Successful Independent Consulting

JULY 31, 2017

Hey, I wanted to let you know that I’m about to finish a project where I am responsible for getting clarity and cross-functional buy-in on a major enterprise software decision. Clients tell me that as a result of my work, they’re able to cut back on help desk support and reach their ROI faster. I hope you are doing well.

Development 244

Development ROI Software Sales 244

Harvard Business

AUGUST 19, 2016

A more sophisticated understanding of engagement allows community managers to effectively influence and change it, and even to calculate an ROI for engagement. Measuring Marketing Insights. This is where we start to formulate a ROI for engagement. Insight Center. Sponsored by Google Analytics 360 Suite. Turning data into action.

ROI 28

ROI Culture Management Financial 28

Strategic Planning and Management Insights

MARCH 6, 2023

For instance, in Marketing, data is being used to calculate ROI on marketing campaigns, or come up with new pricing strategies based on A/B testing of campaigns which helps marketing and managers bring in more revenue, and stay ahead of the competition.

Report 98

Report Data Strategy Strategy 98

Asamby Consulting

DECEMBER 14, 2022

Strategy Consultants Strategy consultants for small business help your company to find it's strategic positioning in the market. They support you in making fundamental decisions regarding your product, your service, your pricing or your target market. Marketing Consultants Many marketing agencies call themselves consultants these days.

Small Business 52

Small Business Cash Flow Consulting ROI 52

Progressus

NOVEMBER 9, 2023

Companies which are not externally project driven may use project accounting to track internal projects such as a marketing campaign, or some type of capital improvement. For project-centric companies such as consulting firms, architect and engineering firms or software publishers, the term project accounting takes on a whole new meaning.

Resources 52

Resources Report ROI Data 52

Epicflow

MARCH 16, 2023

This statement was perceived as a threat to project managers, whose job was supposed to be undertaken by AI-driven project management software. Higher ROI. At the same time, to make an AI-driven software solution bring a company maximum benefits, a number of requirements should be met. But is this really so?

Management 52

Management Resources Software Analysis 52

Progressus

OCTOBER 27, 2023

Professional services is an expansive space spanning several industries – consulting firms, software publishers, IT service providers, even manufacturers and distributors that offer post-sale services — each with its own set of challenges, regulations, and opportunities. They’re also engaging customers in new, value-driven ways.

Industry 52

Industry SMB Software Talent 52

Progressus

NOVEMBER 28, 2023

Many project-driven organizations are finding that they can operate much more efficiently with Enterprise Resource Planning (ERP) software. What is ERP Software? ERP is a type of software system that helps organizations automate and manage core business processes for optimal performance. Ensure business agility.

Software 52

Software ROI Efficiency Operations 52

Harvard Business

JANUARY 2, 2018

Over 90% of medium and large businesses have used social media in their marketing for five years or longer. Yet the CMO Survey reveals that nearly half of marketers are unable to show the impact of their social media investments. Social was an add-on to existing plans — another outlet to deliver the marketing message.

Media 49

Media ROI Company Metrics 49

Harvard Business

MARCH 7, 2017

According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015. Here are examples of how firms in three industries are simplifying the purchase process, and the specific tactics they are using: An employee wellness benefits provider uses content marketing. Fast forward to today.

B2B 35

B2B Travel Benchmarking Sales 35

1 to 1

OCTOBER 12, 2020

Mention digital transformation to a CFO, and you would likely get push-back about big expenses and little ROI. And they show immediate outcomes, recouping costs and generating ROI, sometimes in a matter of days. They are trying to keep up with market, environmental, and consumer demands in a way that works. Remote workforces.

ROI 26

ROI Healthcare Insurance Insurance 26

Tsavo Neal

SEPTEMBER 21, 2017

Like all your other marketing material, your website exists for one reason: To generate leads for your business. Once they do, your email marketing software automatically sends them your lead magnet. Your email marketing software compiles all lead information into a list. They are a new lead. Whitepaper.

Consulting 60

Consulting eBook Education Software 60

1 to 1

MAY 26, 2022

Business intelligence supports numerous functions across an organization from recruitment and hiring to training and compliance, as well as marketing and sales. For instance, staffing contact centers with the right number of associates is difficult, especially during dynamic markets.

Data 26

Data Tools Sales ROI 26

Tsavo Neal

OCTOBER 19, 2017

Like all your other marketing material, your website exists for one reason: To generate leads for your business. Once they do, your email marketing software automatically sends them your lead magnet. Your email marketing software compiles all lead information into a list. They are a new lead. Whitepaper.

Consulting 60

Consulting eBook Education Resources 60

Harvard Business

APRIL 6, 2017

Of course, people do use existing comms and social software to manage quality information and close relationships — the beloved chat app Slack is widely used by couples and families, for example. But Slack is generally aimed at the enterprise market and doesn’t specialize in intimate relationships.

Media 39

Media Metrics eBook Software 39

Harvard Business

AUGUST 30, 2018

IBM has transformed itself many times since its inception in the late 19th century and is on a continuous journey of innovation and transformation to help clients win in their ever-changing markets. Let me tell you, our large enterprise clients’ processes are highly dependent upon software. Max De Ycaza, IBM.

Agile 28

Agile Enterprise Software Banking 28

Harvard Business

SEPTEMBER 24, 2018

A few miles away, at its Silicon Valley campus, is AppHaus , one of five such campsites worldwide, where SAP engineers work with local customers and startups to explore consumer software. As one might imagine, demonstrating the ROI of this is difficult — most don’t even try. Who uses them? And what do they look like?

Company 39

Company Case Interview ROI Engineering 39

Harvard Business

OCTOBER 9, 2018

This includes investing in more efficient lighting and HVAC systems; using new software and AI to make buildings and operations more efficient; improving fleet logistics and introducing greener vehicles; and reducing packaging and product weight. Pathway two is what we’re doing now, and it sounds so tranquil and market-based.

Energy 47

Energy Efficiency Government Transportation 47

Harvard Business

SEPTEMBER 11, 2014

There’s a similar assumption underlying much of the discussion around how to measure the return on marketing investment, where it seems to be tacitly accepted that attitudinal insights are insufficient at senior decision-making levels, and behavioral insights represent today’s benchmarks.

Survey 28

Survey Pharmaceuticals ROI Benchmarking 28

Harvard Business

APRIL 19, 2016

It may do to physical goods what cloud computing is now doing to digital services; what the PC, internet, and smart mobility have done to personal computing; and what outsourcing did to software development and business processing — take mass distribution and innovation to the next level while realigning the very geography of work and trade.

Intellectual Property 28

Intellectual Property Automotive Analysis Pharmaceuticals 28

Consultant Ninja

JULY 27, 2009

They also happen to be expensive, not because some greedy fat cat is out there, but because that high price justifies the ROI for the R&D in that product in the first place. No need to worry about supply side; a free market consisting of only young, healthy, rich people basically runs itself. Joel on Software. Hammerspace.

Consulting 113

Consulting Insurance Insurance Oliver Wyman 113

Tsavo Neal

APRIL 27, 2017

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Design isn’t magic.

B2B 60

B2B Marketing Consulting Advertising 60

Consultant Ninja

JUNE 13, 2009

My frustrations with my firm, with the projects that I feel are a waste of my clients money, with the exertions of effort for dead-end marketing or intellectual capital initiatives - Ive had to store them up inside me, where theyve burned me up and increased my bitterness. Joel on Software. Thanks David. June 16, 2009 at 12:57 PM.

Consulting 100

Consulting Management Oliver Wyman Airlines 100

Epicflow

JULY 20, 2022

Will the delivered product/services be in demand on the market? Is it possible to get the expected ROI given the existing constraints and possible risks? Market feasibility. There are always things that we cannot predict: changes in economic and market conditions, or some unexpected events like covid-19 outbreak or war.

Study 59

Study Management Resources Analysis 59

ConsultX

MARCH 1, 2022

In 2016, ConsultX launched a Business Consulting Software, with a specific portion of the application dedicated to calculating Profit Leakage. Explaining ROI As a Business Consultant, it can be really difficult to explain what kind of return on investment a client will get. David Thexton, Founder of ConsultX.

Cash Flow 52

Cash Flow ROI Operations Analysis 52

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Partnership Marketing. Outbound Phone Marketing. Email Marketing. Partnership Marketing.

Consulting 68

Consulting Advertising Case Interview Conference 68

Harvard Business

DECEMBER 20, 2018

CRMs today also serve a lot of masters, from executives in the C-suite, technology, marketing, finance, and, oh yeah, sales. They try to address more objectives than are reasonable for any software system. ” The EVP of marketing was pleased she could now track the assignment of every single lead.

Sales 47

Sales Metrics How To Tools 47

Harvard Business

MAY 30, 2017

After discussing Jacobi’s sales woes, Shani, suggested he try out Albert, Adgorithm’s AI-driven marketing platform. It works across digital channels, like Facebook and Google, to measure, and then autonomously optimize, the outcomes of marketing campaigns. Jacobi decided he’d give Albert a one-weekend audition.

Sales 51

Sales Tools ROI Advertising 51

Harvard Business

OCTOBER 30, 2018

By Brian Selby, Senior Vice President, Worldwide Sales Operations, Tableau Software. Marketing outreach can also be tailored to target at-risk customers and increase overall engagement. How often is your sales team making important decisions based on gut feel? Are you sure that deal will close this quarter and was it optimally priced?

Sales 28

Sales Data Enterprise Operations 28

Kates Kesler

JUNE 11, 2014

The pressure on large companies in today’s equity markets is enormous, with expectations they will continue to produce outsized returns as PE ratios climb daily. The strategy worked until growth slowed in both developed and developing markets. Country and Market Units (P&L, and some infrastructure).

Apparel 82

Apparel Healthcare Enterprise Chemicals 82