around productized services

Kai Davis

When we talk about productized services, we often touch on how they help you increase your effective hourly rate. Standard Operating Procedures (SOPs) let you write down and capture your process so you can remember it later and improve it over time. Or do that marketing thing to generate more leads? The secret weapon?

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Consultant Marketing Automagiced

Jerry Fletcher

Automagic Marketing. That’s what I used to call the kind of marketing that pushed the limits on georaphy. To me, the promise of automated marketing was a kind of magic. That list, which includes suspects, prospects and customers, is becoming the basis of valuation for companies that operate digitally. . It still is.

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Launching Your Online Business: Guide for First-Time Entrepreneurs

Business Consulting Agency

In today’s digital era, the prospect of establishing an online business offers unparalleled opportunities for budding entrepreneurs to bring their innovative products and services to a global market. A thorough exploration of niche markets using tools like Google Trends, Amazon Best Sellers, or Etsy Trends is imperative.

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Front-Line To C-Suite | Inside The Heart and Mind of Former Disney COO and Experience Steward Jim MacPhee

Consulting Matters

Today, I'm chatting with one of my favorite executives of all time, Jim MacPhee, recently retired Chief Operating Officer and self-proclaimed Experience Steward for Walt Disney World Parks and Resorts. In January 2018, Jim was promoted to the role of Chief Operating Officer/Senior Vice President, Walt Disney World® Resort.