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Take Steps Now to Protect Your Independent Status!

Successful Independent Consulting

For example, an organizational change consultant hired to provide consulting services to an apparel company would probably satisfy this part of the test even if the apparel company had an organizational effectiveness department because the company’s primary business is apparel, not organizational change services.

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How Consumer Brands Can Connect with Customers in a Changing Retail Landscape

Harvard Business

Whirlpool differentiates its brands — including WP, Maytag , and KitchenAid — by conveying each unique brand voice across a mix of landing sites, social media, and YouTube channels. If brands don’t create a social media presence themselves, customers will create one for them. Add value to the consumer.

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Customer intent is a treasure trove of actionable data hiding in plain sight

1 to 1

Apparel companies Stitch Fix and ThirdLove are two examples of companies that tout their use of data analytics and artificial intelligence in their services. The post Customer intent is a treasure trove of actionable data hiding in plain sight appeared first on 1to1 Media.

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How Chinese Companies Disrupt Through Business Model Innovation

Harvard Business

The American textile and apparel industries, for example, will tell you that the evidence can be found in the blood on the floor — their blood, on what used to be their floor. Experts continue to debate whether Chinese businesses are truly disruptive. For some industries in the West, this question appears a bit ridiculous.

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The Ways Customers Use Products Have Changed — but Brands Haven’t Kept Up

Harvard Business

The emergence of the iPhone and smart technology completely altered the way consumers interact with media and brands. People are consuming media and content as well as curating and creating it. Consumers quickly became accustomed to the opportunity to interact and dictate media culture. The conversation now runs two ways.

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6 Reasons Inflation is Higher than You Think

Tom Spencer

apparel and electronics), but the price of other consumer goods have risen sharply (e.g., In a potential foreshadowing of things to come, The White House , the Federal Reserve , and the media have all signalled that Americans should lower their expectations. Figure 2 : Inflation Adjusted Price Changes since 1998.

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We Studied 38 Incidents of CEO Bad Behavior and Measured Their Consequences

Harvard Business

These decisions become even more important when CEO misbehavior is picked up by the media, bringing unwanted public attention that can have an impact on the organization and its reputation. To examine how corporations handle allegations of CEO misbehavior, we conducted an extensive review of news media between 2000 and 2015.

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