Harvard Business

JULY 7, 2016

“It feels weird eavesdropping like this,” Alejandra Chirinos told Ricardo Rodriguez, her marketing VP, and Miguel Martinez, her head of sales. Soledad Orellana, the market research consultant who’d arranged the session, concurred. Ricardo chuckled. “They know they’re being watched,” he said.

Case Study 30

Case Study Case Studies Study Fashion 30

LSA Global

JUNE 18, 2020

The even better news is that how you sell (your sales experience) is the one thing your company can still design, improve, measure, and control in a way that is difficult to replicate or replace. This creates a wonderful opportunity for sales driven companies to use selling as a formidable competitive advantage for growth and profitability.

Sales 36

Sales Training Training Culture 36

Tom Spencer

OCTOBER 26, 2019

Many consulting, corporate strategy, and corporate development roles require the interviewee to go through an M&A case study. Depending on the firm and specific role this case could be very strategic and operational like doing a market entry/growth-type case or very technical (i.e. Conclusion.

Balance Sheet 60

Balance Sheet Case Interview Case Study Case Studies 60

Management Consulted

OCTOBER 18, 2013

Although it started as a tiny group, paling in comparison to the bohemoth revenues of the firm’s hardware sales, this group is now known as IBM Global Services (IGS) which is responsible for 50% of IBM’s revenue globally. Marketing Sales & Service. Financial Markets. IGS has 5 divisions/branches.

IBM GBS 203

IBM GBS Interviews Consulting Case Interview 203

Harvard Business

NOVEMBER 21, 2017

You’ve done your research and know the ins and outs of the company’s public profile, but how can you assess cultural fit — and if you’d actually be happy working there? “Is it market factors? Case Study #1: Talk to outside sources and observe culture firsthand. What the Experts Say.

Culture 28

Culture How To Case Interview Case Study 28

Consulting Success

FEBRUARY 8, 2018

Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. It’s a sales training organization to creative professionals. Thank you, Michael. It’s a pleasure to be here.

Consulting 120

Consulting Productivity Advertising Training 120

Harvard Business

AUGUST 16, 2018

Consider the example of Nicolas, a regional sales vice president at a medical devices company. When promoted to his new role, he inherited a group of district sales managers responsible for selling to hospital systems in their respective geographies. Role Models: shape the values, behavior, and culture of the organization.

Turnaround 33

Turnaround Talent Groups Meeting 33

Harvard Business

MARCH 14, 2017

As I said at the time, it was a case study in poor policy and even poorer execution. The original reason given for the drastic demonetization action was to expose the so-called “black” market, fueled by money that is illegally gained and undeclared for tax purposes. Overnight, 86% of cash in circulation was voided.

Banking 32

Banking Government Policies Sales 32

Kates Kesler

JUNE 11, 2014

The pressure on large companies in today’s equity markets is enormous, with expectations they will continue to produce outsized returns as PE ratios climb daily. The strategy worked until growth slowed in both developed and developing markets. Country and Market Units (P&L, and some infrastructure).

Apparel 82

Apparel Healthcare Enterprise Chemicals 82

Harvard Business

AUGUST 31, 2018

To look into this question, I conducted a case study as part of my dissertation research involving 23 women of color at a Fortune 500 company. They were employed in midlevel to upper-midlevel management positions in strategy, finance, marketing, legal, operations, and technology functions. What made their ascent possible?

Management 39

Management Leadership Culture Development 39

1 to 1

MAY 3, 2013

Marketing Research Articles. Sales Effectiveness. 1to1 Case in Point. Mobile Marketing. Sales Effectiveness. Marketing by Permission! Marketing Blog. Sales & Marketing Effectiveness. I look to 1to1 Media and its partners as a trusted source of information on integrated marketing trends.

Media 37

Media Metrics Advertising Trends 37

Harvard Business

AUGUST 22, 2016

To give an example of just how hard it can be to prevent this from happening, let’s consider the case of Nokia. The voluminous case studies and articles about the firm would fill entire file cabinets in the typical business school storage area. Eliminate bureaucracy. Rediscover the mission.

Company 28

Company Sales Retail Engineering 28

Harvard Business

APRIL 25, 2018

” It could be that what you perceive as insecurity is actually a “personality quirk,” a “cultural or social difference” or “a risk-averse” nature. What you perceive as insecurity could be a personality quirk or cultural difference. Is it because he’s always asking for reassurance?

Management 36

Management How To Case Study Case Studies 36

Harvard Business

JULY 18, 2016

Contrary to popular belief, cultivating a high-trust culture is not a “soft” skill — it’s a hard necessity. This clear manifestation of respect powers huge inflections in organizational culture. Doug observed this when he moved into a Vice President of Marketing position at Nabisco in the $3.5

Financial 28

Financial Culture Leadership Report 28

Harvard Business

MAY 20, 2016

An office environment reflects and reinforces a business’s core values, through the placement of different teams and functions and design elements that reflect culture, brand, and values. To illustrate how this all plays out on a larger scale in real companies, here are two mini case studies from businesses we’ve worked with.

Exercises 33

Exercises Meeting Real Estate Survey 33

Harvard Business

AUGUST 12, 2016

This remarkable underdog story from the world of soccer provides a useful case study of sorts for businesses as well as sports organizations. One temptation for underdogs is to imitate the market leader; another is to avoid mentioning them altogether. Measuring Marketing Insights. Insight Center. Turning data into action.

Research 28

Research Media Case Study Case Studies 28

Consulting Success

JANUARY 29, 2018

Ron and his partners at Navalent help companies that are in pursuit of a substantial transformational change, whether it be strategic formulation, organizational design, cultural shifts, or executive leadership behaviors. It’s a very crowded market out there. Or “Can you come and speak at my sales meeting?”

Development 190

Development Consulting How To Case Interview 190

Harvard Business

SEPTEMBER 16, 2016

Indeed, I’m not sure I’ve met a CEO who has made learning more central to the corporate culture than Ridge has, or has found more ways to develop a thirst for learning among his colleagues. WD-40 is an unlikely setting for such a learning-obsessed culture. It is hardly a glamorous brand, but it is iconic in its own way.

Culture 28

Culture Company Case Study Case Studies 28

Harvard Business

OCTOBER 9, 2018

If you were entering the job market in the early 90s, most job descriptions included “Macintosh experience” or “excellent PC skills” in their preferred qualifications. Has the company decided to pursue a new business vertical based on data collected by the sales team in the field?

Data 32

Data Sales Case Interview Meeting 32

Harvard Business

MAY 5, 2017

As much as you’d like to leave your manager’s office having made the sale, it’s important “not to push for a yes or no right away,” Dillon says. Case Study #1: Propose a pilot and then ace it by being responsive and productive. Give your boss time. ” And then back off.

How To 44

How To Case Study Case Studies Productivity 44

Harvard Business

JUNE 21, 2017

In later-stage ventures, important skills include recruiting specialist employees, communicating vision to new employees, and managing company culture. Respondents viewed selling as a crucial skill for founders, and noted that this encompassed more than just product sales. Cofounders are crucial. ” Always be closing? .”

Engineering 38

Engineering Survey Finance Recruiting 38

Harvard Business

FEBRUARY 6, 2017

And because of years of sales history, you can be reasonably certain that you will be successful: You will sell roughly the number of cars you expected to. And yet our management culture and tools are set up to work in terms of outputs. The old cliché in marketing is true: Customers don’t want a quarter-inch drill.

Management 28

Management System Software Productivity 28

Harvard Business

FEBRUARY 28, 2017

Pearl, his VP of marketing, had learned that their rival Berlinger was launching a line of gem-accented watches, which would be sold exclusively through Shanguang, China’s biggest jewelry retailer. You asked what we could do to boost sales? ” “And so we’re stuck with subtle marketing? In this city?

Case Study 28

Case Study Case Studies Study Sales 28