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New Regulations Place Sustainability and ESG at the Center of National and Global Business Competitiveness

Brimstone Consulting

Your strategy needs to consider current and future sustainability and ESG rules and regulations and market realities. The issue is that PFAS do not degrade or degrade very slowly, giving them the name “forever chemicals.” 2023 is the year when multiple sustainability-related regulations will come fully online. If not, should it?

Apparel 73
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Sales Reps, Stop Asking Leading Questions

Harvard Business

Most executives recognize a need for their sales team to act as consultants and sell “solutions.” ” But many CEOs would be shocked at how poorly their sales teams execute on the strategy of consultative selling. I’ve sat through many sales calls like this, and trust me it isn’t pretty.

Sales 41
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Shopping is not the same as buying

Seth Godin Blog

Just about everyone over the age of fifteen, anywhere in the world, engages in the market in some way. Shopping releases chemicals in our brain. Gift cards, garage sales and self-storage units start to reveal just how many layers we’ve built up around our commitment to shopping. We need things and we buy them.

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Customer Signals for Adapting Experiences

1 to 1

A chemical manufacturer with a solid customer listening program noticed an uptick in complaints about pricing. It learned that some distributors were selling chemicals for applications in markets better served by off-the-shelf, commodity products.

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Accenture Careers

CaseInterview.com

The Financial Services Operating Group concerns itself with Banking, Capital Markets and Insurance. The Resources Operating group is devoted to Chemicals, Energy, Natural Resources and Utilities. Accenture's Marketing Transformation services consultants help executives build a high performance marketing operation.

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A Survey of 1,700 Companies Reveals Common B2B Pricing Mistakes

Harvard Business

It traced much of the cause to a mismatch between its sales incentives and pricing strategy. The manufacturer was compensating sales representatives based solely on how much revenue they generated. Data-Driven Marketing. invest in ongoing development of capabilities among the sales and pricing teams through training and tools.

B2B 37
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Sustainable Aviation: Emerging Trends and Opportunities

Tom Spencer

Aerospace is one of the fastest growing markets. While both the size of the market and its growth rate are both large, so is its carbon footprint. The Aviation Market. Ever since the Wright Brother’s famous first flight in 1903, the aviation market has gone nowhere but up. Chemical Innovations.

Trends 88