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The Price is Right: Decoding the Art of Product Pricing

Tom Spencer

One of the most common problems business leaders face is how to price a product. From entrepreneurs putting a new product on the market to executives at a public company revamping a product line, effective pricing is a key pillar of any successful sales and marketing strategy.

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Achieving Startup Success via Product-Market Fit

Tom Spencer

While this idea is appealing and no doubt has some truth to it, it has led many entrepreneurs to develop, fund, and launch products that ultimately fail. Why waste years scaling up a product that from the outset never performed the job that customers needed doing? It has come to be known as product-market fit.

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Crazy Airline Gobbledegook Nonsense

The Crazy Lives of Consultants

The airline business is like nothing on earth, and airline people are some of the most common interactions we consultants have. Aircraft - This is one of the most common words to escape from the lips of airline people. But no one outside the airline industry says aircraft. Never gonna happen.

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Sustainable Aviation: Emerging Trends and Opportunities

Tom Spencer

While electric vehicles are already replacing conventional automobiles, no electric aircraft is ready for large scale commercial production that can usher in a sustainable revolution in aerospace. This includes not only commercial airlines, but also cargo planes and military aircraft. Figure 2: Aviation Industry CO 2 Emissions.

Trends 88
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Warren Buffett Is Betting the Airline Oligopoly Is Here to Stay

Harvard Business

Warren Buffett got burned with an airline investment in the 1990s. He blamed the industry’s notorious low profitability on the “kamikaze pricing tactics of certain carriers” and vowed to not invest in this “death trap” sector again. The industry was indeed unprofitable for decades.

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Consultant Ninja: US Industries in a World of S**t: Management.

Consultant Ninja

US Industries in a World of S**t. I was thinking about broken US industries this evening. For some reason, saying an industry is "broken" just doesnt do it justice. The other industries - plus energy and utilities - all face massive regulatory re-forms that will require completely new business models. Productivity. (6).

Industry 100
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Airlines’ New Basic Economy Fares Show the Power of No-Frills Pricing

Harvard Business

American Airlines and United Airlines recently joined Delta in offering passengers a lower-priced option to fly: basic economy. At first blush, it’s difficult to see how a further degradation of airline service can enhance profits and attract customers. Want to save a couple of bucks on your next flight?