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262: Babette Ballinger—How Does A Woman Tackle The Fashion Industry? Head On

On the Brink Podcast

Hear how one woman made her mark in an industry of men. As a fashion designer and owner of her own apparel sales firm, Babette had to constantly re-invent herself, learn how to run a business, and deal with the challenges of sustaining successful partnerships with men. Listen in!

Fashion 85
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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

It is a critical step towards identifying growth opportunities in business and should be carried out before undertaking any of the following actions: Developing customized marketing programs (e.g. Prioritizing new product development efforts. Microsoft intimately knows what business people in specific industries need to succeed.

Apparel 103
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[Reader Question] Start as a generalist or niche down?

Kai Davis

Like ‘Veterinary Clinics’ or ‘Accountants’ or ‘Direct To Consumer Apparel Stores on Shopify.’. Q1 : What are niches, industries, or types of businesses (e.g., business development for ”) that you’ve worked with in the past independently or as part of a job? Q1 : What are niches, industries, or types of businesses (e.g.,

Apparel 40
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[Reader Question] Start as a generalist or niche down?

Kai Davis

Like ‘Veterinary Clinics’ or ‘Accountants’ or ‘Direct To Consumer Apparel Stores on Shopify.’ Q1 : What are niches, industries, or types of businesses (e.g., “business development for “) that you’ve worked with in the past independently or as part of a job?

Apparel 40
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Customer intent is a treasure trove of actionable data hiding in plain sight

1 to 1

Oftentimes, the user experience developed by a company for its customers overlooks critical components of the underlying intents the customer wants resolved through their customer experience (CX),” says Ravi Bharadwaj, executive director of corporate strategy at TTEC.

Data 29
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How Chinese Companies Disrupt Through Business Model Innovation

Harvard Business

For some industries in the West, this question appears a bit ridiculous. The American textile and apparel industries, for example, will tell you that the evidence can be found in the blood on the floor — their blood, on what used to be their floor. But despite all the pain they have experienced, these industries are wrong.

Company 35
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The Five Pillars of Marketing Success

The Fearless Marketer

I offer the high-tech plastics industry Management Acceleration Programs for emerging leaders in the industry.”. In the above example, the target was the “high-tech plastics industry.” Developing a focused strategy is the most complex and challenging of the Five Pillars. Kind of vague, right?

Marketing 110